OpenView

OpenView is a venture capital firm on a mission to change the way the world works. We invest in B2B SaaS companies at the expansion stage.

#B2B #SaaS

[OpenView @OpenViewVenture]

We've partnered with @pendoio to arm you with the right metrics and tactics to become a best-in-class company.

Download the 2023 Product Benchmarks report to see how 1000+ products are growing today:
https://t.co/5lC96cgzkY

[Mercury @mercury]

This breakdown by @cjgustafson of @OpenViewVenture's 2023 report on SaaS operating benchmarks, where startups are positioning themselves for productivity
https://t.co/H2RBW4RZ1N

[OpenView @OpenViewVenture]

Looking to hire a product-led sales leader but not sure where to start?

Start here: https://t.co/YcnawHLoBt

[OpenView @OpenViewVenture]

Are you running a #productledgrowth startup and wondering when to hire a sales leader?

Jordan Wan, Founder and CEO of @CloserIQ, has advice on when to go with the founder-led sales and experimentation approach.

Get his insights now: https://t.co/3niJ90Nb8N

[Brian Shin @brianshinsh]

Product-Led Sales (PLS) isn't merely a funnel or a go-to-market strategy; it's an ecosystem that turns self-serve users into paying customers. And it's more nuanced than you might think.

A short thread on Product-Led Sales 👇

Image Source: @OpenViewVenture

[Mucker Capital @mucker]

Pricing is a huge #growth lever for any #SaaS #startup, but one that’s commonly misunderstood + overlooked. Kyle Poyar with @OpenViewVenture joins us 10/19 to discuss making sure your price is right.

Register: https://t.co/Du7oyLxjpJ

#founders #entrepreneurs #gotomarket

[OpenView @OpenViewVenture]

Product marketing is pivotal, but how can startups compete with the big players when it comes to hiring & salaries?

@FriendsCallMeJW has been there and today he unveils the strategies to bootstrap a stellar PMM org without skyrocketing your burn rate.

https://t.co/pc6pd42LlW

[OpenView @OpenViewVenture]

SaaS packaging debates can feel like Groundhog Day 😵‍💫

But fret not, @poyark has got you covered with a comprehensive guide to help you make sense of it all.

Dive into the latest strategic principles / tactical tips for designing winning SaaS packages:https://t.co/AabYztkJcD

[OpenView @OpenViewVenture]

"CAC payback period" has evolved from jargon to a critical metric for founders and operators.

Learn why it's the go-to #SaaS metric, and uncover the industry standards for success.
https://t.co/lRGka5d8ww

[OpenView @OpenViewVenture]

Can you build high-impact teams on a startup's budget?💰

Wondering how to justify competitive salaries for PMMs without a Fortune 500 budget?

Join @FriendsCallMeJW as he shares insights from his 10-year journey in building product marketing orgs.

https://t.co/U1kDh2Fmzk

[OpenView @OpenViewVenture]

The new product-led blueprint for end-to-end success 📈

Join @hjawharkar as he dissects the key components needed to unlock the full potential of product-led strategies within a multi-lane GTM motion.

Get his insights on OpenView's blog:
https://t.co/WN72DOPqfK

[OpenView @OpenViewVenture]

The Ultimate Cross-Functional Blueprint for Product-led Sales 📎

We're excited to share @hjawharkar insights on how top-tier #SaaS companies achieve greatness by seamlessly merging product-led advantages with sales and marketing prowess.

https://t.co/g4xvujKsuj

[OpenView @OpenViewVenture]

CAC payback period is your secret weapon in understanding customer acquisition.

Join @poyark in exploring this vital #SaaS metric and discover why it's a game-changer for founders and operators.

https://t.co/iPC1kmHtCt

[Gabby Cazeau @gabbycazeau]

Founders: If you've ever wondered what a "good" CAC should be, check out these benchmarks from @OpenViewVenture

[Victor Gutwein @lalayak]

Another highlight was visiting the @OpenViewVenture office, which had another dazzling rooftop that I got to enjoy with @Loudfoot and @seandougfan. They really rolled out the red carpet 🏙️

[OpenView @OpenViewVenture]

Who owns growth in #SaaS?

It depends.

Discover the insights from the OpenView and Pendo Product Benchmarks report and find out who truly commands growth. 🚀 https://t.co/9xPfqfZG9h

#software #startups

[Alexa Grabell @alexa_grabell]

Want to know how your go-to-market motion stacks up? We’re launching our 3rd annual PLS Benchmarks Survey today, in partnership with @Keyplay @OpenViewVenture

Shout out to our contributors @poyark @schoeny @LeahThar !

Take the survey ~5 mins: https://t.co/mFxKzXF9uI

[Pocus @getpocus]

📣 Calling all SaaS companies! Time for our 3rd annual PLS Benchmarks Survey!

We teamed up @poyark @schoeny @LeahThar to go even deeper on the meatiest PLG/PLS topics.

Curious how the best in PLG DO GTM? Take the survey and get access to the data.

🪄https://t.co/FLUccUidAB

[OpenView @OpenViewVenture]

OpenView is thrilled to introduce our newest investments🎉
🚀 @chargeflow
🚀@ParabolaHQ
🚀@PartsTech
🚀 @voiceflow

https://t.co/y3QGR4fNKp

#startups #SaaS #VC

[OpenView @OpenViewVenture]

📈 Are your #SaaS #pricing strategies holding back your growth potential?

Avoid the common pitfalls and unlock faster, more profitable expansion.

Read here 👉 https://t.co/IeU6VIN8DS

[OpenView @OpenViewVenture]

Growth ownership in #software companies can be a puzzle🧩

Is it product, marketing, or sales?

Kyle Poyar shares insights from the OpenView and @pendoio Product Benchmarks report to shed light on this mystery.

https://t.co/mTwKlxxvB5