Kevin Durant, Rich Kleiman and Airbnb co-founder Joe Gebbia are teaming up with Austin-based Lobos Hospitality to launch Austin Sports Club, a new premium dining and entertainment destination opening Sept. 10 in downtown Austin.
The concept reimagines the classic American athletic club through a modern lens, blending elevated dining, premium hospitality and decades of sports culture.
For Durant, the project also represents another connection to a city that has long been important to him. Located at 205 East 3rd Street, Austin Sports Club is designed to bring together the city’s sports, business and culture communities for everything from weeknight dinners to championship watch parties.
I remember asking assistant coach Mo Cheeks, what’s harder to do? Workout after practice or before?? I only asked cuz by time I would get to the gym, Russ was already done in the morning and I usually got mine in after practice. Mo like, “coming in before practice is probably harder”…since then, it’s been my routine….a lot of people looked at the emotions on the court and thought Russ was loud, nah to me, he was quiet and methodical. He lead by example and once the lights were bright, he let everything out and experienced pure freedom. It was inspiring as his teammate and everywhere I went, I seen it inspire people from all walks of life, crazy thing is, he didn’t say much, he just showed up. For 18 years. This basketball life is sacred to us as professionals, what we put into that court means everything. Some of us wish we could go back and do things with a little more intent and some can just wipe their hands and be satisfied with the time spent. Who u gonna be? We know what zero was on…keep inspiring in the next phase of life champ. I don’t care what happens, can’t erase what it was…The first YNs, finals run in our early 20s, all star games, seeing each other get injured and bounce back, the bus rides, plane rides, card games, jokes and arguments, the whole thing, memorable!! …to the whole Westbrook family, Nina, the kids, mama Westbrook, big Russ, Ray, Donnell, everybody from luezinger high and ucla and many more that I’m forgettin, much love and Congratulations on a iconic career.
Shaquille O’Neal and Authentic Brands Group Founder & Executive Chairman Jamie Salter couldn’t have taken more different paths to get here.
But over the last decade, they’ve built a partnership that has helped turn Shaq into a business empire and reshape brands like Reebok along the way.
For our latest Cover Story, Rich Kleiman sits down with Shaq and Salter to unpack how their relationship went from a business deal to something Shaq now calls family, why he pushed for years to bring Reebok back, the early bet on Angel Reese and women’s basketball, and what's next with Dunkman.
Jazz Chisholm Jr. has never played by baseball’s unwritten rules.
The Yankees All-Star opens up about bringing flair back to the game, why he wants equity over endorsement deals, and the championship standard driving him in the Bronx.
🔗 https://t.co/71DCKIP6vD
Amazon and Boardroom have reached a multi-faceted agreement.
Wondery will distribute Boardroom’s series via video and audio across Amazon services, including Prime Video, Amazon Music, and Fire TV Channels, as well as continue to be available on Boardroom’s YouTube, website, and social channels.
Beyond content, this deal supercharges Boardroom’s signature live events — from the Super Bowl to NBA All-Star and other major sports and entertainment moments — while unlocking new advertising opportunities across video and social platforms.
For our Summer Print issue, we caught up with @DonToliver as he enters a new chapter powered by fatherhood, tour prep, fast cars, rally racing, and a No. 1 album.
His latest project, Octane, debuted at the top and racked up 138 million streams in its first week, with seven songs landing in the top 40 of the Billboard Hot 100.
But the bigger story is where the Houston artist sees himself right now. After five albums, a run with Cactus Jack, and a sound built more on mood than traditional rap rules, Toliver says he is in his prime and “1,000%” belongs in the hottest-rapper conversation. The catch? He is not interested in naming who he is racing against.
That might be the point. Don has spent years building a lane that does not run on anyone else’s terms. Call it vibe. Call it mood. Call it Octane. Whatever it is, he is moving fast, and he isn’t slowing down.
Full story drops 6.3
From redefining greatness on the court to building impact far beyond it, LeBron James has changed the game at every level.
Now, he’s bringing that perspective to Game Plan, where he joins an already stacked lineup of speakers including Lindsey Vonn, Adam Silver, Michael Rubin, and Jimmy Pitaro.
Join @CNBC Sport and Boardroom on Thursday, July 16 for #GamePlan26 at Fanatics Fest in New York City for an incredible afternoon shaping the future of sports and entertainment.
David and Isabela Grutman have become one of Miami’s most influential power couples, building a modern empire spanning hospitality, nightlife, fashion, beauty, and media.
From LIV to Komodo to Papi Steak, David helped redefine what going out looks like in Miami, while Isabela has built a growing portfolio across fashion, design, philanthropy, and entertainment. Together, the two have turned Groot Hospitality into one of the city’s defining brands, while Isabela continues expanding her own ventures through Rangel, Isa Grutman, IGK Hair, Style Saves, and Prime Video’s 'The CEO Club.'
For our May cover story, the Grutmans open up about relationships, hospitality, scaling brands, and the mindset that’s fueled everything they’ve built together.
We’re adding one of the most recognizable voices in entertainment to the team to help lead the next phase of Boardroom’s growth.
Named one of Rolling Stone’s 25 Most Influential Creators of 2025, @SpeedyMorman brings over a decade of experience interviewing leading figures across sports, entertainment, and culture, with credits spanning Complex, HBO, REVOLT TV, and more.
Our first-ever print magazine is out now, featuring the one and only @livvydunne.
From LSU National Champ to one of the biggest brands in college sports, her story goes far beyond gymnastics.
Full story drops on our site on Tuesday, April 7 at 1 PM ET.
.@CNBC and Boardroom are bringing the fourth annual Game Plan Summit to @FanaticsFest in New York on July 16, marking the event’s debut in the city after previous editions in Los Angeles.
The summit will once again convene athletes, executives, investors, and operators shaping the future of sports, media, and culture, now inside one of the industry’s fastest-growing fan festivals at the Javits Center.
Game Plan’s footprint continues to expand as a marquee forum for conversations at the intersection of business and sports, with speaker announcements expected in the coming weeks.
More info: https://t.co/OVaekv8LTc
For our March Cover Story, KD and Aaron Judge sit down for a conversation you rarely get.
Two of the best to ever do it, skipping the surface and getting straight to what it takes to stay great. Judge’s path wasn’t instant. It was built through getting humbled, finding routine, and showing up the same way every day. KD sees it immediately. Talent opens the door. The work keeps you there.
Now it’s New York, where nothing gets handed to you and everything is expected. Where the focus is on banners ahead of you, not in the rearview. Judege doesn’t shy away from that. He meets it head-on. No looking ahead to legacy. He’s still in it. Still chasing it. Still competing.
Boardroom 🤝 @FastCompany’s ‘Most Innovative’ 🏆
The annual recognition honors organizations driving meaningful change across industries through original ideas and measurable impact.
The program is selected by more than 50 Fast Company editors and writers who evaluate thousands of companies each year.
It highlights Boardroom’s continued expansion at the intersection of sports, entertainment, and business as it builds platforms, partnerships, and storytelling that connect culture with opportunity and ownership.