Kylie @safety

Head of Safety @ X. Passionate about creating delightful AND safe customer experiences.

[Kylie @safety @kyliem]

My team is strongly committed to fighting online exploitation. There is no place for it on X.

As we get ready for the new Take It Down Act in the USA, here’s what we’re doing:

- We put victims first. We have strong, clear policies against all types of non-consensual images — especially intimate photos and videos shared without permission. We enforce these rules strictly and remove violating content quickly.
- We’re getting better at finding this harmful content ourselves. Once a piece of non-consensual imagery is reported, we now work to find and remove other identical copies automatically. This means victims don’t have to report every single post.
- We don’t want this content to spread anywhere online. If you are over 18 and worried that an intimate image of you might be shared, go to https://t.co/RAJgpBNTiv. You can create a secure digital fingerprint (hash) of your image on your own device so platforms can detect and remove it. We partner with https://t.co/RAJgpBNTiv to ensure known imagery of non-consensual images are taken off our platform.

Our promise to protect users from this kind of harm has not changed. The Take It Down Act just gives us a chance to show the progress we’re making every day.

[Safety @Safety]

There is no place in our society for predators to share intimate photos and videos of others without their consent. X has zero tolerance for non-consensual intimate images, unwanted sexual content, or any kind of exploitative behavior. We have never allowed such behavior on X and will continue to hold the line.

Tomorrow, the US Take It Down Act goes into effect. X supported this law in Congress and has long followed its principles. Here’s what can be done to act quickly against content that violates the act:

- You should report posts by tapping the three-dot menu (⋯), selecting “Private or Non-Consensual Content” > “Report content under the US Take It Down Act” and then completing the form. Our team reviews these reports as fast as possible and well within the Act’s 48-hour timeline.
- You can also submit a report directly through our Help Center: https://t.co/tlpSWzE5X8.

We continue to improve our safety systems every day. This includes investing more in automation and working with external partners to better protect users who have been impacted. As part of these efforts, we have made progress to ensure copies of known cases of non-consensual intimate imagery are also proactively removed from the platform.

For more information on our policies and removal process for non-consensual intimate photos and videos, please visit: https://t.co/8GBE1bEiHH.

[Kylie @safety @kyliem]

I’m proud to share an important update on the work X’s child safety team has done to protect minors on and off the platform. When X is made aware of content depicting or promoting child sexual exploitation, including links to third party sites where this content can be accessed, the accounts sharing this content are reported to the National Center for Missing & Exploited Children (NCMEC). 

As a result of X’s efforts, in 2024, 309 reports made by X to NCMEC led to arrests and subsequent convictions in 10 cases that were confirmed by Law Enforcement agencies. And in the first half of 2025, 170 reports led to arrests. X made a total of 686,176 reports in 2024 and approximately 46% of the reports made to NCMEC were submitted without requiring a human moderator at X to review potentially traumatic content. 

We remain committed to protecting children on our platform, and we’ll continue to invest in, and improve detection of child sexual exploitation through automation.

[Kylie @safety @kyliem]

I’m incredibly proud of our team’s work on the new CSAM hash matching system. This is hard work, but incredibly important to protect kids online—thank you, team!

[Safety @Safety]

At X, we have zero tolerance for child sexual exploitation in any form. Until recently, we leveraged partnerships that helped us along the way. We are proud to provide an important update on our continuous work detecting Child Sexual Abuse Material (CSAM) content, announcing today that we have launched additional CSAM hash matching efforts.

This system allows X to hash and match media content quickly and securely, keeping the platform safer without sacrificing user privacy. This is enabled by the incredible work of our safety engineering team, who have built state of the art systems to further strengthen our enforcement capabilities.

When we identify apparent CSAM, we act swiftly to suspend the account and report the content to @NCMEC, which works with law enforcement globally to pursue justice and protect children. In 2024, X sent 686,176 reports to the National Center for Missing and Exploited Children (NCMEC) and suspended 4,572,486 accounts. Between July and October 2024, @NCMEC received 94 arrests and 1 conviction thanks to this partnership.

Over the years, we’ve invested in advanced technology and tools to stop bad actors from distributing, searching for, or engaging with exploitative content across all media formats on X. We are proud to continue leading the industry in this arena and will never stop using the full extent of our capabilities to eliminate these harmful practices.

[Kylie @safety @kyliem]

So excited for this!!

[Safety @Safety]

We’re continuing our efforts to enhance transparency for Parody, Commentary, and Fan (PCF) accounts. All PCF accounts are now required to have a PCF label. PCF labels further clarify that these accounts are unaffiliated and help minimize confusion. Learn more here: https://t.co/FZk16NG81y.

PCF accounts must continue using PCF-compliant keywords in profile bios and at the beginning of account names, as well as avoiding the use of identical avatars to those of the entities they depict.

As a reminder, all accounts must comply with the X Rules, including our Authenticity policy. If you believe an account is impersonating someone or misleading users, you can report it in-app or via our Help Center.

[Kylie @safety @kyliem]

Hell yeah! Can’t wait for X to integrate with xAI and further revolutionize Safety!

[Elon Musk @elonmusk]

@xAI has acquired @X in an all-stock transaction. The combination values xAI at $80 billion and X at $33 billion ($45B less $12B debt).

Since its founding two years ago, xAI has rapidly become one of the leading AI labs in the world, building models and data centers at unprecedented speed and scale.

X is the digital town square where more than 600M active users go to find the real-time source of ground truth and, in the last two years, has been transformed into one of the most efficient companies in the world, positioning it to deliver scalable future growth.

xAI and X’s futures are intertwined. Today, we officially take the step to combine the data, models, compute, distribution and talent. This combination will unlock immense potential by blending xAI’s advanced AI capability and expertise with X’s massive reach. The combined company will deliver smarter, more meaningful experiences to billions of people while staying true to our core mission of seeking truth and advancing knowledge. This will allow us to build a platform that doesn’t just reflect the world but actively accelerates human progress.

I would like to recognize the hardcore dedication of everyone at xAI and X that has brought us to this point. This is just the beginning.

Thank you for your continued partnership and support.

[Kylie @safety @kyliem]

Excited to see Meta build on X’s open-source Community Notes, a testament to the power of transparency and community-driven fact-checking! #CommunityNotes #Transparency

[Safety @Safety]

At X, we’ve spent years refining @CommunityNotes, driven by our core belief in transparency. That’s why our algorithm and program details have always been open-source — freely available for anyone to use and build upon. This openness has enabled Meta to start with a well-established, academically studied program as a foundation.

As Meta begins their Community Notes program to address misleading content, we’re excited to see that Meta will initially adopt X's open-source algorithm to guide their rating system.

[Kylie @safety @kyliem]

I’m excited to announce our second Global Transparency Report. From July to Dec 2024, we achieved a 61% drop in content violations and a 28% reduction in account violations. My team is dedicated to keeping X safe—transparency is our promise.

[Safety @Safety]

Today, we are proud to release X’s second Global Transparency Report, covering safety enforcement from July to December 2024. This report highlights our ongoing commitment to fostering a secure and trustworthy environment for all users.

https://t.co/Betm8MZwRR

Over this six-month period, our Safety team played a critical role in navigating major global events, including over 28 national elections globally and the US Election. Through this report, we provide full transparency into our content moderation efforts, enforcement actions, and policy implementations. It serves as a valuable resource for our community to better understand how we safeguard platform integrity, respond to legal requests, and protect users at scale.

Notably, we’ve seen significant improvements in key safety metrics:

- Total account violations dropped by approximately 28%, driven primarily by an approximate 28% reduction in Platform Manipulation and Spam violations.

- Total content violations declined by 61%, primarily due to a 64% reduction in Platform Manipulation and Spam violations between H1 and H2.

- Total non-Platform Manipulation and Spam reports decreased by approximately 19% from H1 to H2.

These results reflect the dedication of our Safety team, who work tirelessly to uphold platform integrity worldwide. We are honored to share this report and remain committed to continuous transparency and improvement.

[Kylie @safety @kyliem]

Excited for **Parody Labels** on X!

Now, you can easily spot satire accounts with a "Parody Account" label. Enjoy the humour, avoid the confusion!

#XParodyLabels #Transparency

[Safety @Safety]

We’re rolling out profile labels for parody accounts to clearly distinguish these types of accounts and their content on our platform. We designed these labels to increase transparency and to ensure that users are not deceived into thinking such accounts belong to the entity being parodied. Parody labels will be applied to both posts and accounts on X to clearly demonstrate the source of the content you’re seeing. We’ll share details soon on when the label will become mandatory for parody accounts.

These accounts, like all accounts on X, must still adhere to the X Rules - particularly our Authenticity policy: https://t.co/I9vOTG0qPW. If you believe an account is inauthentic or impersonating an entity, you can report the account in-app or via our Help Center.

[Kylie @safety @kyliem]

Meta adopting Community Notes functionality is a testament to the power of innovation at X. By rapidly scaling tools like Community Notes, we're empowering you, our users, to take control of your experience, ensuring balanced perspectives while promoting freedom of speech. This helps us eliminate bias and increases transparency. Innovation at X is about amplifying a broad spectrum of opinions and putting the power in your hands. This is a great example of how safety and freedom of speech can - and do - coexist!

[Linda Yaccarino @lindayaX]

COMMUNITY NOTES FTW!!! 🔥

Fact-checking and moderation doesn't belong in the hands of a few select gatekeepers who can easily inject their bias into decisions. It's a democratic process that belongs in the hands of many.

And as we've seen on X since @CommunityNotes debuted, it's profoundly successful while keeping freedom of speech sacred.

It's a smart move by Zuck and something I expect other platforms will follow now that X has shown how powerful it is. Bravo!

[Kylie @safety @kyliem]

Proud to launch our latest Transparency Report showcasing our team’s progress and continued commitment to user safety!

[Safety @Safety]

We are thrilled to introduce X’s Global Transparency Report, covering the period from January to June 2024. This report highlights the extensive efforts by our Safety team to cultivate a healthy and secure environment, reaffirming that X remains a safe platform for all users.

https://t.co/Betm8MZwRR

Through this report, we provide full transparency into our content moderation processes, policies, and enforcement practices. Our community can use this comprehensive resource to better understand how we implement our policies, respond to legal requests, and safeguard our community at scale. As we continue our commitment to transparency, we will publish these reports biannually, building on our progress and successes.

[Kylie @safety @kyliem]

Excited to expand the availability of Passkeys on X!

[Safety @Safety]

We've started rolling out Passkeys as a login option on Android!

Try it out and send us any feedback.

https://t.co/v1LyN0kAH7

[Kylie @safety @kyliem]

@WrestlingAEW24 Our Safety roles are full time in the office, but keep an eye out on @X for other opportunities in your area!

[Kylie @safety @kyliem]

My X Safety team is expanding in Texas! If you’re passionate about free speech and have a background in user safety, we’d love to hear from you.

[Careers @XCareers]

https://t.co/kgizO0hv93