Ditching the usual investor stereotype, Nadia El-Tawil shows up with warmth and a personalised approach to helping businesses grow through impact investing.
Chatting with her was a delight.
Watch on YouTube: https://t.co/r2h2WziQlO
#ImpactInvesting
It’s here!
Huge thanks to Tracey McDonald Publishers for inviting me to contribute a chapter alongside marketing masterminds I admire and have collaborated with.
#B2BMarketing#B2B#ThoughtLeadership
AI is not a strategy.
AI on its own won’t drive your business growth, just like a saw won’t build you a house.
AI is its most powerful when it’s backed by people who understand it’s a tool - not a strategy, not a crutch, and definitely not a magic wand.
#AI#AIInMarketing
"Tech serves humans, not the other way around."
Words from the brilliant Nadio Granata, although I'd add: "For the time being!"
In this episode, we talked about AI and much more: https://t.co/WYT267CWbc
#AI#AIInMarketing#ArtificialIntelligence#DigitalMarketing#AITools
You can pack an email full of great content, but if you don’t sweat the subject line, your efforts are wasted.
Be clear.
Be clickable.
Be personal.
Watch my top tips for email marketing here: https://t.co/eJ9fVvMuRV
#EmailMarketing#SubjectLines#EmailMarketingTips
What excuses are you hiding behind?
No degree?
No experience in a certain field?
Stop hiding behind excuses. They’re a reason not to do something, and they’ll just keep you from learning.
It’s better to try and fail and learn, than to never risk anything at all.
Here’s the thing: AI content can only take you so far. Without personalisation, you lose the emotional connection that drives decisions.
If you’re unsure how to combine the two and find that perfect balance between AI efficiency and human connection in your content, message me.
Is your job your hobby?
I do feel like my job has become my hobby, but it took time. Here’s my advice:
1) Become an expert in your topic.
2) Find a career that matches your personality and natural gifts.
#CareerDevelopment#Hobbies
Some people strive for perfection, holding off until everything aligns perfectly.
Imperfection is better than never because action drives progress, even if it's not flawless.
What's your take?
#BusinessGrowth#Leadership#CEOAdvice
Amazing. A brand that doesn’t let you unsubscribe with one click.
Very last year. And very Popi non-compliant. @ZapperTM
It’s 2024 guys.
I’m just going to have to report you as spam.
SEO is like having a fishing net permanently hanging in the ocean. It ensures you never miss an opportunity to reach customers because you never know which fish will bite.
#SEO#OrganicMarketing
"People follow people who are real, rather than people who are right."
This is just one of many insights quoted by Norbert Elnar, the latest guest on my podcast show and a seasoned brand builder.
Watch the full episode here: https://t.co/ObyKizZCOU
#BrandBuilding
In B2B marketing, the sales experience doesn’t end with a sale; that’s where it begins.
And that’s actually where the real work lies.
Crafting a good sales experience extends past the sale all the way to onboarding and the first few months,
#B2BMarketing#MarketingStrategies
No two clients are the same. And their goals are also different.
So, how do we distinguish them from each other?
Find out in my latest podcast episode: https://t.co/6vC76K0y0F
CEO, ask yourself this question:
Do I need help?
Kieron and I discussed this in my recent podcast episode. You can listen to the full conversation here: https://t.co/5ORDBfI7io
#Leadership#BusinessGrowth#CEOAdvice#CEO