If 'brand' is the guarantor of #values and #experience, then #Meta has to prove itself in the bright new world of the #Metaverse. So thanks for bringing the MV to our attention; now show us why we should trust it.
We're excited to share that Brian McGurk's book Stand Out! Building Brilliant Brands for the World We Live In is now an interactive book app thanks to
@_BrandCreate and @BusExpPress. Learn more about the book app here: https://t.co/q16qjIzg3i
Stand Out! Building Brilliant Brands for the World We Live In / Introduc... https://t.co/21igowSRwV via @YouTube Check out the Author Intro to the nature & style of #brand book Stand Out! Grab a copy here https://t.co/QqPw52BLtt
How’s your branding been during Covid? Some reflections on #branding through ‘the Corona-casino’. Modern Branding – The Human Touch https://t.co/91xH9qjfQB
With high street #retailers, from fashion to finance, rushing to shed their stores/branches these days, the proof of where sustainable asset value resides couldn’t be clearer - in the BRAND of course / not in the physical bricks ’n mortar…. #BankOfIreland#NatWest#Debenhams
Participated in @wearerally@mitsloan webinar on brands “Advocating with Authenticity”. Improving issue fluency is key as is training your people. Tis about the bigger ideal that only brand muscle can carry. Clarity on that is what consumers want to buy/buy into so research shows
Great profiling today with #London's business networking #LEADER@bjunction for "Stand Out!" the newly-published #branding book from our very own #brand expert Brian McGurk. Thanks to all the #ezine team at BJ!! https://t.co/ziy603CkI5 and to #NYC publisher team @BizExpertPress
Delighted!! to announce the publishing of "Stand Out!", Brian's new book on branding in the world we live in.... Can brands perform, compete, challenge, enlighten in the midst of today's quantum and accelerated change? @BizExpertPress https://t.co/QqPw52kaBV
Five years in and Revolut are going for a #rebrand. Makes sense to us. Yes it's time to reflect growing reach, resources & #innovation - now 1M customers in #Ireland out of 10M worldwide. We'll watch this #brand space for sure @RevolutApp https://t.co/m67FmTefbR
Check out my latest article: Branding for a Better Brexit. It's time to change the narrative. It's time to leverage your #brandpower https://t.co/DHFrw65I25 via @LinkedIn
Great to see these employer branding #engagement events taking place. One of the great benefits of a great #brand is attracting and retaining talent. Investing in the brand is investing in people. Much success
📣 Employer Branding Event! Join us on the 6th of February in the @ODEONCinemas in Point Square. @ORSIreland, @version1, @abbvie, @harveynormanIE, Cathal & Fania from GPTW will share best practice suggestions for activating your achievement. Contact us to register on 016788438.
Pandora flourished amazingly during the decade of global recession only to now languish in these times of economic recovery. A remarkable outcome, showing the effect of losing positioning and brand authenticity. Time for a rebrand... https://t.co/TgRiBij5pv via @BoF
Distinctiveness is essential to creating brand value. A trademark is essential to protecting it. A case in point: Adidas.... is it a runner? https://t.co/NxXAa5DPPX