OOH is the vital ingredient to maximise the effect of cross-media campaigns.
Searches conducted in OOH locations are +38% more likely to lead to a purchase than a mobile search done at home.
#IPAO#EffectiveOOH
It's match day again!
If you're supporting #England tonight in London, head down to our Reese's #EURO2024 Fan Zone at Between the Bridges on the Southbank and help yourself to some free chocolate! 🍫😋⚽️🏴
#PioneeringCreativity#OOH#IMPACT
Proud to see our reactive #DOOH work for @MoneySupermkt was featured by Campaign today.
“The nation has decided” hit screens as the election result was revealed…
Great collab with @UMLondon@nca_ldn
We recently tapped into popular culture to raise awareness of Dyson’s Airwrap haircare range.
As the UK went into Taylor Swift meltdown, our tactical #DOOH placements were the perfect locations to reach Swifties attending The Eras Tour!
#DysonAirwrap#StyledWithDyson
Dynamo is Dead!
Dynamo must bury his past in his most dangerous stunt ever…being buried alive.
A dynamic countdown - a collaboration between our IMPACT team and Sky x Sky Creative - is building anticipation using #DOOH ⏱️
Catch it on Sky MAX tonight from 9pm.
#dynamoisdead
Forget the forecast! Columbia Sportswear unveils new dynamic #DOOH weather trigger campaign!
Using real-time weather data to localise the launch of their seasonal global creative, Go Out Anyway, we’ve created tongue-in-cheek geo-targeted copy lines! ❄️
#IMPACT#DynamicDOOH
We’re shortlisted in the Innovation category for tomorrow’s @TheDrum#OOH Awards for our Diablo IV murals in partnership with @GSA__Agency x @Pixelartworks_ https://t.co/Opj1NMqbB1 via @YouTube
We’ve got our🤞for a win but good luck to everyone! 🏆
“Get a proper raise”
Delighted to see our special build for Aldi, delivered by IMPACT x @McCann_UK, featured in The Lists 2023: Top 10 Outdoor Ads via @Campaignmag#OOH
https://t.co/Pap8vJbXko
“Trust is the absolute USP for DOOH - it’s a brand safe environment that you can’t corrupt, block or switch.”
Chris Marjoram, Rapport MD Europe, speaking at the @DPAAglobal event in London this morning. #OOH#DOOH
Rapport MD of Europe, Chris Marjoram, will be speaking at tomorrow’s DPAA event in London about the role of DOOH in today’s omnichannel mix.
Hope to see you there! 🗣️
#DOOH#OOH
Thanks @ClearChannelUK for coming in to share your 2024 Upfronts: Right Choice, Responsible Choice.
Excellent insight into how #OOH can reach light category buyers to drive growth for brands. 🙌
Slide your way down from the LEGO store at Bluewater! 🛝
Today is World Play Day! A time to STOP working and START using your Superpower of Play! To celebrate, the LEGO Group has transformed the escalator by the LEGO store into a slide!
#LEGO#WorldPlayDay#IMPACT#OOH
To support the launch of LEGO DREAMZzz products we created an interactive photo experience in shopping malls! #OOH 📸
Collab with @InitiativeWW@LimitedSpaceOOH
https://t.co/Rw632rsUoA via @YouTube
Rapport and @MediahubWW helped New Balance target runners attending the Ultra-Trail du Mont-Blanc #utmb2023 - promoting their FuelCell SuperComp trainer at the most competitive trail ultramarathon event in the world! #OOH
https://t.co/afdgLfCZFP via @YouTube