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Since 2018, India has prominently led itself towards app downloads wherein 165% more app installs have taken place as compared to the year 2016 (source: Business of Apps). This has made India the world’s second-largest app download market. Read more at https://t.co/w2iEzoMgVV
Since the 2016-18, the smartphone devices have successfully bridged the gap of content search in web and mobile. Where, everything is moving towards the mobile apps, in India 70% of the app installs originate from smartphone devices, read more at https://t.co/zWvOwyC9dS #AdGyde
With the rising expansion of the technology, speedy innovations of the features in the smartphone devices and rapid growth of different mobile apps, since 2018, in India child and teen Internet users use 30% of the mobile apps... Read more at https://t.co/4UJvjGsbTy #AdGyde
In Indian smartphone users, the usage of apps such as travel, health, finance, food, social and communication and a lot more is increasing which leads to rapid fuelling of the app downloads, irrespective of the particular age group. Read more at https://t.co/mPDVMk8cwE #AdGyde
In the hustle bustle of routine life, most of the people prefer to do online shopping instead of the traditional ways of shopping. While shopping online, it has observed that the time spent on the shopping apps jumped 60% since 2016 read more at https://t.co/sBZD5xRSba #AdGyde
Since 2017, more than half of the world’s app installs up 70% come from Google Play Store and 30% from the App Store (source: App Annie). Wherein, Google Play Store generates 34% worldwide app revenue and 66% is generated by App Store. Read more at https://t.co/g3H44B4z3k #AdGyde
A recent report from App Annie stated that since 2016-18, food deliveries using mobile apps were up 130%. Meanwhile, during the same duration, the global installs of the top 5 food delivery apps jumped 115%. Read more at https://t.co/BqLkofAAoz #AppInstalls#MobileMeasurementTool
According to research by BRP Consulting, 67% of the users like to shop with retailers who provide mobile coupons. Whereas, 40% of the retailers indicated that they already provide coupons as part of their mobile app. Read more at https://t.co/0aMGJoWImI #InAppEvents#Analytics
According to the latest Global Ad Trends report by WARC, in 2019, Internet advertising formats are expected to account for more than half of media expenditure in India. Moreover, 95% growth is expected with easy mobile device access to all. Read more at https://t.co/YuMOnYwS2r
According to Business of Apps, 84% of the users have experienced some problems in making transaction within an app. If no transaction will be done then, how the revenue would be generated? Read more at https://t.co/1FWIcgoEm3 #AdGyde#MobileMeasurementTool
While unlocking a mobile, 88% of mobile users don’t have a specific app mind that which app do they want to use whereas, 11% have a specific app mind. Read more at https://t.co/tT6oyRTxZr #sessions#SessionDuration#MobileMeasurementTool
According to the recent quarterly index by PubMatic, In Q1 2019, mobile ad spends grew 29% Y-O-Y which was 20% in Q1 2018. This has strongly fuelled up the growth of ad spends between Q1 2018 – Q1 2019. Read more at https://t.co/B4sGdmQohx #MobileMeasurementTool#AdGyde
As per the Modern Mobile Gamer Personas 2019 report, 69% of mobile game players would rather give up on TV and Social Networking as compared with mobile gaming. Read More at https://t.co/Utcug24W7B #MobileGamers#MobileMeasurementTool#AdGyde
With the rising demand, usage, and growth of the mobile apps in these days, it is predicted that by the year 2020 the revenue of over $180 billion will be generated through app stores and in-app advertising (source: Business of Apps). Read more a https://t.co/HQZ4BUJ7VI #AdGyde
In India, half of the time on mobile was spent on Social and Communication apps in 2018 (source: App Annie). In 2016, 80B hours were spent on such apps which were grown up to 40% in 2018. Read more at https://t.co/0KJQWa82x5 #MobileMeasurementTool
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