Penny Sansevieri

Founder and CEO Author Marketing Experts, Inc., best-selling author and internationally recognized #bookmarketing and #indieauthor media relations expert.

[Penny Sansevieri @Bookgal]

Algorithms change., but that email list is yours. 📧

Authors with engaged lists can reach readers directly, no platform required.

No list? Start one. 👍
Have a list? Use it. ✔️

When did you last email your readers?

#EmailMarketing #AuthorPlatform #BookMarketing

[Penny Sansevieri @Bookgal]

🎁 Holiday book sales don't start in December. They start now!

Learn how to find gift guides, pitch them effectively, and get your book in front of holiday shoppers before the rush. 📚

🎧 Listen now: https://t.co/WfWeuD5mRe

#BookMarketing #HolidayMarketing #ChristmasInJuly

[Penny Sansevieri @Bookgal]

Authors panic in October. 📚

Smart authors start now.

Holiday promotions and gift guide pitches should be rolling by September. 🎁

Have you ever missed a holiday sales window?

#HolidayMarketing #BookMarketing #AuthorStrategy

[Penny Sansevieri @Bookgal]

Halfway through 2026. 📚

✓ Getting reviews?
✓ Updated your metadata?
✓ Growing your email list?

Mid-year isn't a report card. It's a reset. 🔄

The next 90 days could define your holiday sales. 🎯

What's one goal you're resetting?

#BookMarketing #AuthorGoals #MidYearReset

[Penny Sansevieri @Bookgal]

📍 Think local book marketing is "playing it small"?

It's one of the fastest ways to build real fans! 📚

We share creative venue ideas that go far beyond bookstores and libraries.

🎧 Listen now: https://t.co/WfWeuD5mRe

#BookMarketing #AuthorMarketing #BookPromotion

[Penny Sansevieri @Bookgal]

Can you market your book yourself? Yes. 📚

But should you do everything yourself?

The authors who build the most momentum usually have support behind the scenes. 👀

💻 Latest Blog Post: https://t.co/hWQmUaosT1

#BookMarketing #AuthorMarketing #BookPromotion

[Penny Sansevieri @Bookgal]

Monday Humor 😄

Writing the book: “This is hard.”
Marketing the book: “This is… harder?”

Which one is harder for you—writing or marketing?

#AuthorHumor #WriterLife #BookMarketing #AmWriting

[Penny Sansevieri @Bookgal]

If someone promises they can do everything in publishing, pause. ✋

We break down what to delegate, what to keep, and why “guarantees” can be a trap.

What control would you never hand over?

🎧 Listen now: https://t.co/WfWeuD5mRe

#AuthorLife #AspiringAuthors #AuthorSupport

[Penny Sansevieri @Bookgal]

@Juanlui25182061 This is hilarious I thought I got banned, too. “That last funny meme was the last straw for you missy!” 😂

[Penny Sansevieri @Bookgal]

Summer readers browse more, buy faster, and read more books. 🌞

Quick check:
▶️ Strong categories?
▶️ Mobile-friendly cover?
▶️ Competitive price?

What's one thing on your book page you'd fix today?

#SummerReading #BookMarketing #AuthorTips

[Penny Sansevieri @Bookgal]

Reviews still matter—but not the way authors think. 😉

It’s not just quantity. It’s relevance, recency, and credibility.

What’s been your biggest challenge with reviews?

#BookReviews #AmazonBooks #AuthorMarketing

[Penny Sansevieri @Bookgal]

Most authors treat launch day like the finish line. Smart authors treat it like the start. 📚

One book can create multiple momentum waves!

🎧 Listen now: https://t.co/WfWeuD5mRe 🎧

#BookMarketing #AuthorMarketing #BookLaunch

[Penny Sansevieri @Bookgal]

Getting attention is step one.

If your book page doesn’t convert, you’re leaking sales.

Traffic + Conversion = Results

Have you optimized your book page recently?

#AmazonOptimization #BookMarketing #AuthorTips

[Penny Sansevieri @Bookgal]

Let’s cut through the noise.

What actually helped your book sales in May?

Not theories—real results.

Drop one thing that worked 👇

#AuthorCommunity #BookSales #MarketingTips

[Penny Sansevieri @Bookgal]

AI can translate words. It can’t always translate jokes, slang, or culture. 😐

We break down when Amazon’s translation tool helps and when it hurts. 👍

🎧 Listen now: https://t.co/WfWeuD5mRe

#AITranslation #AuthorMarketing #BookMarketing

[Penny Sansevieri @Bookgal]

Did you build momentum…or just stay busy?

They’re not the same.

What’s one thing you’ll do differently in June?

#AuthorGoals #BookMarketing #BookBusiness

[Penny Sansevieri @Bookgal]

Pricing your book isn’t just picking a number. 📚

Price too high? Readers hesitate.
Too low? You signal less value.

The key: strategic pricing that fits your market and audience. 💡

New Blog Post: https://t.co/IWVLUrI2ca

#BookMarketing #AuthorMarketing #AuthorLife

[Penny Sansevieri @Bookgal]

This Memorial Day, we remember and honor those who gave their lives in service to our country.

Stories stay with us. Sacrifice does too. Today we pause in gratitude for the heroes whose courage made our freedoms possible. ❤️🤍💙

#MemorialDay #HonorAndRemember #RememberTheFallen

[Penny Sansevieri @Bookgal]

Holiday spikes don’t happen by accident.

They’re planned with discounts, promotions, and visibility pushes.

If you didn’t plan this one—plan the next!

Do you use holiday marketing intentionally?

#MemorialDay #BookMarketing #AuthorStrategy

[Penny Sansevieri @Bookgal]

Seeing “I sold 10,000 books today” posts? 👀

Ask the question: how much was spent on ads… and was there actual profit?

We break down the myths and what authors should really pay attention to.

🎧 Listen now: https://t.co/WfWeuD5mRe

#AuthorMarketing #BookMarketing #AuthorLife