ADFEST

ADFEST 2026, 𝐇𝐮𝐦𝐚𝐧+, will be held 𝐓𝐡𝐮𝐫𝐬𝐝𝐚𝐲 𝟏𝟗-𝐒𝐚𝐭𝐮𝐫𝐝𝐚𝐲 𝟐𝟏 at the Royal Cliff Hotels Group, Pattaya, Thailand. See you in sunny Pattaya!

[ADFEST @ADFESTbuzz]

𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐜𝐨𝐧𝐯𝐞𝐫𝐠𝐞𝐧𝐜𝐞.

Our latest spotlight features Georg Warga—from GOODSTEIN & The Tamashi Collective— sharing his thoughts on the cultures & peers at ADFEST.
Hit play for his full perspective below.

#ADFEST2026 #HumanMoments #TBTADFESTMoments

[ADFEST @ADFESTbuzz]

🔊Campaign Shoutout 🔊
India’s indigenous wool is often treated as waste. “Desi Oon” by Studio Eeksaurus gave it a voice.

See what the buzz is about 👇
https://t.co/QvBKYbgCza

#ADFEST2026 #LotusAwards #CampaignShoutout #HumanPlus #DesiOon

[ADFEST @ADFESTbuzz]

🧒🧒🏻🧒🏽Today is 𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐂𝐡𝐢𝐥𝐝𝐫𝐞𝐧’𝐬 𝐃𝐚𝐲, a day to celebrate the wellbeing of every child with "𝐓𝐡𝐞 𝐋𝐢𝐟𝐞-𝐒𝐚𝐯𝐢𝐧𝐠 𝐑𝐞𝐜𝐞𝐢𝐩𝐭"👦🏻👦🧒🏼
Case VDO: https://t.co/A5QApOsFv4
#ADFESTLotusAwards #InternationalChildrenDay #WorldChildrensDay

[ADFEST @ADFESTbuzz]

Honest work, daily inspiration.

For Andreas from Tu7uh Creative Lab, Jakarta, ADFEST stands out as a rare space that truly champions insightful local culture.

Catch his reflection for this week's ADFEST Moment below.

#ADFEST2026 #HumanMoments #TBTADFESTMoments

[ADFEST @ADFESTbuzz]

We measure clicks. Views. Engagement. Conversion.
But not what every brief is looking for - feeling.
So if feeling is a KPI, is it time to add it to campaign evaluation? 👇
https://t.co/ZLm7csjv2H

#ADFEST2026 #FeelingIsTheNewKPI #ADFESTHumanPlus #CreativityAndAI #ToyotaAdvantage

[ADFEST @ADFESTbuzz]

𝐇𝐢𝐠𝐡 𝐭𝐞𝐜𝐡, 𝐡𝐮𝐦𝐚𝐧 𝐡𝐞𝐚𝐫𝐭.
This week's ADFEST Moment features Sarah Clay—our 'LinkedIn Lady'—reflecting on her first ADFEST experience.
Check out her take on that unique energy below.

#ADFEST2026 #HumanMoments #TBTADFESTMoments

[ADFEST @ADFESTbuzz]

🔊Campaign Shoutout🔊
3.5M myths. One brand. Science. ✅
Vaseline Verified by Ogilvy didn't just win the internet — it won a Grande, 3 Golds & a Silver at #ADFEST2026.

Here's the full story 👇 https://t.co/QoQjvg58m5

#LotusAwards #VaselineVerified #OgilvySingapore

[ADFEST @ADFESTbuzz]

𝐀𝐈 𝐢𝐬𝐧'𝐭 𝐭𝐡𝐞 𝐭𝐡𝐫𝐞𝐚𝐭—𝐬𝐚𝐦𝐞𝐧𝐞𝐬𝐬 𝐢𝐬. At #ADFEST2026, #YasuharuSasaki reminded us that being “AI-native” is only half the battle. The real challenge is staying “Human-native” creating work that still makes people feel.
https://t.co/9by9PXU0TF

#CreativeAI

[ADFEST @ADFESTbuzz]

Throwback worth replaying.

In this week’s ADFEST Moments, Hannah Cha, INNORED, Seoul shares a perspective that still lands: the strongest ideas start with human insight.

Press play for a quick reminder that creativity connects deeper when people stay at the center.

[ADFEST @ADFESTbuzz]

✨ 𝐅𝐞𝐞𝐝𝐛𝐚𝐜𝐤 𝐩𝐚𝐲𝐬 𝐨𝐟𝐟! ✨
Huge congrats to 𝐀𝐮𝐫𝐨𝐫𝐚 𝐂𝐡𝐨𝐮, our lucky draw winner! 🏆
🎟️By sharing her feedback on ADFEST 2026, Aurora has won a 𝐟𝐫𝐞𝐞 𝐩𝐚𝐬𝐬 𝐭𝐨 𝐀𝐃𝐅𝐄𝐒𝐓 𝟐𝟎𝟐𝟕! 🎟️
See you next year!
#ADFEST2027

[ADFEST @ADFESTbuzz]

#ADFEST2026 #CampaignShoutout
Starting strong with DentsuCreative’s “Garuda Rakshak” for DSP Mutual Fund. A bold blend of culture, mythology, tech, and real-time problem solving during the world’s largest gathering.

See how they cracked it 👇
https://t.co/UBhRzVSutw

[ADFEST @ADFESTbuzz]

💐Celebrate the giants in our lives this 𝐌𝐨𝐭𝐡𝐞𝐫’𝐬 𝐃𝐚𝐲💐 with 💤"𝐒𝐥𝐞𝐞𝐩𝐢𝐧𝐠 𝐰𝐢𝐭𝐡 𝐆𝐢𝐚𝐧𝐭"💤 for @NELL_mattress by @dentsu_global 𝐈𝐧𝐜., Tokyo.
Case VDO: https://t.co/c5Ij47rZ2i
#ADFESTLotusAwards #MothersDay

[ADFEST @ADFESTbuzz]

Missed some sessions at ADFEST? We’ve got you.
💡𝐀𝐃𝐅𝐄𝐒𝐓 𝟐𝟎����𝟔 𝐬𝐞𝐬𝐬𝐢𝐨𝐧𝐬 𝐚𝐫𝐞 𝐧𝐨𝐰 𝐨𝐧𝐥𝐢𝐧𝐞 at https://t.co/k9oLPIWZDd💡
👉 𝐅𝐨𝐫 𝐫𝐞𝐠𝐢𝐬𝐭𝐞𝐫𝐞𝐝 𝟐𝟎𝟐𝟔 𝐝𝐞𝐥𝐞𝐠𝐚𝐭𝐞𝐬 𝐨𝐧𝐥𝐲.
#ADFEST2026 #HumanPlus

[ADFEST @ADFESTbuzz]

This 𝐖𝐨𝐫𝐥𝐝 𝐏𝐫𝐞𝐬𝐬 𝐅𝐫𝐞𝐞𝐝𝐨𝐦 𝐃𝐚𝐲, celebrate the power of @Annahar's 🖋️📰"𝐀𝐜𝐭𝐢𝐯𝐞 𝐉𝐨𝐮𝐫𝐧𝐚𝐥𝐢𝐬𝐦"📰🖋️ by @Impact_BBDO. A free press is the heartbeat of a free society.
Case VDO: https://t.co/OsTCjdi6Ur
#ADFESTLotusAwards #WorldPressFreedomDay #WPFD

[ADFEST @ADFESTbuzz]

On 𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐖𝐨𝐫𝐤𝐞𝐫𝐬’ 𝐃𝐚𝐲, we’re celebrating the grit & grind with “𝐂𝐫𝐚𝐟𝐭𝐦𝐚𝐧.𝐒𝐡𝐢𝐩𝐬” by 𝐇𝐚𝐤𝐮𝐡𝐨𝐝𝐨 𝐆𝐫𝐚𝐯𝐢𝐭𝐲 𝐈𝐧𝐜./𝐇𝐚𝐤𝐮𝐡𝐨𝐝𝐨 𝐂𝐚𝐛𝐢𝐧 𝐈𝐧𝐜., Tokyo.
Case VDO: https://t.co/am12LJdqqF
#LotusAwards #MayDay #LabourDay

[ADFEST @ADFESTbuzz]

This 𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐖𝐨𝐫𝐤𝐞𝐫𝐬’ 𝐃𝐚𝐲, we’re celebrating the grit & grind with “𝐂𝐫𝐚𝐟𝐭𝐦𝐚𝐧.𝐒𝐡𝐢𝐩𝐬” by 𝐇𝐚𝐤𝐮𝐡𝐨𝐝𝐨 𝐆𝐫𝐚𝐯𝐢𝐭𝐲 𝐈𝐧𝐜./𝐇𝐚𝐤𝐮𝐡𝐨𝐝𝐨 𝐂𝐚𝐛𝐢𝐧 𝐈𝐧𝐜., Tokyo.
Case VDO: https://t.co/am12LJdYgd
#LotusAwards #MayDay #LabourDay

[ADFEST @ADFESTbuzz]

This 💃🏻𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐃𝐚𝐧𝐜𝐞 𝐃𝐚𝐲🕺🏻, we’re celebrating the incredible "𝐖𝐚𝐯𝐞𝐬 𝐨𝐟 𝐖𝐢𝐥𝐥 𝐏𝐨𝐰𝐞𝐫𝐞𝐝 𝐛𝐲 𝐍𝐓𝐓" by 𝐃𝐞𝐧𝐭𝐬𝐮 𝐈𝐧𝐜.& 𝐃𝐞𝐧𝐭𝐬𝐮 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞.
Case VDO: https://t.co/7tFX2YIWea
#ADFESTLotusAwards #InternationalDanceDay

[ADFEST @ADFESTbuzz]

Celebrating 💃🏻𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐃𝐚𝐧𝐜𝐞 𝐃𝐚𝐲🕺🏻 with Shiseido's 🎎🪭𝐓𝐫𝐚𝐜𝐞𝐬 𝐨𝐟 𝐓𝐫𝐚𝐧𝐜𝐞🪭🎎 by 𝐒𝐡𝐢𝐬𝐞𝐢𝐝𝐨 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞.
Case VDO: https://t.co/7Q7EhlzHN6
#ADFESTLotusAwards #InternationalDanceDay

[ADFEST @ADFESTbuzz]

Celebrating 🦸🏻‍♂️𝐍𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐒𝐮𝐩𝐞𝐫𝐡𝐞𝐫𝐨 𝐃𝐚𝐲🦸‍♀️ with "𝐌𝐢𝐝𝐝𝐥𝐞 𝐁𝐨𝐬𝐬 𝐇𝐞𝐫𝐨" for 𝐂𝐫𝐚𝐟𝐭 𝐁𝐨𝐬𝐬 @suntory by 𝐇𝐚𝐤𝐮𝐡𝐨𝐝𝐨 𝐈𝐧𝐜.
Not all heroes wear capes.
Case VDO: https://t.co/VDkAGoPWzU
#ADFESTLotusAwards #SuperheroDay #NationalSuperheroDay

[ADFEST @ADFESTbuzz]

On 𝐖𝐨𝐫𝐥𝐝 𝐃𝐚𝐲 𝐟𝐨𝐫 𝐒𝐚𝐟𝐞𝐭𝐲 𝐚𝐧𝐝 𝐇𝐞𝐚𝐥𝐭𝐡 𝐚𝐭 𝐖𝐨𝐫𝐤, we honour healthcare professionals who step into the line of duty with 🥼𝐆𝐐 𝐏𝐫𝐨 𝐌𝐞𝐝 𝐒𝐜𝐫𝐮𝐛𝐬🥼 for GQ Apparel by Accenture Song (Thailand).
VDO: https://t.co/pWVV0R8z3x
#ADFESTLotusAwards