Laura Baverman

Tech journalist turned communications leader at @pendoio. Wife, mom, downtown Raleigh resident & lover of all things Cincinnati (my hometown).

[EMILY SUNDBERG @Emily_Sundberg]

Between Anthropic hiring a video director for $250k, and WSJ announcing that their video team is now 65 people, I think it's a really good time for young people to learn how to shoot and edit video.

Tech companies and legacy media companies are investing in GOOD video teams

[pendo.io @pendoio]

This just in: @tolson gave Sid a sneak peak of our roadmap earlier. He was so distracted he took a penalty to hear more.

You're welcome, @Canes.

Full keynote next week at Pendomonium, hopefully less time in the box.

[pendo.io @pendoio]

What happens when you acquire for product—not revenue?

On a recent episode of the @m_a_science Podcast, Pendo's CEO and co-founder, Todd Olson, shares how we think differently about acquisitions.

Tune into the episode here: https://t.co/sAGEkoxyRM

[pendo.io @pendoio]

“The people who start the company aren’t always the ones to scale it.” — Pierre Naudé, @nCino

In Ep. 1 of Hard Calls, Trisha Price & Pierre get real about the people side of scaling—from early hires to IPO.

🎧 Listen here: https://t.co/0klkIirffP

[Laura Baverman @laurabaverman]

@Shpigford Session Replay is a core part of our platform at @pendoio - you can check out a self-guided tour here: https://t.co/8gmvrT4d1B

[pendo.io @pendoio]

Today, Pendo shared an update on milestones from the fiscal year. Highlights include:
✨ 40% growth in customers paying over $100,000 annually
✨ Double the number of $1 million or more contracts
✨ The addition of 17 new Fortune 500 customers

Read more👇
https://t.co/AtQZsZGp4j

[Laura Baverman @laurabaverman]

Great stuff from our 🌟 @ChristineItwaru

[Lenny Rachitsky @lennysan]

🆕 Understanding the role of Product Ops with @ChristineItwaru

Inside:
➔ Signs your team would benefit from product ops
➔ What product ops people do day-to-day
➔ Who might be a good fit for a product ops role
➔ What explains the rise of product ops
➔ Much more

[pendo.io @pendoio]

Registration for Pendomonium 2023 is live 🎉

This isn’t your average conference:

💡 Inspirational and informative keynotes and breakouts
📚 Learnings to level up your product-led skills
🤩 Networking with the brightest minds in product

Register today👇
https://t.co/zQUyWLuiuq

[Paul Dehner Jr. @pauldehnerjr]

FINAL: #Bengals 27, Bills 10.

The Bengals are the most well-rounded team in the AFC. They are also far better than last year’s group. Today confirmed both facts.

Now they just have to re-create the 2021 team’s crowning achievement in KC to return to the Super Bowl.

[Paul Dehner Jr. @pauldehnerjr]

The Who-Dey chants are cascading down along with the snow at Highmark.

Back-to-back AFC championship game appearances for the Bengals.

[UC Health @uc_health]

#Remarkable 🫶🏾

[Governor Josh Stein @NC_Governor]

Our democracy is a fragile ecosystem that requires checks and balances to survive. Giving state legislatures unfettered control over federal elections is not only a bad idea but also a blatant misreading of the Constitution.
https://t.co/qnbsnrwinp

[pendo.io @pendoio]

Pendo co-founder and CEO, @tolson, discusses the 5 crucial pivots that companies must leverage in order to thrive through challenging times in this @FastCompany article.

Read more 👇
https://t.co/xCE2tffVdc

#ProductAnalytics #ProductLedGrowth

[pendo.io @pendoio]

And just like that...we're all set up and ready to welcome everyone to #Pendomonium22!

[Governor Josh Stein @NC_Governor]

🚨 For the first time, North Carolina has been named America’s Top State for Business by @CNBC.

[Laura Baverman @laurabaverman]

@Deanaharleynews @WNCN Our kids go to school there. Thank god it’s Sunday. Is there any new information yet? I’m so shaken by this.

[Governor Josh Stein @NC_Governor]

Gov. Cooper’s statement on Supreme Court overturning Roe v. Wade:

[Barack Obama @BarackObama]

Today, the Supreme Court not only reversed nearly 50 years of precedent, it relegated the most intensely personal decision someone can make to the whims of politicians and ideologues—attacking the essential freedoms of millions of Americans.

[Laura Baverman @laurabaverman]

Excited to see @axios expanding to Raleigh!

[Zachery Eanes @zeanes]

It’s alive!

[pendo.io @pendoio]

Only 8 more days until Guide: The Digital Adoption Summit! Learn how business technology leaders can succeed with digital transformation by putting empathy for employees at the center of their tech decisions from Pendo’s @tmamut

Register now ⤵️ https://t.co/zFfOcnhcVe