Alex Van Abbema

[ratchetnwrench @RatchetNWrench]

In this week's Innovate podcast, Chris Cloutier, shop technology expert and owner of Golden Rule Auto Care, joins the show to discuss a shop's technology timeline. The further along on the timeline you are, he says, the more efficient your shop can be. https://t.co/lP8FCk9wxM

[ratchetnwrench @RatchetNWrench]

What do customers think when they see your logo? In this week's Lead podcast, Aaron Stokes discusses his thoughts on branding, and how you should represent your shop to the surrounding community. https://t.co/buAKYMbou7

[ratchetnwrench @RatchetNWrench]

On this week's Grow podcast, Rissy Sutherland brings in two social media gurus to discuss a vital marketing tactic for any shop—developing a strong presence on social media. https://t.co/MwvqqE9grv

[Alex Van Abbema @Alex55422]

Greg Bunch, CEO of Aspen Auto Clinic, leads a Saturday morning session on succession planning.

[Alex Van Abbema @Alex55422]

Ryan Clo, owner of Dubwerx in Cincinnati, leads an afternoon session on shop systems and processes, and how to create the right result every time as a manager. #worldpac

[Alex Van Abbema @Alex55422]

Bogi Lateiner leads an afternoon session on “Recruiting and Training Technicians.”

[Alex Van Abbema @Alex55422]

Every shop should have 3 months of operating capital in a savings account, according to Bullard. This can cover any unexpected major economic turmoil.

[Alex Van Abbema @Alex55422]

At one of WORLDPAC training expo’s first classes of the weekend, industry veteran Cecil Bullard leads a class on “The Numbers that Make you Profitable.”

[Alex Van Abbema @Alex55422]

Bullard says that every vehicle should have a work order on it, that is signed at the beginning and at the end. This makes it a legal contract, and reduces any miscommunication.

[ratchetnwrench @RatchetNWrench]

Faced with a remote location, James Church of Oxford Automotive had to figure out how to access his desired customer base. Here's how he did it. #smalltown #business #autorepair #marketing

https://t.co/ibkqasKqBX

[ratchetnwrench @RatchetNWrench]

For this episode of Ratchet+Wrench Radio, Kim Auernheimer, owner of CS Automotive, goes over the keys to narrowing down and capturing the customer base that will be most beneficial to your business. #autorepair #marketing

https://t.co/aqWoc0AUhA

[Alex Van Abbema @Alex55422]

In this month's Lead podcast through @RatchetNWrench, Aaron Stokes discusses how a shop can properly manage its cash flow. https://t.co/y9nyR2Nsyn

[Alex Van Abbema @Alex55422]

In this week's @RatchetNWrench blog, Chris Cloutier, owner of @GoldenRuleAC, and Kevin Wolfe, president of LeadersWay, share two leadership books that have had a significant impact on their businesses. https://t.co/J1x2fVetcM

[Alex Van Abbema @Alex55422]

In this week's Lead podcast, industry guru Aaron Stokes discusses the power of influence on employees, and the importance of being the best version of yourself each and every day. https://t.co/xk3Zxdin34

[Alex Van Abbema @Alex55422]

For this week's Ratchet+Wrench Radio podcast, I sit down with four presenters at #VISIONkc to get some additional insight from their courses, and discuss what they enjoyed about the conference. https://t.co/JYD9838c3t

[Alex Van Abbema @Alex55422]

@ReggiesMW Shoot, we just left this morning. Wish we could have met up with you guys!

[Alex Van Abbema @Alex55422]

In one of three afternoon sessions, Jeremy O’Neal leads “Mastering the Digital Inspection Process.”

[Alex Van Abbema @Alex55422]

Chris Chesney and Greg Marchand lead a morning session on communicating with technicians. #visionkc

[Alex Van Abbema @Alex55422]

When you lay out your website, Stokes says to think from the perspective of your customer. It should at least have an address, phone number, a picture of your shop, and a picture of you. An “about us” section is great to include as well.