Rob Oldfield

Co-founder and CEO of @salsa_sound. Views are mine.

[Rob Oldfield @_RobOldfield]

Well, it's not every week at work that I get to go toe-to-toe with a professional boxer! Think the judges had it down as a draw! 🤣 Thanks for the bout @1Louielynn and all the best at Wembley mate - routing for ya!

[salsasound @salsa_sound]

Great day testing out MIXaiR for automated #immersive #audio for boxing as part of the DCMS funded 5G Edge-XR project! Can't wait to do this live with BT and @condensereality's awesome volumetric capture system. Gonna be a great experience for viewers! #5g #innovation #broadcast

[salsasound @salsa_sound]

'Microphones as data sensors rather than just sound capturing devices.'
Nice article in the latest @TheIABM journal from our CEO @_RobOldfield on how we are using #AI and #audio to deliver enhancement to the whole #broadcast workflow.

#automation #metadata

[UKTIN @_UKTIN]

The latest blog post in our Faces of #5G series, showcasing the people working behind UK5G. Here Rob Oldfield, co-founder & CEO of @salsa_sound discusses his role as part of the 5G Edge-XR project ➡️ https://t.co/KjNTw9scl9

[salsasound @salsa_sound]

“We are opening up the power of #AI to smaller clubs, niche sports and even applications outside premium #livesports #broadcasting.” Rob Oldfield explains how our AI-based solutions can help give sports fans the ultimate listening experience here: https://t.co/THV7efSZ6n @TheIABM

[salsasound @salsa_sound]

BOOOM! Delighted to receive the @SVGEurope Outstanding Audio Innovation Award, many thanks to our partner @ManCity and Sports Video Group Europe. Honoured to be in such amazing company with the other strong entries.

[Rob Oldfield @_RobOldfield]

That’s my cover blown! 😂

[Trevor Cox @trevor_cox]

Got luck in the #GGBO final tonight @_RobOldfield @salsa_sound #SeparatedAtBirth ;)

[salsasound @salsa_sound]

Accelerating innovation: Salsa Sound and the advance of intelligent audio. https://t.co/5jZICy3Brf

[Rob Oldfield @_RobOldfield]

@TheCousinSal It was done with the @salsa_sound vCROWD™ app for controlling virtual crowd - easy control of realistic virtual crowd sound :-)

[salsasound @salsa_sound]

Love hearing this feedback from our vCROWD™ clients :-) "I loved working it, it was awesome. Easy to use and I think it sounded great”,
“Operating it was a breeze!”
https://t.co/kBYO93yrnF #behindcloseddoors #virtualcrowd #audio #broadcast #vCROWD

[salsasound @salsa_sound]

Nice for @salsa_sound to be mentioned in this as one of the 'innovative and emerging' companies with our AI-driven enhanced Fan Experience audio tech :-) https://t.co/F5nRlxPChC

[salsasound @salsa_sound]

Another fine example of our vCROWD™ system in action – sounding great for the live coverage of this college football opener! #virtualcrowd #audio #broadcast #football

https://t.co/wZIaREQVbE

[salsasound @salsa_sound]

That’ll be our vCROWD™ system then. Glad you liked it 😊

[Cousin Sal @TheCousinSal]

Are there fans at this Army/Mid-Tenn St. game? If not, this is the easily best job I’ve seen any audio guy/gal do monitoring the fake crowd enthusiasm button.

[salsasound @salsa_sound]

vCROWD™ virtual crowd sound app helping clubs and broadcasters (across 5 leagues and 3 sports globally) bring back excitement, engagement and a sense of normality despite games being played with limited or no crowd present.
https://t.co/ViboTvTrrK

[salsasound @salsa_sound]

We are very much looking forward to working on the BT led 5G Edge-XR project recently funded by DCMS. The project will utilise 5G over the EE network to deliver immersive AR and VR experiences that are not possible on current mobile networks. https://t.co/dOLIjJKJ5f

[Broadcast Sport @broadcast_sport]

The #virtual #crowd #sound during @CBSSportsHQ coverage of the @NWSL Challenge Cup is being created by @salsa_sound’s Crowd DJ technology. It blends multiple loops and individual samples constructed from real match recordings. https://t.co/R7ohVneEBD

[Rob Oldfield @_RobOldfield]

@mrjakehumphrey @btsport Great to see new innovation coming out of all this and being adopted in the mainstream. @salsa_sound have great ‘Crowd DJ’ app for this - makes it sound way more engaging in my opinion!

[Rob Oldfield @_RobOldfield]

@GaryLineker @salsa_sound have a great ‘Criwd DJ’ solution for this - sounds awesome, much more engaging than eerie empty stands!

[salsasound @salsa_sound]

Extended highlights of last seasons incredible @ManCity vs Liverpool FC game on YouTube Live at 19.45 tonight: https://t.co/KOSdE7xoCK headphones on for full immersive experience. No commentary, all noise!