3Sharp

We're technical marketing experts who create and support demo content for companies like Microsoft and Adobe. Let us help you tell your best product story.

[3Sharp @3Sharp]

Getting great product compliments but no sales? Make sure your stories are focused on your customer and not your product.

More in the blog post plus bonus 90's movie references: https://t.co/vIwaiqL5kD

#B2Bmarketing #SaaSMarketing #marketing #Demos #NoMoreSuckyDemos

[3Sharp @3Sharp]

Tough Problem: Your product isn't addressing a painful enough problem.
Classy Problem: You need to shift the script and tell your customer's story, not yours.
https://t.co/vIwaiqL5kD

#B2Bmarketing #SaaSMarketing #marketing #Demos #NoMoreSuckyDemos

[3Sharp @3Sharp]

@robfitz, you have great metaphors in The Mom Test. We're just happy you left one for us!

[Rob Fitzpatrick 📚 @robfitz]

Great writeup of the takeaways/applications of The Mom Test to sales/marketing.

Although I'm admittedly annoyed that I missed the opportunity to use some of these metaphors in the book... 🤔

[3Sharp @3Sharp]

"Compliments are the fools gold of customer learning" - Sage advice from @robfitz. If your product demo is getting compliments but no sales, read this! https://t.co/vIwaiqtut5 #NoMoreSuckyDemos

[3Sharp @3Sharp]

Come join us in our quest to rid the world of sucky demos. We're hiring and we'd love your help! https://t.co/NY9YABO7hh #NoMoreSuckyDemos

[3Sharp @3Sharp]

If your demo is about your product, you're doing it wrong. Thanks to @HeinzMarketing for this gem. Read more here: https://t.co/cp63zHtQwe #NoMoreSuckyDemos

[3Sharp @3Sharp]

Notice all your favorite apps are going with a darker theme? So is 3Sharp! Check out our new website with the ultimate guide to giving a demo on our blog! https://t.co/KClUtBdTAM

[3Sharp @3Sharp]

Ignite might be over, but there is always a demo to give! Check out out latest blog post on the Ultimate Guide to Giving a Demo! https://t.co/KClUtBdTAM #technicaldemo #softwaredemo #technicalmarketing #livedemo

[3Sharp @3Sharp]

Sharpies backstage with the team for the @shanselman and friends keynote! What are you? Rock, paper, scissors, lizard, or Spock?

[3Sharp @3Sharp]

Make sure to queue up for the Scott Hanselman and Friends Technical Keynote this morning in the Chapin Theatre! #igniteday2 #MSIgnite #MSIgnite19

[3Sharp @3Sharp]

Happy Ignite everyone! #MSIgnite2019 some Sharpies hanging out with our demoers @DonovanBrown and @AbelSquidHead on the show floor after the keynotes and breakout sessions this morning.

[3Sharp @3Sharp]

3Sharp helps make your product and demos shine. Learn why we're the go-to demo experts for teams at Microsoft and Adobe: https://t.co/inz18d5oVN #MSPartner #demoexperts

[3Sharp @3Sharp]

Check out this handy infographic on ✨ the magic of content outsourcing ✨ #MSPartner #demoexperts https://t.co/kXhQ5oXqRI

[3Sharp @3Sharp]

Let us help you tell your best product story: https://t.co/inz18d5oVN #MSPartner #demoexperts ✨ Words of wisdom from @MarketingB2B

[3Sharp @3Sharp]

"The art of storytelling is the #1 skill B2B brands need to master in order to connect with their customers and drive desire, demand and advocacy." -Paul Cash @Zagology

[3Sharp @3Sharp]

"Story is so effective as a communication framework because it is a sense-making mechanism. It makes music out of the noise." -Karen Williams

Learn how 3Sharp can make your demos sing: https://t.co/kXhQ5oXqRI #MSPartner #demoexperts

[3Sharp @3Sharp]

Let us help you get it right https://t.co/kXhQ5oXqRI

[3Sharp @3Sharp]

We'll just leave this here 😏 https://t.co/kXhQ5oXqRI

[3Sharp @3Sharp]

Our brains become more active when we hear and tell stories 📗 Make the biggest impact by wrapping your product in a powerful story: https://t.co/kXhQ5oXqRI

[3Sharp @3Sharp]

💯 We couldn't agree more
https://t.co/kXhQ5oXqRI

[marketingb2b @MarketingB2B]

"Don't be the slave of sales, be the champion of customers. Shift from product and features to people and stories. From lead gen to brand gen." - @Zagology at #IgniteB2B. 🔥 #marketingquotes