I call this approach Sales Hacking. Itโs about replacing "smile training" with behavioral engineering.
Iโm writing a book about it. Follow @(YourHandle) for more insights on how to hack B2C sales without being pushy.
#SalesHacking#BehavioralEconomics#Retail#SalesTips
I thought I invented a cheat code for retail sales back in 2015. Years later, I found out Daniel Kahneman won a Nobel Prize for the exact same concept.
Here is how I hacked the average check by 30% without knowing behavioral economics (and how you can do it too). ๐งต๐
๐งฌ This is called "Convergent Evolution". Kahneman found it in a lab. I found it on the sales floor because the old methods (aka "Cargo Cult sales") stopped working.
You don't need a PhD to hack sales. You need to stop "selling" and start engineering the choice.