Innovationbubble

We help you understand the ‘whys’ of your target audience’s behaviour in #employeeexperience and #customerexperience

Part of @themissiongroup

[Innovationbubble @Innobub]

I am facilitating a breakfast discussion on the psychological considerations of AI on customer/employee engagement, experience and data analytics in central London at 9.30-11am on both the 11th and 18th July (with coffee and pastries!).

We will be discus…https://t.co/KlOPTQLccG

[Innovationbubble @Innobub]

Our Senior Business Psychologist and Data Scientist Dr Wilf Nelson, CPsychol has explored what the implications of AI might be on qualitative research.
Check out his article and you'll find some good insights.

I am also leading a breakfast discussion on…https://t.co/FrFaWU4b11

[Innovationbubble @Innobub]

Looking forward to talk psychology and how that helps you differentiate between assumed and real data, false and missed insights and best way to engage with AI

#retailcioconnect #retailing #innovation #dataanalytics #itstrategy https://t.co/H4UyTAEbXl

[Innovationbubble @Innobub]

Lots of talk of how AI is a) going to take over the world and b) revolutionise consumer engagement.

Sense check.

The human brain has evolved and designed to interact with another human person. We get more feedback signals in term…https://t.co/3hgvf48Qne https://t.co/tDMhw5c5Fm

[Innovationbubble @Innobub]

I’m happy to share that I’m starting a new position as Public Speaker at https://t.co/irffijWDnP!

[Innovationbubble @Innobub]

We continue to support our clients in understanding what activity creates the best ROI for their customer engagement.

For example providing evidence to inform the decision of whether to invest n livestreaming vs traditional e-comm…https://t.co/wKeCQz2LAn https://t.co/i0w7tMYdWK

[Innovationbubble @Innobub]

We have been working with many brands on understanding and building greater emotional trust with their target audiences.

Many brands believe that bad experiences or poor service are the biggest factors leading to brand dislike.…https://t.co/S4AHHexsTv https://t.co/YVUxNGnqVa

[Innovationbubble @Innobub]

Really looking forward to discussing how segmenting customers by traditional demographics is at best misleading to for your brands insights and comms and at worst will increase your churn rates!

Join myself and @DigitalDinosUK as…https://t.co/JHsJeTE5r3 https://t.co/5xl4097IHO

[Innovationbubble @Innobub]

Really looking forward to this - how you combine psychology with your content to create game changing customer engagement. https://t.co/WPoPR65LnV

[Innovationbubble @Innobub]

One of the key areas we have been helping brands on is how to best utilise, deploy and understand consumer AI interaction. Think chatbots, AI checkouts, AI Customer Services, AI message/Ad generation etc.

While many brands seem t…https://t.co/H7qDCArsXN https://t.co/62yWAlJulo

[Innovationbubble @Innobub]

Exciting to have a new home in central London. A new place to discuss all things business and consumer psychology with us.

#onamission #psychology https://t.co/UPpJ1sFfPu

[Innovationbubble @Innobub]

Nicely said https://t.co/1cbYzEPGI1

[Innovationbubble @Innobub]

Looking forward to speaking and catching up with everyone at this years eTail Connect https://t.co/VBRjHfNH39

[Innovationbubble @Innobub]

Had the pleasure of discussing “listening’ in relation to human communication with @bookofthefuture and @kakathetiger
- thankfully we all muddled through and managed to stop and listen to one another! https://t.co/MeEKsPSA8c

[Innovationbubble @Innobub]

Join the next discussion https://t.co/LwEa8klIIq

[Innovationbubble @Innobub]

Looking forward to exploring the psychology of self gifting on Tuesday at 3pm BST. Understanding the dynamics behind self gifting, when it becomes a positive action and when it turns into a negative experience and any cultural differences. If you want to…https://t.co/mUH6sutZxP

[Innovationbubble @Innobub]

How are you getting along with the FCA's Consumer Duty requirements?

Trying to achieve a tick box strategy for this initiative will probably get you unstuck with both the FCA and your customers.

For example, customer understanding and care are several…https://t.co/kBYoSqg5Hq

[Innovationbubble @Innobub]

Our insights director Jamie Halliday pointing out the bias about thinking about behavioural bias https://t.co/m5bPmQpGlR

[Innovationbubble @Innobub]

Great news about our one of our sister agencies - congrats Bray Leino ! https://t.co/LDODW9yLT7

[Innovationbubble @Innobub]

Our behavioural Insights director Jamie Halliday attended the Customer Duty Forum this morning.

I think many brands are in for a shock in terms of their current approaches to be FCA compliant (ticking box's and covering arses).

However some (including…https://t.co/SwuifHYFbU