Sephora’s Skin Obsessed campaign taps into the chaos of skincare routines—and offers a way through.
📌 Rhode launch: 535K+ IG engagements
📌 @tannerwiththe_tism: 1.09M on TikTok
📌 Angel Reese BTS: top YouTube vid
→ https://t.co/0HOcKMalkK
👀 Modern social listening tools like Keyhole show you the why behind the what. Tone, trends, emotion—decoded in real time.
🔗 Learn more here: https://t.co/JD7qzk21yB
#SocialListening#Keyhole#BrandMonitoring
Sorry, social media. Heineken’s out.
Creators go quiet. Feeds go dark. Joe Jonas is shouting into the void.
People are exhausted—and Heineken paid attention.
That’s what listening looks like.
https://t.co/INwQjvMxIk
#SocialListening#MentalHealthAwareness
The Ordinary sells affordable eggs (yes, really). 🥚
With grocery prices spiking, they stocked NYC stores with $3.37 eggs.
Nothing to do with skincare—just a brand showing up in a real way.
📈 117K+ engagements, 115K+ likes.
Cultural timing > campaign timing. Always.
No Mars. No dieselgate. No blah blah blah.
We tracked Polestar for 3 months:
📸 IG — 135K+ engagements
✴️ X — 16.2M impressions
🎬 YouTube — 5.2M views from 9 uploads
🧊 FB — Jokkmokk testing = top post
No compromises. Just clear data.
https://t.co/0MlcSljSi1
Earth Day, by the numbers.
In 2 weeks, we tracked:
• 5,007 posts
• 1,286 contributors
• 185,949 engagements
• 13.8M reach
• 19.8M impressions
People aren’t just posting—they’re paying attention.
The planet needs participation.
Stress doesn’t always trend—but support does.
During Stress Awareness Month, we tracked #LeadWithLove to see how people are showing up for each other.
📣 449 posts
👥 75 voices
💬 8,732 engagements
📊 128,578 reach
👀 172,131 impressions
#SocialListening#Keyhole
Video on LinkedIn is blowing up—growing twice as fast as other content. 🚀
LinkedIn’s free nano-courses cover everything from crafting hooks to editing and repurposing content. Worth checking out if you’re serious about leveling up your videos. 👇
https://t.co/M9sxn9skRa
📣 What’s New:
📲 Instagram adds ‘Re-Posts’ to amplify content.
👥 Meta brings back the Friends Tab.
🖼️ X adds image editing with Grok.
📆 LinkedIn integrates Calendly on profiles.
📹 TikTok adds mobile camera connection for livestreams.
What’s catching your attention? 👀
Liquid Death provokes. Disrupts. Dares you to look away.
A death metal album made from hate comments.
A Super Bowl ad about drinking on the job.
A diaper for mosh pits that sold out.
This isn’t chaos—it’s strategy.
Full breakdown: https://t.co/PJLFEbs1PJ
5 You Need to Know
📱 Instagram: Edits app live
⏳ TikTok: No deal yet
🧑🤝🧑 X: Makes Gen Z claims
💬 LinkedIn: Comment views added
🛑 Meta: Facial recognition returns
What else is happening?
Your customers are talking. Are you listening?
✅ Track mentions & keywords
✅ Engage with conversations
✅ Watch your competitors
✅ Focus on key platforms
✅ ACT on insights
Listening without action is just noise. 🔊
What if your customers told you exactly what they wanted—would you listen?
@Google acted on frustration with spammy search results. @cava turns customer conversations into brand loyalty.
Social listening = real-time insights. Read more.
https://t.co/2dMY0OeHKU
Who isn’t obsessed with Canva? 🎨
They don’t just post—they create moments. Some of their best:
🗓️ End-of-Year Wrapped
🐱 Whiskers the Wondrous
📌 Pinterest Collab
✍️ Docusign Story
💻 "Don’t tap ‘G’ while presenting!"
Full breakdown ⬇️
https://t.co/w7JKiesLlC
Brands are leaning into user-generated content (UGC) more than ever—paying everyday creators for authentic videos, reviews, and posts. No massive following needed.
Would you ever try being a UGC creator? Reply with YES or NOT SURE 👇
Any video under 3 minutes = a Short. No extra steps. Just more chances to hit 70B+ daily views. 🚀
More reach. More views. More reasons to start posting.
• 📷 Launch the Shorts camera in YouTube
• ⏱️ Tap the timer to switch to 3m
What’s your next upload? 👇
Meta’s big move of 2025: No fact-checking, more political content.
📊 Misinformation spreads 6x faster.
🤝 Community Notes relies on bipartisan agreement—will divisive topics slip through?
📉 With AI pushing Reels, does political content still matter?
Progress or problem? 👇
Facebook: AI tools, AR glasses, VR gaming.
Instagram: AI filters, AR/VR, Ray-Ban live streams.
TikTok: In-app shopping, mini-programs, video search.
X: Payments, video-first, AI search.
Biggest shift in 2025?
💛 To everyone navigating the social media whirlwind—you’re not alone! 💛
Social media keeps changing, and we’re all figuring it out together. Let’s stick together, share what we know, and cheer each other on. You’ve got this! 🙌