WARC Data

We have moved to @warceditors. Follow us there for the latest from WARC Data and more.

[WARC Data @WARCData]

We have officially moved to @WARCEditors! Please continue to follow us there for the latest data, charts, and benchmarks to help you plan your advertising and media investment.

[WARC Data @WARCData]

Happy New Year! We hope everyone's 2019 is off to a great start. As a reminder, please follow us at @WARCEditors for the latest data, charts, and benchmarks to help you plan your advertising and media investment. . We will discontinue all use from this handle after this week.

[WARC Data @WARCData]

WARC's 2019 Marketer's Toolkit includes data from a survey of 800+ senior marketers on the priorities they'll be spending their time and budget on next year. Follow @WARCEditors for a sample report and more updates.

[WARC Data @WARCData]

WARC's Marketer's Toolkit 2019 is here! Head over to @WARCEditors to see the priorities, and challenges, facing brands in the year ahead.

[WARC Data @WARCData]

WARC's Marketer's Toolkit 2019 is here! Head over to @WARCEditors to see the priorities, and challenges, facing brands in the year ahead.

[WARC Data @WARCData]

New year, new WARC! Well, sort of. In 2019 we will start tweeting solely from @WARCeditors. Follow us there for the latest evidence, expertise, and guidance on how to make your marketing more effective.

[WARC Data @WARCData]

#Facebook, #Amazon, #Apple, #Netflix and #Google spent $1.5 billion on US TV #advertising last year

That's nearly triple the level seen in 2011

Read more here: https://t.co/r4M2jWDYCf

[UKOM @UKOMAPS]

- @risj_oxford study @WARCData - More than one-quarter of adults in Europe have listened to a podcast in the last month https://t.co/3QB7akM9yo

[ICA - Institute of Canadian Agencies @ICACanada]

Canadian search to reach one-quarter of total ad spend according to @WARCData https://t.co/XC2WEpUNZV

[WARC Data @WARCData]

If #Netflix introduced #ads, one-quarter of American subscribers might leave

But this number falls if #subscription fees are reduced

Read more here: https://t.co/iD5v1ghNxD

[WARC @WARCEditors]

The December edition of #Admap is here. Lena Roland, Managing Editor of WARC Knowledge introduces this month's theme: #driversofchange in 2019, which examines 5 #consumertrends that will affect marketing this upcoming year - https://t.co/Z0RaIdiETu

[WARC Data @WARCData]

Digital is expected to account for the entirety of OOH growth in the coming years #DOOH https://t.co/RlrcH24feV

[WARC Data @WARCData]

Digital is expected to account for the entirety of OOH growth in the coming years #DOOH https://t.co/RlrcH24feV

[WARC @WARCEditors]

[NEW] Key stats on digital out-of-home advertising (DOOH), in WARC's November Global Ad Trends report: https://t.co/dOtSbrgHMa #advertising #marketing #DOOH

[WARC Data @WARCData]

It's #BlackFriday today, but #PrimeDay was more valuable for #Amazon by 8.7%

Read more here: https://t.co/FgslDYqCyD

[UKOM @UKOMAPS]

Amazon opens consumer data to UK publishers https://t.co/nwSmrTq9zA via @WARCEditors

[WARC Data @WARCData]

#GDPR meant there were 3.4% less trackers per page

News sites were hit the most, losing 7.5% of trackers

Read more here: https://t.co/sTuMrr0ss2

[WARC @WARCEditors]

WARC’s second #MENAstrategy report takes a deeper look at the MENA region’s best #campaigns and 4 #trends that show #strategy is changing in #MENA - https://t.co/HZZVBm9bQL

[WARC Data @WARCData]

#Brand knowledge and cost efficiencies are the most widely reported benefits of in-house #marketing agencies

Read more here: https://t.co/3KHcJRzh2n

[Keith Weed @keithweed]

Strong growth figures in latest UK AA/WARC Expenditure Report - a real testament to the world class creative talent in our industry. Next 12 months a vital time as we continue to build trust, digitise & evolve #adspendQ218