RockFox

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[RockFox @RockFox]

@OnePay "Got your "OnePay Boost
Enjoy double points at Walmart" email but I have to use your phone app to enroll. I hate phone apps. I do NOT want a phone app for everything. Everything can be done in a browser. The apps probably steal more info.

[RockFox @RockFox]

@Qualtrics I did NOT complete your Roku survey. If fact I do NOT complete any survey that does not allow me to skip a question with an option like "I do not wish to reply"
I am doing YOU a service by taking the time to do your survey and you will NOT tell me what I must do

[RockFox @RockFox]

@minitool_ I will be the winner, no need for anyone else to participate.

[MiniTool @minitool_]

＼✨Easter's #giveaway is now on✨／
🍀Follow & RT to win🍀

58 people to win🎁

🔥Apple iPad (9th Generation)*1
🔥Beats Flex*1
☄️Backup software & Video editor*40
☄️Amazon Gift Card*16

🤗#Applications welcome!
①Follow @minitool_
②Repost this post

#Spread #Campaign

[RockFox @RockFox]

Florida is "supposedly" Pro-life. But it is NOT.
Pro-life means "From conception until natural death".
An execution is in no way "natural death"
Florida is a hypocritical state.
There is no benefit in executing Michael Tanzi

[RockFox @RockFox]

I just wrote a @FADPorg letter: Tell Governor DeSantis to Stay the Execution of Michael Tanzi. Write one here: https://t.co/s8fEMGOjoL

[RockFox @RockFox]

Our consumer financial watchdog -- which has returned more than $21 billion to Americans -- is under attack by some in Congress and the Administration. Urge your members to stand up for the Consumer Financial Protection Bureau https://t.co/xLUWK6l8va .

[Death Penalty Action @DeathPenaltyAct]

President @JoeBiden needs to immediately commute every death sentence on federal and military death rows. If he does not, every one of #Trump's executions will be on his hands: https://t.co/GBL9NshvlK #StopExecutions #PROJECT2025 @POTUS #StopTrumpExecutions

[RockFox @RockFox]

@potus can't unilaterally abolish the federal #DeathPenalty, but he has ensured no federal executions happened under his watch. Urge @JoeBiden to show mercy by commuting all federal & military death sentences before his term ends #StopExecutions https://t.co/oNhNoSDRQM

[RockFox @RockFox]

Urge #Biden to commute all remaining federal death sentences, #AbolishAndDemolish the Death House, and work with congress to pass the Federal Death Penalty Prohibition Act: https://t.co/oNhNoSDk1e  @DeathPenaltyAct @JoeBiden #StopExecutions #AbolishTheDeathPenalty

[RockFox @RockFox]

Gun extremists in Congress are attacking a critical rule proposed by ATF. I'm urging my lawmakers to protect this rule to keep our communities safe from gun violence. Send your message >> https://t.co/3a5VylEwE2 @Everytown

[RockFox @RockFox]

Clemency for Michelle West Serving Life Without Parole - Sign the Petition! https://t.co/ndhXF2HjoR via @Change

[RockFox @RockFox]

Time's up @TomGores. You've been separating mothers from their babies for too long with Securus' predatory practices. It's time to sell Securus or sell the @DetroitPistons. Detroit deserves better.

@NBA, you must hold Gores accountable. Silence is complicity.

[RockFox @RockFox]

Time's up @TomGores @null. You've been separating mothers from their babies for too long with Securus' predatory practices. It's time to sell Securus or sell the @DetroitPistons. Detroit deserves better.

@NBA, you must hold Gores accountable. Silence is complicity.

[RockFox @RockFox]

With states like Florida and Texas eliminating local heat protections, national regulations are needed to save lives.

#WeFeedYou #CALOR https://t.co/NgMsLZ7Qng

[RockFox @RockFox]

Slippery Rock Pharmacy: rebelling against the medical-industrial complex https://t.co/tfsElMxEpf via @The Rocket

[RockFox @RockFox]

@Discover Why do you insist that I have to use the damn phone app for certain functions? I am a PC guy and I hate being nagged to install the phone app. Stop it.

[RockFox @RockFox]

On September 30, @Microsoft will put into effect a new Service Agreement - which might allow them to your personal data to train AI. Sign the @Mozilla petition and ask Microsoft for clarity.
https://t.co/Ny6hsn3OY5

[RockFox @RockFox]

@Wnelsonbniwpa When I read "A Verb is a Terrible Thing to Waste" https://t.co/E0jpUntJeP I laughed at the third paragraph and I thought that YOU must have written it for @shellypalmer

[Shelly Palmer @shellypalmer]

The only good news about Elon Musk renaming Twitter "X" is that everyone who might care about it (and a few people who don't) will talk about it for a few days.

That said, a verb is a terrible thing to waste. The verb "to tweet" is woven into the fabric of the English language (and about 80 other languages, too). I tweet. You tweet. He/She/It tweets. We/You (plural)/They tweet.

Let's examine the new branding. Present tense: I X. You X. He/She/It Xes. We/You (plural)/They X. Past tense: all forms, "Xed." Future tense: all forms, "X." (Of course, this is a hypothetical conjugation, as "X" is not an English verb.)

Moving on. There are many different definitions of the word "brand." Ask 20 marketers and you'll get 40 different answers (each valid, BTW). At its most basic level, the job of a brand is to help people quickly identify and associate a product or service with a specific expectation. To an accountant (and the IRS), the value of a brand is quantifiable; it is an intangible asset reflected on a balance sheet as "goodwill," and brands can be worth billions.

So… how much of Twitter's $44 billion purchase price was goodwill? What was the brand worth? How much did Elon overpay because I tweet, you tweet, he/she/it tweets?

Asked differently, how much value has been destroyed by this rebranding? We may never know. Depending on the day (and whom you ask), Elon is the richest and one of the smartest people in the world. Who are we to question his wisdom?

I just went looking for Twitter in my open Chrome tabs. It took me a few seconds to find it. No familiar bluebird favicon, just a very ugly black and white X. Then, I Xed about my segment on Good Day NY this morning. It doesn't quite roll off the tongue.

When you read this on X, please re-X it. My X followers will appreciate it. Like I said, for a marketer, a verb is a terrible thing to waste.

"A Verb is a Terrible Thing to Waste"
#twitter #x #elonmusk #branding

[Catholic League @CatholicLeague]

Time to rein in FBI over Catholic probes https://t.co/RIbfVCwaa8