1 Percent Lists

YOUR FULL SERVICE DISCOUNT REAL ESTATE BROKER.
1 Percent Lists lets you save thousands of dollars with the benefit of having an ACTIVE REALTOR in your corner.

[1 Percent Lists @1PercentLists]

1% Lists is Licensed by the Louisiana Real Estate Commission.
68361 Commercial Way S Suite 6 Mandeville, LA 70471
985-807-0001

[1 Percent Lists @1PercentLists]

One of the biggest mistakes people make in business is believing something simply because “that’s how the industry works.”

At some point you have to stop and ask:
Is this actually helping me?
Is this helping my clients?
Or am I just repeating what I’ve been taught to believe?

The best entrepreneurs don’t blindly follow systems.

They question them.

That’s how innovation happens.
That’s how businesses grow.
And that’s how industries change.

#realestatetips #realestateadvice #realestateeducation #realestateindustry #realestatemarket #realestateagent #realestateagents #realestatebroker #realestatebrokerage #realestatebusiness #realestatecoaching #realestatetraining #realtorlife #realtortips #realtoradvice

[1 Percent Lists @1PercentLists]

Whether people like it or not, more agents around the country are starting to adopt this model because it works.

Consumers are becoming more aware of commissions, competition is increasing, and agents are looking for ways to generate more listings without constantly buying leads.

I think the industry gets uncomfortable anytime someone challenges the traditional way of doing things. But at the end of the day, agents have to decide what actually works best for their clients and their business.

That’s why so many agents are paying attention to this conversation right now.

#1percentlists #onepercentlistings #onepercentlists #discountrealestatebroker #realestate #homeforsale #realestateinvesting #househunting #realtor #franchising #franchise #realestatelife #broker #brokerage #realestatebrokerage #realtortips #realestateagent #realestateagenttips #labcoatagents #realestatemastermind #realestateagents #realestatemarketing #realestatemarket #realestateideas

[1 Percent Lists @1PercentLists]

The real estate industry has a supply and demand problem.

There are too many agents competing for the same amount of business.

And the easier it becomes to get licensed, the more competition enters the market which makes it harder for agents to consistently find deals, gain experience, and survive without buying leads.

That’s why so many agents feel stuck.

The industry benefits from more agents entering real estate every year because more agents means more dues, more fees, more coaching sales, and more lead sales.

But that doesn’t necessarily benefit the agents themselves.

#realestatetips #realestateadvice #realestateeducation #realestateindustry #realestatemarket #realestateagent #realestateagents #realestatebroker #realestatebrokerage #realestatebusiness #realestatecoaching #realestatetraining #realtorlife #realtortips #realtoradvice

[1 Percent Lists @1PercentLists]

I think a lot of agents underestimate how powerful listings really are.

One listing can create buyers, referrals, future sellers, social proof, and momentum in a neighborhood.

That’s why I believe taking multiple listings at a lower fee often creates a much bigger business long term than trying to maximize commission on every single transaction.

Busy agents tend to be happier agents because they’re working from opportunity instead of constantly chasing the next lead.

That mindset completely changed my business years ago.

#realestatetips #realestateadvice #realestateeducation #realestateindustry #realestatemarket #realestateagent #realestateagents #realestatebroker #realestatebrokerage #realestatebusiness #realestatecoaching #realestatetraining #realtorlife #realtortips #realtoradvice

[1 Percent Lists @1PercentLists]

think a lot of agents have this backwards.

Being a great real estate agent doesn’t come from charging more money. It comes from experience. It comes from doing deals consistently.

The more listings you take, the more negotiations you handle, the more clients you work with, the better you become at your job.

That’s why I believe volume creates better agents.

I’d rather see agents doing 20–40 deals a year and becoming true professionals than surviving off one or two giant commission checks.

More experience helps the agent.
Better service helps the client.
And the business grows faster.

#realestatetips #realestateadvice #realestateeducation #realestateindustry #realestatemarket #realestateagent #realestateagents #realestatebroker #realestatebrokerage #realestatebusiness #realestatecoaching #realestatetraining #realtorlife #realtortips #realtoradvice

[1 Percent Lists @1PercentLists]

The real estate industry has normalized agents paying thousands for leads, coaching, desk fees, and monthly brokerage fees… but somehow giving consumers a better deal is considered controversial.

That’s never made sense to me.

I believe agents should focus on building listing inventory instead of constantly chasing leads. Listings create leverage. Listings create visibility. Listings create consistent business.

The agents succeeding inside our model aren’t struggling part-time agents. Many of them are some of the highest producing agents in their markets.

This episode breaks down exactly why I believe this business model is growing so quickly across the country.

#1percentlists #onepercentlistings #onepercentlists #discountrealestatebroker #realestate #homeforsale #realestateinvesting #househunting #realtor #franchising #franchise #realestatelife #broker #brokerage #realestatebrokerage #realtortips #realestateagent #realestateagenttips #labcoatagents #realestatemastermind #realestateagents #realestatemarketing #realestatemarket #realestateideas

[1 Percent Lists @1PercentLists]

One thing I’ve noticed in real estate is a lot of agents don’t stop and ask:
“Is this actually good for me?”

Instead, they immediately ask:
“What does the industry think about this?”

The moment something challenges the traditional model, agents label it “bad for the industry” instead of objectively asking whether it benefits consumers or helps them build a better business.

That mindset keeps people stuck.

Entrepreneurs grow because they’re willing to question systems, question norms, and try different approaches, even when people don’t like it.

#realestatetips #realestateadvice #realestateeducation #realestateindustry #realestatemarket #realestateagent #realestateagents #realestatebroker #realestatebrokerage #realestatebusiness #realestatecoaching #realestatetraining #realtorlife #realtortips #realtoradvice

[1 Percent Lists @1PercentLists]

People love saying “quality over quantity” in real estate, but here’s the problem with that argument: experience comes from doing deals.

Would you rather hire an agent closing 2 deals a year or someone closing 80?

The more listings and transactions you handle, the better you get at pricing, negotiations, marketing, communication, and problem solving.

I believe high-volume agents become better agents because they’re constantly in the field learning.

That’s one of the reasons our business model focuses heavily on listings and transaction volume.

#realestatetips #realestateadvice #realestateeducation #realestateindustry #realestatemarket #realestateagent #realestateagents #realestatebroker #realestatebrokerage #realestatebusiness #realestatecoaching #realestatetraining #realtorlife #realtortips #realtoradvice

[1 Percent Lists @1PercentLists]

One thing I don’t always agree with is sellers continuously lowering their price over and over again trying to force a sale.

The goal isn’t necessarily to become the cheapest house. The goal is to price your home in a way where a buyer would choose your house over building new construction.

If your house has a phenomenal lot, a pool, major upgrades, mature landscaping, covered outdoor spaces, or features buyers can’t easily recreate, then there’s value in that.

But if your house is older and priced higher than brand new construction without offering anything extra, buyers are going to struggle justifying the premium.

You have to look at your house objectively and ask:
“If I were the buyer… why would I choose this house over a brand new one down the street?”

#housingaffordability #homeaffordability #realestatefees #realestatecommission #commissiontransparency #saveoncommission #keepyourequity #lowercommissions #realestatecosts

[1 Percent Lists @1PercentLists]

One of the biggest misconceptions in real estate is that lower commission means lower quality agents.

One of our agents went from producing around $5M a year to over $34M in sales while holding a 39% market share in one neighborhood.

That doesn’t happen because someone is “cheap.” It happens because listings create momentum. When you become the go-to listing agent in an area, everything starts compounding buyers, referrals, signs, calls, repeat business.

The agents building massive businesses understand it’s more important what you make overall than what you charge per deal.

#realestateagent #listingagent #realestatecoach #realestatebusiness #realestategrowth #realtor #realestateindustry #topproducer #realestatepodcast

[1 Percent Lists @1PercentLists]

If a buyer can purchase a brand new house for the same price, or less , than your existing home, what’s the reason they should choose yours?

Because new construction comes with warranties, energy efficiency, modern layouts, lower insurance costs, and zero renovation headaches.

So if your home is priced above new construction, there needs to be a clear reason why:
• a phenomenal lot
• a pool
• major upgrades
• incredible views
• fully updated interiors
• features buyers can’t easily replicate

Otherwise, most buyers are either going to build or buy newer.

Today’s buyers are extremely selective, especially in luxury communities where people are planning to stay for 10–20 years. They want exactly what they want or they want enough value to make changes themselves.

#housingaffordability #homeaffordability #realestatefees #realestatecommission #commissiontransparency #saveoncommission #keepyourequity #lowercommissions #realestatecosts

[1 Percent Lists @1PercentLists]

A lot of sellers think their house isn’t selling because the market is slow. Most of the time, that’s not actually the problem.

The real issue is buyer comparison.

Right now in Money Hill, buyers can purchase brand new construction for around the same price per square foot as many existing homes. So if your house is older, needs updating, doesn’t have a pool, doesn’t have a golf cart garage, or isn’t on a premium lot… buyers start asking themselves why they wouldn’t just build or buy new instead.

One of the biggest mistakes sellers make is pricing their home based on emotional attachment instead of market reality. Buyers don’t pay more because you raised your kids there. They pay for value, condition, location, upgrades, and how the home compares to the competition.

That’s the reality of today’s market.

#housingaffordability #homeaffordability #realestatefees #realestatecommission #commissiontransparency #saveoncommission #keepyourequity #lowercommissions #realestatecosts

[1 Percent Lists @1PercentLists]

A lot of agents think charging less automatically means you’re devaluing yourself. I completely disagree.

I believe listings build businesses. More listings create more buyer opportunities, more visibility, more referrals, and more long-term income.

Most brokerages are already discounting something. They offer better splits, lower caps, or incentives to recruit more agents. My approach is just different. Instead of discounting for agents, I discount for the public.

At the end of the day, I’d rather give money back to the seller than hand 40% referral fees to a lead company.

#realestate #realtor #realestateagent #realestatebroker #listingagent #realestatebusiness #realestatepodcast #realestateindustry #realestatemarketing #realtorlife

[1 Percent Lists @1PercentLists]

Some of the top performing agents in the country are building their businesses very differently than the average agent and most of the industry still refuses to acknowledge it.

The agents producing at elite levels have shifted their strategy, adapted to market demand, and stopped doing business the “traditional” way.

So.....why are so many still ignoring what’s clearly working?

#realestatetips #realestateadvice #realestateeducation #realestateindustry #realestatemarket #realestateagent #realestateagents #realestatebroker #realestatebrokerage #realestatebusiness #realestatecoaching #realestatetraining #realtorlife #realtortips #realtoradvice

[1 Percent Lists @1PercentLists]

Buying a home, starting a family, building financial stability, these milestones used to happen much earlier in life for the average American.

Now many people are delaying all of it by a decade or more simply because they can’t afford not to.

What happens when an entire generation has to postpone the life they were promised?

#housingaffordability #homeaffordability #realestatefees #realestatecommission #commissiontransparency #saveoncommission #keepyourequity #lowercommissions #realestatecosts

[1 Percent Lists @1PercentLists]

Housing affordability doesn’t just affect young buyers trying to purchase their first home.

When an entire generation gets priced out of ownership, it impacts the economy, family formation, wealth building, and eventually retirement systems.

If younger generations continue falling behind financially, older generations may not be as insulated from that impact as they think.

#housingaffordability #homeaffordability #realestatefees #realestatecommission #commissiontransparency #saveoncommission #keepyourequity #lowercommissions #realestatecosts

[1 Percent Lists @1PercentLists]

Many top real estate leaders are aware that the traditional commission model is facing unprecedented pressure from multiple fronts.

With the rise of artificial intelligence, enhanced transparency in transactions, increased consumer education, and shifting market expectations, the conventional pricing structure is being challenged on all sides.

As technology continues to evolve and reshape our industry, the real debate isn’t whether commissions will change, it’s about how soon we will see this transformation take place and what the new landscape of real estate compensation will look like.

Are we on the brink of a revolution in how agents are compensated, and what will it mean for the future of real estate transactions?

#realestatetips #realestateadvice #realestateeducation #realestateindustry #realestatemarket #realestateagent #realestateagents #realestatebroker #realestatebrokerage #realestatebusiness #realestatecoaching #realestatetraining #realtorlife #realtortips #realtoradvice

[1 Percent Lists @1PercentLists]

When you ask agents what stresses them out most, it usually isn’t negotiations, contracts, or difficult clients, it’s pipeline uncertainty.

Most agents aren’t struggling because the work is hard. They’re struggling because they have no consistency in their business.

The real issue in real estate isn’t workload… it’s unpredictability.

#realestatetips #realestateadvice #realestateeducation #realestateindustry #realestatemarket #realestateagent #realestateagents #realestatebroker #realestatebrokerage #realestatebusiness #realestatecoaching #realestatetraining #realtorlife #realtortips #realtoradvice

[1 Percent Lists @1PercentLists]

In many markets, the average household income no longer supports the average home price and that should alarm more people than it does.

Housing affordability is no longer just a “first-time buyer problem.”

It’s reshaping entire communities, delaying homeownership, and changing what the American Dream looks like for an entire generation.

At what point does this become unsustainable?

#housingaffordability #homeaffordability #realestatefees #realestatecommission #commissiontransparency #saveoncommission #keepyourequity #lowercommissions #realestatecosts

[1 Percent Lists @1PercentLists]

The real estate industry is not just evolving, it's undergoing a revolution!

Agents clinging to outdated methods from five years ago are setting themselves up for failure. Consumer expectations are skyrocketing, technology is transforming the landscape at lightning speed, and profit margins are shrinking faster than ever.

If your long-term business strategy hinges on a belief that things will remain the same, you are making a perilous gamble. Embrace change, adapt relentlessly, and innovate boldly, or risk being left behind in a rapidly changing marketplace.

The future belongs to those who are ready to evolve with it!

#realestatetips #realestateadvice #realestateeducation #realestateindustry #realestatemarket #realestateagent #realestateagents #realestatebroker #realestatebrokerage #realestatebusiness #realestatecoaching #realestatetraining #realtorlife #realtortips #realtoradvice