Kyle Swager

Voice Artist / Audio Engineer

[Kyle Swager @kyleswager]

@scv18 Did exactly the same thing 🤣

[Kyle Swager @kyleswager]

@PLDT_Cares Yeah, been doing that for 4 days now. Completely worthless and a waste of my time. You’re about to lose a customer of 15 years.

[Kyle Swager @kyleswager]

@PLDT_Cares No Internet for 4 Days Now! Ticket already created over 3 days ago. Please acknowledge DM. Thank you

[Kyle Swager @kyleswager]

@BoneheadsPage @BoneheadsPage Takes me back to 1998 in Dallas Texas at the Bronco Bowl on the American Tour with Cornershop opening for Oasis.

[Kyle Swager @kyleswager]

@realDavidKrug And here I was thinking about getting a @Starlink setup here in The Philippines, until I seen the nightmare your going through @realDavidKrug . They might not only lose a customer, they also won’t be gaining one either. Sure hope they get your sorted out… Come on @elonmusk

[Kyle Swager @kyleswager]

@PLDT_Cares good morning. Have sent DM regarding no internet service since yesterday afternoon. Please acknowledge. Thank you

[Lynn Cartia @MissyMWAC]

@MSNBC is dropping the NBC and peacock logo as part of its corporate split from NBC.
It will now be known as "MS NOW."

I am not a fan of MSNBC. Apparently, neither is NBC.

But I will say that while a lot of folks are beating them up over the new name and logo, I am not one of them.

I think it is way more appropriate and the rebrand is perfect. I don't know...."MS Now" actually feels honest--'cause what they report only exits RIGHT NOW.
By tomorrow, it's debunked. Hey, oh!

And, since rebrands can be tricky, I thought I would help them out with a few slogans they can slap right on a newsroom mug:
MS NOW:
All spin. No Peacock.
Now with EXTRA propaganda.
Selective Reporting/Collective Distorting
We report yesterday's lies, today.
Truth optional. Feelings mandatory.

And if none of those work, fear not. Mama's cracked the code. Forget focus groups. Forget market testing. The following tagline sums up their entire network in three little words:

MS NOW: ORANGE MAN BAD.

Boom. Done. Call the printer. Order the mugs.
You're welcome, MS Now.

[Lynn Cartia @MissyMWAC]

Adding to my “List of Things I Never Thought I’d Say:”
Andrew Cuomo is a better choice for NYC.

[Kyle Swager @kyleswager]

Great to see this!

[Elon Musk @elonmusk]

Starting tomorrow, the esthetic nightmare that is hashtags will be banned from ads on 𝕏

[Catturd ™ @catturd2]

Fake news media cares more about Trump dropping the F-bomb than Biden letting 20 million illegals walk over our border for 4 straight years.

[Kyle Swager @kyleswager]

🤣🤣

[JD Vance @JDVance]

I wonder if other VPs had as much excitement as I do 😂

[Nick Sortor @nicksortor]

🚨 JUST IN: A Florida Sheriff just told rioters they will be KlLLED if they throw items at law enforcement https://t.co/fLMyT1pXuR

GOOD! 🔥

“If you throw a brick, a firebomb, or point a gun at one of our deputies, we will be notifying your family where to collect your remains at.”

“Because we will KlLL you—graveyard DE*D. We're NOT gonna play,” Brevard County Sheriff Wayne Ivey said

[Glenn Beck @glennbeck]

The Los Angeles riots have been “mostly peaceful” like the Titanic “mostly floated.”

Or like the Hindenburg “mostly flew.”

Or like Hiroshima experienced “mostly moderate temperatures” in 1945.

[Kyle Swager @kyleswager]

https://t.co/J9YzjMai40

[Kyle Swager @kyleswager]

https://t.co/htA5BCNUer

[Kyle Swager @kyleswager]

https://t.co/SynsTf4JjF

[Kyle Swager @kyleswager]

https://t.co/AXjZ6jbzzh

[Kyle Swager @kyleswager]

https://t.co/8ynA8UyPsq

[Owen Gregorian @OwenGregorian]

Report: TV+ Losing $1 Billion Annually as Apple Services Falter | Hartley Charlton, MacRumors

The paywalled report reveals that ‌Apple TV‌+ is the only Apple subscription service that is not profitable. While its subscriptions grew to around 45 million last year, it is still losing more than $1 billion annually. The company has spent more than $5 billion a year on content since the service launched in 2019, but this was reduced by $500 million in 2024 in response to a push for cutbacks from Apple CEO Tim Cook and other executives.

Cook apparently raised questions last year about several movie deals with ‌Apple TV‌+ executives, including for the spy action-comedy film "Argylle." The movie stars Henry Cavill and Dua Lipa, and cost $200 million to produce. Cook reportedly complained that the movie had not found a significant audience or generated more subscribers for ‌Apple TV‌+.

The report explains that "the audience for ‌Apple TV‌+ remains relatively small," constituting less than 1% of total U.S. streaming service viewing. Netflix and Amazon represented 8.2% and 3.5% of total viewing in February.

Apple's initial business plan for ‌Apple TV‌+ predicted losses of between $15 billion and $20 billion over its first decade. While major losses are normal in the streaming industry, it represents a major departure for Apple which normally exercises fiscal discipline.

Executives such as Eddy Cue initially shielded ‌Apple TV‌+ executives from budget scrutiny and rejected a proposal to increase oversight of programming costs. Apple did not have internal data on whether ‌Apple TV‌+ would tempt customers to buy Apple devices.

Despite successes such as "CODA" winning an Oscar for best picture, Cook began closely scrutinizing ‌Apple TV‌+'s financial performance from 2022 and advocated more oversight. The use of private jet travel for stars at the cost of hundreds of thousands of dollars per flight came under particular scrutiny, and led Apple to ask executives to negotiate better deals with flight-chartering companies.

Apple's overall corporate profits are so significant that it can easily absorb the losses from its streaming service, but it continues to forgo widespread appeal.

Apple Music, Arcade, News+, and Fitness+

Services is Apple's fastest and most profitable category, with gross margins exceeding 75%, compared to just under 40% for hardware. In its most recent fiscal year, services revenue rose 13% to more than $96 billion. However, other than iCloud+, Apple's other services are said to be in poor health.

Apple Music's growth has reportedly virtually stopped and it remains "only marginally profitable." Since it pays artists and labels more than 70% of its revenues, it has a single-digit–percentage gross margin. Cue apparently told some colleagues privately that he doesn't believe the service will ever reach 100 million paying subscribers. Moreover, overall iTunes Store sales are now actively shrinking.

Apple News+, Fitness+ and Apple Arcade are said to be struggling with low usage and profits. ‌Apple Arcade‌ only had two million users during its first year of operation, with roughly 25% of them on free trials.

Similarly, ‌Apple News‌+ purportedly suffers with low engagement and the number of monthly active users is in the low single-digit millions. Apple Books and ‌Apple News‌+ was subject to layoffs in 2024 due to weak performance.

Longtime Apple services executive Peter Stern, who oversaw platforms including ‌Apple TV‌+, abruptly departed the company in early 2023, claiming he was unable to run the streaming service in the way he needed to amid pressure to increase subscriber numbers. Apple subsequently reshuffled his former group, separating ‌Apple TV‌+, ‌Apple Music‌, and international content from News+, Fitness+, Apple Books, and ‌iCloud‌+.

Read more:

https://t.co/Rb71Bnrhav

[Kyle Swager @kyleswager]

🤣