Amy Rodgers

Managing Editor of Research in marketing effectiveness at WARC.

[Reuters Plus @ReutersPlus]

Intriguing analysis of the Building Blocks of Creative Impact from @A_Rodgers of WARC. While only 18% of creative award winning ideas are awarded for effectiveness, this rises to 39% of highly awarded ideas. Highly #creative = highly #effective. #AWEurope23

[Canon EMEA @CanonEMEA]

Don't miss our latest episode of Print Matters – A Canon Podcast!

Hear our co-host @JackyHobson and @A_Rodgers, Head of Content @WARCEditors, discuss the role of direct mail in an effective media mix ➡️ https://t.co/xBfckt5Cur

#podcast #print #directmail

[Amy Rodgers @A_Rodgers]

.@SLC_Repayment refund for overpayment needed

[WARC @WARCEditors]

Want to learn 3 ways to protect strategists from #burnout?

Don't miss this @adage article by WARC's Managing Editor, Research & Rankings, @A_Rodgers, based on findings from our Future of Strategy report - https://t.co/mQdK0UNrZ0

#Marketing #Strategists #FutureofStrategy

[WARC @WARCEditors]

Missed our #webinar with @MarketReachUK?

You can still watch a free recording to explore the role of #directmail in driving #marketing #effectiveness!

With WARC's @A_Rodgers, @MarketReachUK's Dan Jury and @SkyCreative's @nigelev - https://t.co/vVoOkhi7VR

#MagicOfMail

[WARC @WARCEditors]

Missed our #webinar with @MarketReachUK?

You can still watch a free recording to explore the role of #directmail in driving #marketing #effectiveness!

With WARC's @A_Rodgers, @MarketReachUK's Dan Jury and @SkyCreative's @nigelev - https://t.co/vVoOkhi7VR

#MagicOfMail

[Campaign @Campaignmag]

Gen Z more likely to respond to physical, direct marketing campaigns: https://t.co/aSRyBqA6dT @A_Rodgers

[WARC @WARCEditors]

This week's #WARCPodcast is all about the future of #strategy

With @markpollard, Strategy CEO at Mighty Jungle and Host of @sweathead and @Lestermarky, Head of Strategy at @wearepiams. Hosted by @A_Rodgers

Listen now - https://t.co/8AtD2WC89o

#Podcast #Marketing #Strategy

[WARC @WARCEditors]

You can still watch a recording of our #webinar in partnership with @HPGraphicArts as we uncover #creative effectiveness' best kept secret!

With experts from @Nestle and HP Graphics and hosted by @A_Rodgers - https://t.co/bnKwkhnLsd

#WARCTalks #Packaging #BrandBuilding

[WARC @WARCEditors]

Don't miss our #webinar in partnership with @HPGraphicArts as we discuss the role of #digital #packaging as a driver of growth with experts from @Nestle and HP Graphics.

Hosted by @A_Rodgers

Watch live on 28 July or receive a recording -
https://t.co/bnKwkhnLsd

#WARCTalks

[WARC @WARCEditors]

Calling all #strategists!

We need your views to develop our Future of Strategy report.

Take a few minutes to fill in our #survey and receive a copy of resulting data when the report is published - https://t.co/s4S4R39L8F{{https://t.co/PB6hMfPnLS}}

#FutureofStrategy

[Amy Rodgers @A_Rodgers]

@eventsatw Ah that’s a shame! Thanks for the reply 👍🏻

[Amy Rodgers @A_Rodgers]

@eventsatw hi, is the st Neots triathlon going ahead on Sunday? I was going to enter but can’t see it on your site anymore. Am I too late? Thanks

[Amy Rodgers @A_Rodgers]

@massimodutti is your Kings Road London store still open to collect click and collect orders? Thanks.

[Amy Rodgers @A_Rodgers]

@hypnosbeds are any of your partner retailers able to sell a bespoke mattress size or would I need to come to a Hypnos showroom directly? Thanks

[WARC @WARCEditors]

What will be the future of strategy in a post-pandemic world?

The latest #FutureofStrategy report focuses on the impact of COVID-19 on strategy, across headcounts, budgets, and the role of #strategists during the crisis.

Download a sample - https://t.co/d9pXPAPxS4

[Amy Rodgers @A_Rodgers]

@Ocado this was delivered yesterday, and is mouldy. Best before 29/09/20. How is best to get a refund and replacement?

[WARC @WARCEditors]

To help marketers face a recession like no other, we've launched the #WARCGuide to #marketing in the #COVID19 recession - a comprehensive, evidence-based and practical report to help you plan effectively for success.

Download a free sample here - https://t.co/7cQeCaM0Pv

[Ascential - Part of the Informa Group @Ascential_]

We sat down with Amy Rodgers for our latest #AscentialExperts to talk about the @WARC Rankings - the ultimate benchmark for marketing excellence. Learn why they're important, and how the team ensure the integrity of the results, here. https://t.co/vJSLiSR6Tx #WARCRankings

[WARC @WARCEditors]

Next in our #WARCRankings is the #Media100, which ranks the top campaigns and companies for #media, based on performance in the top shows last year.

Learn more - https://t.co/vgO13N9dA6

#Media #Rankings #MarketingExcellence