Content testing, audience tracking, forecasting, strategic consulting, and qualitative & quantitative audience research for the Indian M&E industry, since 2008.
Ormax StreamView: Top 10 most-watched properties on OTT in India, for the week of Jul 13-19, 2026, based on audience research
Note: Estimated number of Indian audience (in Mn) who watched a property for at least 30 mins in the week of tracking.
Our mid-year report uses Ormax StreamView data to list the 50 most-watched properties on streaming in India, in the first half of 2026.
To download the report, visit:
https://t.co/0YW02JAxR2
Ormax StreamView: Top 10 most-watched properties on OTT in India, for the week of Jul 13-19, 2026, based on audience research
Note: Estimated number of Indian audience (in Mn) who watched a property for at least 30 mins in the week of tracking.
Ormax Stream Track data reveals that Hindi web-series campaigns are not reaching enough viewers. In this article, @shaileshkapoor argues that the answer may lie in lessons from Hindi film marketing
https://t.co/r84CgY3j31
Our mid-year report uses Ormax StreamView data to list the 50 most-watched properties on streaming in India, in the first half of 2026.
To download the report, visit:
https://t.co/0YW02JAxR2
Indian entertainment industry is widely using content testing to make more informed & audience-centric business decisions.
We have tested 1127 films & shows as on Jul 17, 2026
#TestEverything
Indian entertainment industry is widely using content testing to make more informed & audience-centric business decisions.
We have tested 1127 films & shows as on Jul 17, 2026
#TestEverything