Venice Music

Your Bridge To The Music Industry

[Troy @justcallmetroy]

We're off to such a great start with comanager. 🚀 If you know an artist that needs help, have them shoot me a DM for free credits to comanager and an intro to my team! @venicemusic

[Troy @justcallmetroy]

Worst feeling as a founder is knowing you're not passionate about the thing you built. I toughed it out for a few years. And the whole time I kept telling artists "be authentic" while not being authentic myself. The moment we started building comanager I knew. This is what I was supposed to be doing the entire time. The product will suck for another week but what we have on deck is REALLY f**king good!

[Troy @justcallmetroy]

1/ AI won’t replace artists. It’ll replace their managers.

Here’s why I built https://t.co/K7AVTQD6sf🧵

[Venice Music @venicemusic]

@iamcardib sold CDs in the subway and turned a deli pop-up into a concert. That’s a rollout!

We Studied Cardi B’s Strategy for Creating Cultural Moments, read the full case study below 🎯

https://t.co/MXv7KEhcKO

[Venice Music @venicemusic]

Read the full case study for free, here:
https://t.co/ASkkpAe5fF

[Venice Music @venicemusic]

What do Craigslist ads, a short film, and an arcade game all have in common?

Freddie Gibbs’ Alfredo 2 rollout. 🍜 (a thread) @FreddieGibbs

[Venice Music @venicemusic]

Freddie Gibbs & The Alchemist proved a rollout can be lived in! Artists: if you want your music to last beyond release week, build a world fans can step into.

[Venice Music @venicemusic]

We studied How Mac DeMarco Built a Million-Dollar Career by Breaking Every Music Industry Rule.

Read the full case study FREE here 👉 https://t.co/LTz0RKzDml

[Venice Music @venicemusic]

Chasing perfection is killing careers. Mac DeMarco did the opposite. ⬇️💡(thread)

[Venice Music @venicemusic]

As AI gets better at perfection, culture will value flaws even more. Mac doubled down: leaving in rough edges, stray notes, and human mistakes as proof of presence.

Lesson: Your humanity is your advantage. Trust instincts, keep imperfections, and share process, not just polish.