SE Ranking

We give your visibility data the context it needs — across search, AI, and social. Sign up for a free trial!

[SE Ranking @SERanking]

In May, ChatGPT referral share hit monthly highs across the US, UK, and EU.

EU: +42.7% MoM
UK: +38.7% MoM
US: +23.2% MoM

Context that matters: Jan–April 2026, ChatGPT's referral share grew ~1.5% total.

Then May alone beat the entire first four months combined.

https://t.co/4WbG0vq3MT

[SE Ranking @SERanking]

Did you notice any big changes after the June Spam Update?

Here’s what we saw (and yes, Reddit showed up in the data again.)

[SE Ranking @SERanking]

Google's June 2026 Spam Update was the calmest update we’ve seen this year.

Only 11.48% of URLs now ranking in the top 3 were outside the top 20 before the update.

And while around 20% of domains dropped out of the top 3, most of them are still visible in search:

→ 77.2% are still in the top 10
→ 92.3% are still somewhere in the top 100

The one constant, as usual: Reddit.

Its top 3 share barely changed compared to the May Core Update: 10.24% vs. 10.28%.

But Reddit keeps getting stronger at #1.

After this update, the number of keywords where Reddit holds the top spot grew by another 4%, continuing the trend we saw after May — from 8,993 to 13,872 keywords, a 54% jump from March to May alone.

Let us know if you’d like us to dive deeper into the SERPs.

[SE Ranking @SERanking]

Google's June 2026 Spam Update was the calmest update we’ve seen this year.

Only 11.48% of URLs now ranking in the top 3 were outside the top 20 before the update.

And while around 20% of domains dropped out of the top 3, most of them are still visible in search:

→ 77.2% are still in the top 10
→ 92.3% are still somewhere in the top 100

The one constant, as usual: Reddit.

Its top 3 share barely changed compared to the May Core Update: 10.24% vs. 10.28%.

But Reddit keeps getting stronger at #1.

After this update, the number of keywords where Reddit holds the top spot grew by another 4%, continuing the trend we saw after May — from 8,993 to 13,872 keywords, a 54% jump from March to May alone.

Let us know if you’d like us to dive deeper into the SERPs.

[SE Ranking @SERanking]

@delko_si Looks like we can’t message you first. Could you DM us quickly so we can send over the link?

[SE Ranking @SERanking]

We built 24 Claude Skills for some of the SEO tasks that usually take way too much time.

Drop a comment and we’ll share the link 😉

[SE Ranking @SERanking]

@tamertaskinn Looks like we can’t DM you first. Could you send us a quick message so we can share the link?

[SE Ranking @SERanking]

@freddysxg In your inbox 🤝

[SE Ranking @SERanking]

Here are our Head of SEO’s most-used connectors in Claude:

Core SEO tools:

✅ GSC (the one she uses most)
✅ GA4
✅ SE Ranking (for rankings, keyword and domain data, AI visibility, and more)

Scraping tools:

✅ Firecrawl (for scraping website content)
✅ Apify (for LinkedIn scraping and competitor monitoring, plus other scraping tasks)

Day-to-day management:

✅ Gmail, Google Calendar & Drive
✅ Slack (for daily and weekly recaps, action items, creating Linear tasks from messages, automated reports, etc.)
✅ Notion as a knowledge base & database
✅ Linear as a task manager

Other:

✅ Claude in Chrome (for small tasks, like pulling data from an open tab)

What are your most-used connectors?

[SE Ranking @SERanking]

@gaetano_nyc And on llms.txt: we tested that assumption directly and found no measurable lift in AI visibility after adding it.

Our test: https://t.co/retdcBlTG0

[SE Ranking @SERanking]

Point 3 especially 🤝

It’s really about building a consistent narrative. LLMs won’t treat your website as more trustworthy just because it’s the main source of information about your product. They also look at what people are saying across social platforms, especially Reddit and Quora, as well as review sites.

We published a study on the latter: https://t.co/ZHUvj04wF9

[SE Ranking @SERanking]

@shushant_l Good to see LLMs.txt in the myths column. We put it to the test and found no measurable lift in AI visibility from adding the file.

Our experiment: https://t.co/retdcBlTG0

[SE Ranking @SERanking]

@harpreetchatha_ Worth underlining #14: don't trade Google rankings for AI visibility — they're not opposites. Good SEO is your AI strategy.

[SE Ranking @SERanking]

Claude is driving 386% more traffic to websites. But website traffic isn’t the main thing to watch — and this isn’t only about AI visibility either.

Two data points:

👉 Claude ranks fifth among AI traffic sources, accounting for 1.40% of AI-referred traffic (after ChatGPT, Perplexity, Gemini, and Copilot).

👉 March 2026 was the largest single-month jump in traffic in Claude's history.

So yes, the traffic share is still small. But that doesn’t mean it’s not important.

1. Even if clicks are limited, Claude is already influencing how people discover and evaluate brands.

2. Claude’s marketplace of connectors and plugins creates a new way for users to find, use, and interact with products directly inside the AI interface.

Booking and TaskRabbit are already in Claude’s marketplace. So are many marketing, productivity, and other tools. That makes Claude more than another AI referral source.

📌 Check the full research on Claude: https://t.co/4OlTtJQJtd

[SE Ranking @SERanking]

@imrfaq Seems like we can’t start a DM with you. Send us a quick message and we’ll send everything over 🙏

[SE Ranking @SERanking]

@tomasmolina1 Just dropped it in your DMs!

[SE Ranking @SERanking]

@supermann2002 It’s in your DMs already 😉

[SE Ranking @SERanking]

@ceciliahanif Sent!

[SE Ranking @SERanking]

We created 24 Claude Skills for SEO teams.

They help with content briefs, competitor analysis, backlink gap searches, local search visibility, and more.

Comment for access 👇

[SE Ranking @SERanking]

We built 24 Claude Skills for some of the SEO tasks that usually take way too much time.

Drop a comment and we’ll share the link 😉

[SE Ranking @SERanking]

@seo_xiaoheizi Already in your DMs 😎

[SE Ranking @SERanking]

@rwnihal Done!

[SE Ranking @SERanking]

@kalraj_virk Seems like we can’t DM you first. Could you send us a quick message so we can share the link?