MIDO Exhibition

Milano, February, 6 - 8 | 2027
Use #MIDO2027

Waiting for the greatest international event dedicated to eyewear

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Style lies in the ability to reinterpret basics through creative styling. Anya Taylor-Joy shows how carefully chosen accessories, including sunglasses, can create a new perspective on contemporary fashion.

https://t.co/b8zICkasYO

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Glasses are no longer simply a necessity, but a key element of men’s style. Bold frames, distinctive lines and a new way of interpreting elegance.

https://t.co/YkGp3rAsap

[MIDO Exhibition @MIDOExhibition]

Gli occhiali sono il dettaglio che definisce l’attitudine di un look. Da Rihanna alle passerelle, l’eyewear rimane un elemento chiave nello stile delle icone contemporanee.

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Great style often lies in the balance between past and present. At Roland Garros, Salma Hayek's look offered a reminder of how classic references can be reinterpreted through a contemporary lens.

https://t.co/vTcnnioU4p

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Tra le tendenze eyewear della stagione, gli aviator confermano il loro status di classico senza tempo. Un design iconico che continua a reinventarsi, dimostrando come forme storiche possano trovare nuove espressioni nel linguaggio contemporaneo.

https://t.co/Ip4dYnvkBc

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Transparent eyewear keeps shining in 2026. Versatile, lightweight and effortlessly adaptable, crystal-clear frames remain a favourite across styles, generations and face shapes.

https://t.co/FlFSNtsBaZ

[MIDO Exhibition @MIDOExhibition]

This summer, eyewear is embracing colour, creativity and individuality. Bold hues and sculptural shapes: recent trends highlight self-expression through design, proving that eyewear can be both functional and deeply personal.

https://t.co/6JDqxxOWJc

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Linee morbide, fascino senza tempo. Gli occhiali da sole ovali si distinguono per la loro versatilità, coniugando ispirazione rétro ed estetica contemporanea.

https://t.co/BTc4QEVujM

[MIDO Exhibition @MIDOExhibition]

Bold shapes, sporty influences and coloured lenses are turning eyewear into one of Summer 2026's defining style statements. A reflection of the growing role of eyewear in personal expression.

https://t.co/Gzwuz5RXiH

[MIDO Exhibition @MIDOExhibition]

Le tendenze cambiano, ma alcuni design continuano a lasciare il segno. Il ritorno delle montature tonde oversize per l'estate 2026 conferma il valore di forme capaci di reinventarsi nel tempo, mantenendo intatta la propria forza espressiva. Un esempio di come l'occhialeria continui a trovare un equilibrio tra innovazione, personalità e fascino senza tempo.

https://t.co/Xx8wLlx8l1

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Sustainability is increasingly becoming an integrated part of innovation in eyewear. New materials, responsible production processes, and a growing focus on long-term impact are helping reshape the future of the industry. A transformation that extends far beyond the product itself.

https://t.co/gESM4TjXeg

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Shield sunglasses made a statement at the Monaco Grand Prix. Seen on Kim Kardashian in the paddock, they reaffirmed the appeal of frameless silhouettes and oversized proportions in 2026 eyewear trends.

https://t.co/2jbzBcs6QW

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Protecting natural resources means protecting our future. 🌍

On this #DesertificationAndDroughtDay, it is important to underline that healthy ecosystems play a vital role in sustaining biodiversity, and strengthening resilience to climate change. As the eyewear industry continues its journey towards more responsible practices, every step towards preserving our planet matters.

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On Global Exhibitions Day, we celebrate the power of exhibitions to create business opportunities that go far beyond the event itself.

At MIDO, every meeting can become a new connection, every conversation can open unexpected perspectives, and every idea can evolve into a real opportunity for growth.

For three days, professionals from all over the world come together to exchange visions, discover innovation and build relationships that continue long after the show ends, in order to continually create new business ventures

Because exhibitions are more than spaces to showcase products. They are places where industries move forward.

#GlobalExhibitionsDay #MIDO2027

[MIDO Exhibition @MIDOExhibition]

Le tendenze della primavera/estate 2026 riattivano miti intramontabili, trasportandoli nel cuore della modernità. Da una parte, il rigore delle forme extra-large ispirate alle icone degli anni Sessanta; dall'altra, il ritorno della mascherina avvolgente, oggi riletta con accenni sportivi e linee razionali.

https://t.co/bzT5iQCdTV

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Nature is the new engineer. What if we stopped fighting gravity and started using surface tension? New research into Fluidic Shaping allows liquid polymers to settle naturally into target prescriptions within any rim shape. A masterclass on using the laws of physics to eliminate industrial waste.

https://t.co/u0iVDzKCrM

[MIDO Exhibition @MIDOExhibition]

In eyewear design, we often draw inspiration from nature's geometric perfections and organic structures.

This week we celebrated World Bee Day, yet another opportunity to remember that protecting the planet’s tiniest architects means protecting the very colors we strive to capture through our lenses.
Bee together for people and the ​planet - a partnership that sustains us all​!

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Oltre lo schermo dello smartphone: gli Spectacles di Snap arrivano in Italia. La sfida non è solo tecnologica, ma di linguaggio.

https://t.co/f3VhHUpB69

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The visor’s journey is a timeline of cultural disruption. From Greg LeMond to Michael Jordan, this silhouette has moved from a technical niche to a streetwear staple.

https://t.co/GD6Z8jjtK1

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A remarkable partnership between the Pennsylvania Correctional Industries and the Lions Club has reached a major milestone: 10,000 pairs of eyeglasses processed and distributed worldwide. As the program expands across Pennsylvania, it reminds us that true sustainability in eyewear is about extending the life of a product to change the life of a person.

https://t.co/qM3Bp4ecNU