Kate Hardcastle MBE

The Customer Whisperer Advisor 📺BBC, ITV, SKY, Forbes | CEO Insight with Passion| Buy Smarter, Buy Greener ♻️Author The Science of Shopping |Charity Director

[Kate Hardcastle MBE @katehardcastle]

Did you know 85% of event organisers say attendee satisfaction is key to success, and a great speaker is often the difference-maker? 🎤 Quality speakers elevate events, turning moments into memories.

Let’s create impactful events together!
#keynote #host #thecustomerwhisperer

[Kate Hardcastle MBE @katehardcastle]

Because filling a room is not the same as earning attention.
And attention is not the same as creating impact.

The best events understand something fundamental about human behaviour.

[Kate Hardcastle MBE @katehardcastle]

Events are everywhere.
Content is in abundance.
Attention is not.

Right now, every brand seems to be hosting something:

Every conference promises insight.
Every stage has a panel.
Every room has a camera.

And yet, so many events leave people feeling… nothing.

[Kate Hardcastle MBE @katehardcastle]

or eroded in real time. These dynamics are not category-specific. They are shaping fragrance as much as they are retail, travel, beauty and everyday spend.

That foundation carried through the entire day with brilliant speakers from Meta Google Boots UK Puig Flixmedia Mintel…

[Kate Hardcastle MBE @katehardcastle]

I opened the annual Hot on the Scent 2026 Conference by highlighting the behavioural realities shaping how people are choosing, hesitating, justifying and committing right now - where emotional pressure sits, how value is being interpreted, and how confidence is being built…

[Kate Hardcastle MBE @katehardcastle]

Some perfect Christmas gifts whilst helping many others through @chooselove

https://t.co/A0yqQzs4Di

[Kate Hardcastle MBE @katehardcastle]

Did you grab a Bearista? @Starbucks x @Forbes

https://t.co/5MeIv3IRKz

[Kate Hardcastle MBE @katehardcastle]

Christmas windows aren’t just displays—they’re experiences! ✨

Tonight, after The Holiday on primetime TV, I’ll be discussing why these festive masterpieces are vital for retail, from storytelling to customer connection.

Perfect Sunday viewing ☕️

#TheCustomerWhisperer

[Kate Hardcastle MBE @katehardcastle]

@bango1973 Thanks!

[The Customer Whisperer @CustWhisperer]

🚨 New article today in #Forbes, by @katehardcastle 🚨  Today, these windows are more than decoration; they are icons of retail theatre, merging artistry, storytelling and sheer spectacle to bring th... #TheCustomerWhisperer https://t.co/bBIEFn2nbz

[Kate Hardcastle MBE @katehardcastle]

@COP28_UAE Let’s make a collective impact on the road to @COP29_AZ

#BuySmarterBuyGreener #TheCustomerWhisperer
#GreenerTogether #sustainable

[Kate Hardcastle MBE @katehardcastle]

As we approach #COP29, it’s time to think about our own lightbulb moments on sustainability

Mine came when I realised the need to balance consumer demand with conscious choices – not by sacrificing growth, but by creating @buysmarterbuyg1 …

[Kate Hardcastle MBE @katehardcastle]

That mission grew into #Sustainafest at @COP28_UAE platform bringing together leaders, brands, and consumers to make sustainable practices realistic and accessible.

[Kate Hardcastle MBE @katehardcastle]

@COP28_UAE For those wondering where to begin, here are three steps:
1.Rethink Impact – Small choices can drive big shifts.
2.Collaborate – Conversations spark change.
3.Start Now, Scale Later – Real change begins with manageable steps.

[Kate Hardcastle MBE @katehardcastle]

@EveningStandard x @CustWhisperer

https://t.co/PT4Z7yJG54

[The Customer Whisperer @CustWhisperer]

👚👗 "It's a very interesting piece of marketing because they're not chasing the latest trends. What they're chasing really is textile innovation"

@katehardcastle speaking to #BBC Business Report about the latest #UNIQLO figures.

#TheCustomerWhisperer

[Kate Hardcastle MBE @katehardcastle]

How are consumers changing & what does it mean for businesses?
Today’s consumers are more empowered, informed, and selective than ever before. Their preferences, values, and buying habits are evolving at an unprecedented pace, and businesses must keep up or risk being left behind

[The Customer Whisperer @CustWhisperer]

"It's only when you flip it over and look in that tiny font size to see you're not getting the same deal."

Watch #panorama special Supermarket Deals: How Good Are They? now on #bbciplayer
https://t.co/RaVQDXd2Vf
@katehardcastle 
#thecustomerwhisperer

[The Customer Whisperer @CustWhisperer]

🚨📺 Reminder to tune in to #BBC #Panorama at 8pm.
Supermarket Deals: How Good Are They?

#TheCustomerWhisperer
@katehardcastle

https://t.co/MLaSQtccNv

[BBC News (UK) @BBCNews]

Aldi price match at Tesco - some goods not like-for-like https://t.co/87o0Axpmun

[Kate Hardcastle MBE @katehardcastle]

@redposy11 Thank you! :)