New polling from @IpsosUK on immediate public reaction to the Budget suggests it makes Brits more concerned than reassured for economy, public services and personal finances – but overall leaves public less worried than after the Autumn Statement/ reactions more muted overall 1/6
"Recently, new research found that 52% of Gen Z and 53% of millennials believe that the promotion of women’s rights has gone ‘too far’ and is now discriminatory against men"
@HuffPost on our #IWD2023 research with @IpsosUK ⬇️
https://t.co/eofeUtiMc3
🎄 In a festive #CreativeCorner global @Ipsos experts discuss the UK's most effective Christmas #ads and they rank them:
🥉 @AldiUK
🥈 @Dior
🥇 @JohnLewisRetail
Join @SamAtIpsosUK and global colleagues to learn what makes these ads so effective https://t.co/tpocQwdwEO
.@LongLiveLocals & @havaslondon win a Silver Effie in the Sustained Success - Services category for "How the many changed the mind of an audience of one" 👏 #EffieUK
Congrats to @McDonaldsUK & @LeoBurnettUK for winning a Gold #EffieUK Award in the Sustained Success - Services category for "How We Got Customers Lovin' It And Kept Them Lovin' It, No Matter What" 🎉
"If we’re going to distill all of the learnings from today’s cases, three things stand out: 1. Make room for originality. 2. Don’t confirm—break conventions, make calculated risks that are meaningful for your brand. 3. A healthy dose of empathy." -@SamAtIpsosUK#EffieUK
Launching Oct 3rd in UK, @jdaykin's brilliant new book on Inclusive Marketing for the WFA featuring interviews with marketers including @markritson, Sarah Jenkins and @chris_kenna. Advance copies available to buy now on Amazon.
#inclusivemarketing#dei…https://t.co/tL8QGcKGMU
Thank you to everyone who joined us at the @IpsosUK People, Planet and Prosperity event last week. Delighted to share paper from my very talented colleague @Sam_A_M reflecting on effective #sustainability campaigns, using Ipsos #Creative|Spark
https://t.co/LsZFnaYUuj
At Planet Matters this Thursday, Samira Brophy, @Ipsos will discuss how brands can ensure they don’t get lost in the sea of sameness. She'll also offer a simple framework for making magnificent sustainability communications.
Book your ticket: https://t.co/S36BTR5Ici