Thryv Business Advisor

Hello! My name is Krista Burke and I am a Business Advisor with Thryv. I work with small to National size Business's on their branding, software, & Advertising.

[Thryv Business Advisor @AdvisorThryv]

Any ancillary materials such as brochures, emails, pamphlets, etc., should have your company's full contact information on them, including phone number, email address and website, along with the physical address.

[Thryv Business Advisor @AdvisorThryv]

As a professional service, we keep continuously abreast of the changing internet marketing world and employ the latest techniques to keep pace with current trends in order to better serve our clients.

[Thryv Business Advisor @AdvisorThryv]

Apart from print, broadcast, and the internet, many other mediums for advertising were developed to the point that virtually anything can be used. Some examples are park benches, billboards, posters, direct mail, text messages, and even t-shirts.

[Thryv Business Advisor @AdvisorThryv]

If you have a website and a social media site (and you should), dedicate about 30 minutes three times a week to maintaining and updating it. This includes responding to both the positive and negative comments about your business that you receive.

[Thryv Business Advisor @AdvisorThryv]

Ranking organically on Google has more advantages than paying Google to pin your page to the top of the search results. In fact, it has been found that 70% to 80% of users ignore sponsored search results.

[Thryv Business Advisor @AdvisorThryv]

The television ad market has been adapting to the changing TV-viewing habits of Americans. If before, most ads were concentrated on primetime TV, now more advertisers opt to air their commercials via live TV to reach a greater audience.

[Thryv Business Advisor @AdvisorThryv]

Be careful what you say: claims made in advertisements need to be real and credible. Ads that make claims that customers do not see as truthful are ultimately a waste of money.

[Thryv Business Advisor @AdvisorThryv]

Rather than using random mass mailings consider shifting to targeted mailing. Not only is it less expensive, it is more effective as it targets only your best leads - those who are already doing business with you.

[Thryv Business Advisor @AdvisorThryv]

Advertising is a major source of income for media organizations such as publishing companies, radio stations, television stations, and most recently, online networks. It has become such an important part of business that these companies cannot operate without the revenue from it.

[Thryv Business Advisor @AdvisorThryv]

Direct mail advertising works hand-in-glove with other approaches. With QR codes, websites, email marketing, and other approaches, you can build a strong database of loyal customers and clients who will gladly spread the word about your company.

[Thryv Business Advisor @AdvisorThryv]

Did you know that in 2009, the world’s first video advertisements appeared in a magazine? This was achieved by embedding a chip and a battery-powered screen on a page. The advertisements automatically played when a reader reached that page.

[Thryv Business Advisor @AdvisorThryv]

Advertising agencies first emerged in the early 1900s. In the beginning, they were only concerned with the placements in newspapers. Gradually, however, they became involved in creating copy and artwork until the time came when they started handling the entire advertising...

[Thryv Business Advisor @AdvisorThryv]

Do you need to advertise but have a limited advertising budget? Not to worry. We can design and deploy advertising campaigns that are cost-effective and deliver a great ROI.

[Thryv Business Advisor @AdvisorThryv]

Do you know that simply changing the design of your business signage can bring in dramatic changes in your overall sales and revenue, with an average increase of about 10%?

[Thryv Business Advisor @AdvisorThryv]

"Where’s the beef?" was introduced in 1984 as a slogan for Wendy’s, a fast food chain in the United States. Since then, it has become an expression that means "Where’s the substance?"

[Thryv Business Advisor @AdvisorThryv]

In advertising, ‘Above the fold’ means a part of a webpage that can be seen before the viewer scrolls down the page. Its concept is derived from newspapers where something printed is visible when the newspaper is folded.

[Thryv Business Advisor @AdvisorThryv]

While creating a new website, you can choose between a DIY template or a custom-built website. While an off-the-shelf website theme is relatively affordable, these websites have limited functionality. Also, it needs great technical knowledge to modify or update them.

[Thryv Business Advisor @AdvisorThryv]

Gaining and maintaining a competitive edge is one of the secrets of a highly successful business. Embracing and deploying a strong mobile advertising campaign will keep your brand in front of both loyal and potential customers.

[Thryv Business Advisor @AdvisorThryv]

If your advertising budget is minimal (or non-existent), consider branded packaging that's attention-getting and reflects your product and business mission. We'll put our experience to work for you to create the optimal design.

[Thryv Business Advisor @AdvisorThryv]

The average adult spends more than 20 hours a week online! That’s almost an entire day browsing the internet, watching videos, and clicking "like." Considering these figures, more than two-thirds of marketers and advertisers expect to increase their advertising budgets.