Delivering technology, infrastructure, and advantages of scale for local pizza shops to grow profitably and remain at the heart of their communities ❤️
Time to dig into a fresh slice of insights... 🍕
We’re breaking down our latest case study with Slice, the platform giving independent pizzerias big‑chain marketing power—minus the loss of independence.
Slice’s latest move: helping local shops access premium TV inventory through Universal Ads. Something most pizzerias never thought possible.
We ran an incrementality test comparing pizzerias running TV ads vs. those that didn’t, and the results were big:
👉 Lift in sales and incremental orders
👉 +16.8% lift even AFTER the campaign
The strongest impact came post‑airing—proof of the long-term brand power of TV. Read the full case study here: https://t.co/2ETugjFUf0
🍕🚀 Our platform for local pizzerias keeps leveling up. We teamed up with @Universal_Ads to offer personalized TV ads targeted to individual shops' delivery zones.
https://t.co/LoCi5CewFs
#keeplocalthriving#advertising#restaurants
I’m not sure why that’s so controversial. Slice is not a delivery service. We are a platform for pizza shops (online ordering, point of sale, marketing, supplies, etc). We do not employ drivers. As a result, we are not able to contact drivers given they mostly work for the pizza shop.
We’re proud to stand behind independent pizzerias and their customers, especially when things don’t go perfectly. To all impacted customers, we have sent you an email with confirmation.
Keep local thriving ❤️