Adam Vasallo

Daddy of 3, Husband, Big Brother + Chief Marketing Officer @ Big Brothers Big Sisters of America @BBBSA

[Big Brothers Big Sisters of America @BBBSA]

We rang the @NasdaqExchange opening bell today and it was a BIG moment for mentorship!🔔💚 Seeing BBBSA shine in Times Square was unforgettable and the perfect way to kick off tonight’s Big Benefit as we celebrate 120 years of mentorship!🤩 #BigBenefit #BiggerTogether #Nasdaq

[Nasdaq Exchange @NasdaqExchange]

💫 120 years of impact.
🤝 @BBBSA strives to help all young people reach their potential by creating and supporting mentor relationships.
🎉 Proud to honor your work at the @Nasdaq Opening Bell!

[Adam Vasallo @AdamVasallo]

Thank you @Ray_Davis07 for sharing your inspiring journey, advocating for youth mentorship & supporting @BBBSA! Big Thanks to @CBSNews & renowned storyteller @SteveHartmanCBS for shining light on the special impact & inspiration Ray & Patrick bring to society every day. #BeBig

[CBS Evening News with Tony Dokoupil @CBSEveningNews]

Buffalo Bills rookie @Ray_Davis07, who experienced homelessness as a child, honored the man who changed his life: his 'Big Brother,' Patrick Dowley. @SteveHartmanCBS is On the Road with the story of their extraordinary bond.

[Adam Vasallo @AdamVasallo]

This is what using your platform for good looks like, and no one does it better that @KelvinBeachumJr! Thank you, Kelvin, for supporting the mission of @BBBSA and creating a once-in-a-lifetime memory for Alex. #GameChanger #BeBig

[Kelvin Beachum Jr @KelvinBeachumJr]

Had a great day on Radio Row!! Bonus was I got to hang with my guy Alex — big sports fan (especially soccer). Gotta convert him over to @SpursOfficial 😏😜
@BBBSA setting up awesome opportunities for some “Littles” to shadow us “Bigs”
Mentorship is a #GameChanger ✊🏾

[Adam Vasallo @AdamVasallo]

BIG thank you to @themktgtoday for sitting down with me to talk marketing strategy, the @BBBSA mission and our new brand campaign IT TAKES LITTLE TO BE BIG. Hear our full conversation here https://t.co/XY5edYHXRm or wherever you listen to podcasts. #BeBig

[Marketing Today @themktgtoday]

🚨 NEW EPISODE 🚨

This week, I spoke with @AdamVasallo, CMO of @BBBSA, about being a Big, what they are trying to accomplish through their new national campaign, and the innovative ways they are showing up in the culture.

Check out episode 404 here: https://t.co/I2oTQnPneX

[Adam Vasallo @AdamVasallo]

🙌🏼 @Chaad_1 thank you for being a #GameChanger on and off the field! #BeBig

[Adam Vasallo @AdamVasallo]

@aeneas35 Happy Birthday!

[Adam Vasallo @AdamVasallo]

Thank you @Bijan5Robinson and @AtlantaFalcons for continuing Shane and Chris’ once in a lifetime experience and reinforcing that it doesn’t take much to make an impact. It Takes Little to be Big. #BeBig #InspireChange

[Atlanta Falcons @AtlantaFalcons]

.@Bijan5Robinson is a man of his word!

[Adam Vasallo @AdamVasallo]

I'm excited to see @BBBSA featured on the season finale of "Johnson" this Sunday @ 8 p.m. ET on @bouncetv. Thank you #JohnsonOnBounce for utilizing your powerful platform to shift perceptions about the time and expertise required to be a mentor. It Takes Little to be Big. #BeBig

[The E.W. Scripps Co. @EWScrippsCo]

“Bounce serves as a pivotal voice and platform for Black communities, making this collaboration especially powerful,” @BBBSA president and CEO Artis Stevens said.

Watch the season 3 finale of #Johnson this Saturday at 8/7c on @bouncetv.

https://t.co/8nHpVFD8Hf @thomasqjones

[Adam Vasallo @AdamVasallo]

Thank you @FastCompany for selecting @BBBSA as a 2023 Brands That Matter honoree! https://t.co/dkaPLAKDxT BIG thanks to the BBBS agencies, families, youth, volunteers, board members, partners & donors nationwide who ensure our mission matters every day.
#BeBig #FCBrandAwards

[Adam Vasallo @AdamVasallo]

It Takes Little to be Big. #BeBig #BiggerTogether

[Artis Stevens @artisnstevens]

Little moments make a Big difference! Big ups to our Littles from @bbbsnyc and @bbbswestchester! They had an incredible time learning the ins and outs of the news business and even got to go on set. @TODAYshow @craigmelvin @BBBSA #BeBig #ItTakesLittletobeBig

[Adam Vasallo @AdamVasallo]

BIG day at the @TODAYshow for these wonderful Littles from @BBBSWestchester and @BBBSNYC! #BeBig

[Big Brothers Big Sisters of America @BBBSA]

Morning magic in the making ☕️☀️ Check out these behind-the-scene moments of our @BBBSNYC & @BBBSWestchester Littles this AM at the @TODAYshow ! #BeBig #BiggerTogether 💚

[Adam Vasallo @AdamVasallo]

Thank you for your support @nbacares! #BeBig #BiggerTogether

[NBA Cares @nbacares]

Big Brothers Big Sisters of America (@BBBSA) creates one-to-one mentoring relationships that ignite the power & promise of youth. Rallying over 1 million alumni, supporters, & influential voices to share mentorship moments that inspire potential. 🙌

Visit https://t.co/rTCa4BuJVC

[Adam Vasallo @AdamVasallo]

Thank you @AdWeek @AgencySpy for highlighting
@BBBSA and this week's launch of our IT TAKES LITTLE TO BE BIG campaign. https://t.co/VbbZ0xIlj7… #BeBig #BiggerTogether

[AgencySpy @AgencySpy]

Big Brothers Big Sisters Gets a Song From Aloe Blacc for Latest Campaign https://t.co/im66z7nlYr

[Adam Vasallo @AdamVasallo]

Every brand campaign needs a great anthem - Thank you @aloeblacc for dropping "Never Let You Down" as part of the IT TAKES LITTLE TO BE BIG launch. Download on all major streaming platforms: https://t.co/pjz4iuMgAk A portion of song proceeds supports @BBBSA #BeBig #BiggerTogether

[Adam Vasallo @AdamVasallo]

The BIG day is here! IT TAKES LITTLE TO BE BIG is a milestone for @BBBSA as we launch our first national brand campaign in more than a decade. The campaign spotlights a powerful truth: small mentorship moments have profound impact. Visit https://t.co/7JzRnqFoiv #BeBig

[Adam Vasallo @AdamVasallo]

Tomorrow is the BIG day! Months of team work, long hours & hard work by the Big Brothers Big Sisters family across the country hits the spotlight tomorrow. Our commitment is unwavering: Empower more youth to achieve their full potential through mentorship. #BiggerTogether #BeBig

[Big Brothers Big Sisters of America @BBBSA]

Our mission is to provide access and opportunities for every child through mentorship. We aspire to revolutionize mentoring nationwide, and no organization is better suited to champion this vision than BBBSA. One more day to go! Ready? #BeBig #BiggerTogether

[Adam Vasallo @AdamVasallo]

September is going to be BIG! Happy Big Brothers Big Sisters Month! #BiggerTogether

[Big Brothers Big Sisters of America @BBBSA]

Big Brothers Big Sisters Month is back! This month-long celebration is a tribute to our journey and the impact we’ve made in over 250 communities. 💚 Something BIG is coming soon. Ya’ll ready? 👀 #BiggerTogether

[Adam Vasallo @AdamVasallo]

Thank you @AllisonPR! I appreciate the opportunity to represent @BBBSA and talk about two of my favorites topics: youth empowerment & sports. #SportBeach2023 #BiggerTogether #InspireChange

[Allison @Allisonww_]

Head of Allison+Sports @shanewinn & @AdamVasallo, CMO of @BBBSA, discuss how partnerships with the @NFL for programs like #TheBigDraft and other programs like #SportsBuddies connect mentors and youth through a shared participation in sports. https://t.co/7N4JPHL8KL

[Adam Vasallo @AdamVasallo]

Be on the look out for Littles from @BBBSPS on the field and on TV during tonight’s Home Run Derby! #BiggerTogether #HRDerby

[Big Brothers Big Sisters of America @BBBSA]

S/O to @TMobile’s Project 10Million for creating equitable opportunities for youth & giving @BBBSPS Littles the chance to participate in the T-Mobile Home Run Derby tonight! Plus, keep an eye out for a very special cameo during tonight’s @TMobile Magenta moment 👀 #BiggerTogether