X will launch a marketplace for inactive handles. Premium+ and Business users can request “Priority” usernames for free; approved requests transfer the handle and reserve the old one. “Rare” handles like @Pizza and @Tom will be sold via public drops or invite-only purchases, priced from $2,500 to seven figures. Selection factors include past contributions, intended use, and reach. Users can register interest to be notified when specific handles become available.
@goldman That, but also personally amused that it was 4 years from this to official Twitter policy.
CHT, @aza, @tristanharris have shaped a lot of this convo over the years.