This new billboard is lit! Watch to the end as it transforms from day to night with groundbreaking backlit vinyl tech. It’s more than just eye-catching innovation; it’s a powerful reminder that we’re here for the long haul, always dedicated to YOU and our communities.
Brand lives in the customer’s gut. It’s an emotional connection, not some empty analysis in a PowerPoint presentation.
#comicart#corporatehumor#officelife
When stuck in a daily grind, it’s easy to lose perspective on the bigger picture. It’s true for people, brands and fish alike.
Cartoon inspired by David Foster Wallace’s “This is Water.”
#comicart#corporatehumor#officelife
If anyone was confused, we are NOT having a beef with the rapper Kendrick Lamar. You’re thinking of DRAKE, the Canadian rap musician. We’re DAAKE, the award-winning branding agency. We have no current feuds, and we hope this clears up the matter. Carry-on!
As champions of change, we've applied our own expertise to evolve our identity and enhance the Daake brand to reflect our dedication to transformative work.
#rebrand#brandidentity#brandstrategy
As consumers have greater access to the inner workings of brands, and have stronger feelings of wanting to buy from companies with a purpose, it’s imperative that brands know their truth and live it, from the inside out.
Read on: https://t.co/ilaQAyuhZw
New blog: Setting the Stage for Success: The Importance of Strategy Before Brand Design and Marketing
Read on: https://t.co/wztAOZtIB4
#branding#marketing#design
Hey, my new book is out and for sale. It’s just 750 pages of ideas, quotes and philosophies on branding, business and more. It’s basically a $24.99 agency-life coach. That’s 3¢ per nugget of wisdom from about 30 years in this industry.
https://t.co/UlyF0aUVHk
New blog: Rebranding Without Fear: Why Your Customers Won't Flee When You Change Your Name
Read on: https://t.co/K6A8Ysizl4
#branddesign#branding#brandequity#rebrand