Running a dental practice (or several) is hard.
And every day you come to work, many variables seem out of your control.
Many dental entrepreneurs have a budget to help maintain some control. But is it enough?
A budget is useful as a planning and variance analysis tool.
But day-to-day business is unpredictable and ever-changing.
Nobody thought to factor a global pandemic into their budget in 2020.
The same goes for most outside circumstances that aren’t under your control.
To remove anxiety about what the future holds, you need a 12-month rolling forecast
Your annual budget is static; your 12-month rolling forecast is dynamic.
Your budget is a one-time, static plan for a full year.
That means it can’t incorporate real-time information like your rolling forecast does.
Your budget is your best estimate for a full year based on historical data and plans to grow.
But it can become useless for informing your current operations after just a few months.
There are always unforeseen variables that your budget couldn’t have planned for.
The rolling forecast leverages your most recent trends.
That way, you can always have a realistic view of what will happen over the next 12 months.
In short, you’ll need both for different reasons.
Hey friends! Are you wondering if we're headed into a recession? Check out the link below to see my thoughts on our current economy!
https://t.co/IVincBG8ng
My daughter and my co-author, Ashley Kaufman, took this picture the morning we evacuated our house due to carbon monoxide. Don't worry, everyone was safe, our detectors woke us up in time, and we resolved the issue, but it was still jarring.
When I woke up that morning to the beeping noise, I had already -the night before - set a bunch of goals for things that I needed to get accomplished that day. And instead, I had to focus on the safety of my family before I could jump into all those initiatives at work. There were times that I wanted to be in meetings, there were times that I wanted to be working. I felt like I was falling behind on EVERYTHING.
Do you have times where you feel overwhelmed like I did? Have you ever felt like you can't keep up? Are you frustrated that you aren't making the progress you think you should be making?
When I look back at this experience now, it's easy for me to see that the progress that I NEEDED to make that day was to keep my family safe. And I achieved that. For that day, it was a huge accomplishment. I need to celebrate that, instead of loathing that I hadn't accomplished as much at work as I had planned.
I know at times you have felt just as overwhelmed and frustrated about your own progress - and I think I know what your problem is.
It's not you.
And it's not even carbon monoxide.
It has everything to do with what and who you're comparing yourself to.
You are hereby REQUIRED to no longer measure your progress based on your future goals. You are only allowed to think about your progress based on what you have accomplished historically. Think about where you were five years ago, think about where you were one year ago, even one week ago. THAT'S the healthy way to measure your progress.
For me, remembering that that day at 5am we were all asleep in our beds with poisonous gas floating through the air makes me realize that, forty-eight hours after, just having my family around me, safe and happy and sound, was TRULY tremendous progress and a major blessing. Sometimes the biggest and best progress we make doesn't ever end up on our to-do lists.
When you measure yourself against the past, it frees you from feeling overwhelmed and frustrated. It frees you up from those expectations because they likely aren't realistic. You are doing better than you think you are.
Please recognize how far you've come. Oh, and probably go buy yourself a carbon monoxide detector 😉
Say you’ve decided to open a new practice.
You’ve found the perfect location and started negotiations with the landlord.
You’ve paid money to engineers, employees, and third-party professionals. But then…
The landlord decides he isn’t going to lease the building to you after all.
Now, you’re back to square one with nothing to show for yourself—
Except all those new things you learned!
Once you decide to grow and expand your dental business, you will experience uncertainty.
There will be aspects that are out of your control, and last-minute changes that will cost you.
In difficult moments, remember these words from Nelson Mandela:
“I never lose. I either win or I learn.”
There is no way around this cold, hard truth about growth.
You will lose money.
The process will be intensely frustrating at times.
If you’re not willing to deal with these setbacks so you can reap the rewards,
The challenge of scaling a DSO may not be the right path for you.
Losing money is painful, but think of it as paying for your education.
When you went to dentistry school, you paid for your education.
When you’re growing your DSO, you’ll have to pay for that education too.
When scaling your DSO, these costly lessons are one of the growing pains you should expect.
I’m thrilled to be speaking at @dentistentrepreneurorg’s DEO Growth Summit 2023! It’s the premier yearly event for up-and-coming dental companies. It empowers budding dental entrepreneurs and dental group leaders to achieve their visions with presentations focused on tools to run a thriving business and grow their profit, time, and impact.
I’m honored to be speaking on 10 Things You Must Do NOW To Recession-Proof Your Dental Business & Seize Opportunities. DEO Growth Summit 2023, Teaching Dental Leaders to Grow Successfully is June 8 - 10 at the Manchester Grand Hyatt in San Diego, CA.
Bonus! I have a special coupon code for my friends and followers to join me at Summit: use KAUFMAN23 at checkout to save $200 off the current ticket price!
Don’t delay - Tickets will sell out! Secure your tickets today!
🎟️ Get Tickets - https://t.co/2LDXH8qiAW