South Africa Wine

South African wine industry body.

[South Africa Wine @SA_wine]

For one day, people from different parts of the South African wine industry came together in the same room.
Thank you to everyone who spent the day with us.

Here's a look back at the day: https://t.co/qC86loT37M

#SAWineSummit2026
#ContextIsKing

[South Africa Wine @SA_wine]

The South Africa Wine Research Projects booklet 2026 provides an overview of the work currently supported by our #RDI department.

See the booklet here: https://t.co/4CN0cbgPHc

#SouthAfricaWine #WineResearch

[South Africa Wine @SA_wine]

As we think about Youth Month, perhaps the conversation should be less about preparing young people for the future and more about recognising the role they already play in the present.

Read more: https://t.co/TCBWJS8RRg

#YouthMonth2026 #YouthDay

[South Africa Wine @SA_wine]

Wishing @BafanaBafana all the best as they face Mexico tonight. We're behind you all the way! Come on, boys!

@FIFAWorldCup 

#SouthAfrica #FIFAWordCup #FWC26

[South Africa Wine @SA_wine]

Research is one of the ways an industry invests in its future.

The South Africa Wine Research Projects Booklet 2026 outlines the work currently underway across a range of disciplines relevant to South African wine.

See the booklet here: https://t.co/JYj772ByTA

#WineResearch

[South Africa Wine @SA_wine]

Congratulations to @AgbizSA on the opening of its Congress and the election of its new leadership team.

We wish the newly elected Steering Committee members and member representatives every success as they take on this important responsibility.

#agricultural #leadership

[South Africa Wine @SA_wine]

Heavy rain is expected in parts of the Western Cape over the coming days. Many communities are still recovering from recent flooding. Please keep an eye on official weather updates and take extra care when travelling.

#StaySafe

[Premier Alan Winde @alanwinde]

STORM WARNING: According to South African Weather Service, a cut-off low-pressure system is expected to affect the Central Karoo and eastern parts of the Garden Route on Wednesday and Thursday (3-4 June) this week. Communities should prepare for heavy rainfall and cold conditions.

[South Africa Wine @SA_wine]

South Africa Wine scoops major innovation award for climate-smart tech.

Read more here: https://t.co/1IlepKCiEH

#WCEIA2026 #InnovationInTheCape

[South Africa Wine @SA_wine]

Yesterday’s South Africa Wine Summit brought the industry together in Stellenbosch for important conversations about where we are, what’s changing around us, and what comes next.

Read more here: https://t.co/FCh1od95oe

#SaWineSummit2026

[South Africa Wine @SA_wine]

Thank you to everyone who attended the 2026 South Africa Wine Summit. This year, we focused on the importance of context. What was your biggest takeaway from the summit? Share in the comments.

#SouthAfricaWineSummit @Nedbank @Santam @WesternCapeGov @ArdaghGlass

[South Africa Wine @SA_wine]

“Wine-friendly trade agreements are becoming strategic growth engines for South African wine. From AGOA to the AfCFTA and China-Africa partnerships, diplomacy is directly influencing future export potential.” – @MMkhabel #SAWineSummit2026 #ContextIsKing

[South Africa Wine @SA_wine]

“South African wine doesn’t compete on quality alone – it competes through diplomacy, trade agreements, and political relationships. Economic diplomacy must align with market access strategy if SA wine wants to win globally.” – @MMkhabel #SAWineSummit2026

[South Africa Wine @SA_wine]

“Political & regulatory forces are no longer just background noise for the wine industry. They now influence market access, taxation, trade competitiveness, investor confidence, and the future of South African wine worldwide.” Insights from @MMkhabel. #SAWineSummit2026

[South Africa Wine @SA_wine]

“South African wine’s opportunity? Lean into authenticity, culture, and connection because the next generation isn’t buying products, they’re buying stories and relevance.” – Priscilla Hennekam
#SAWineSummit2026 #ContextIsKing

[South Africa Wine @SA_wine]

“Today’s consumer isn’t loyal to categories; they’re loyal to meaning, experience, and identity. If wine doesn’t adapt to that, it risks becoming invisible.”
– Priscilla Hennekam #SAWineSummit2026 #ContextIsKing

[South Africa Wine @SA_wine]

Priscilla Hennekam on global trends in context. “In an age of abundance, wine is not only competing with other wine. It is competing inside a world where everything is easier to know, copy, compare and replace." #SAWineSummit2026 #ContextIsKing

[South Africa Wine @SA_wine]

Want to grow wine?
Stop educating.
Start integrating.
Make wine part of:
– shared plates
– street food
– social rituals

And speak the language of the market:
WhatsApp.
TikTok.
Real people.
Real stories.

Not polished campaigns➡️proof from peers.
– GG Alcock
#SAWineSummit2026

[South Africa Wine @SA_wine]

“Wine isn’t discovered in tasting rooms. It’s discovered at braais, shisanyamas, and social moments between friends.
If wine isn’t part of the culture, it won’t be part of the choice.” – GG Alcock
#SAWineSummit2026 #ContextIsKing

[South Africa Wine @SA_wine]

GG Alcock on decoding the next generation: understanding tomorrow’s wine consumers’ cultural and economic context to create real, effective marketing strategies. “South Africa doesn’t have a wine problem. It has a wine relevance problem.”
#SAWineSummit2026 #ContextIsKing

[South Africa Wine @SA_wine]

We are taking a break…Amazing presentations so far.
#SAWineSummit2026 #ContextIsKing #SAWine @Nedbank @SantamInsurance @ArdaghGlass @WesternCapeGov