All Around

An independent, international online marking agency.
No nonsense. Just digital strategy, design & technology.

[All Around @AllAroundDig]

New blog post 🔖 We asked our Paid Media team at All Around to recommend how to use €1,000 for Digital Ads Testing and they gave us 3 different approaches. Check them out ➡️

#ppcadvertising #socialmediamarketing #performancemarketing

https://t.co/RmnbLHR76a

[All Around @AllAroundDig]

Wondering what you need to know about the future of #GoogleAds? Here's a recap of the most important trends and developments and our tips for mastering it. By our International Performance Manager, Sebastian

#ppc #performancemarketing

https://t.co/E6XT034TcM

[All Around @AllAroundDig]

Check out this framework for maximizing Google Analytics 4 to improve your digital marketing strategy.

#ga4 #ppc #performancemarketing

https://t.co/tRoJpv0eRy

[All Around @AllAroundDig]

Reddit Marketing: The challenges of marketing on Reddit and how to get it right

#reddit #socialemediamarketing #performancemarketing

https://t.co/n0yVbM5N3i

[All Around @AllAroundDig]

3 Performance Max reporting and data limitations: Be mindful of these limitations when extracting and analyzing PMax performance data within and outside the Google Ads interface.

#googleads #ppc #performancemarketing

https://t.co/0UE3vMMzC7

[All Around @AllAroundDig]

Microsoft Ads to launch UET insights dashboard with new traffic data ➡️ The Universal Event Tracking tag will update on June 29. Microsoft says the new data collection will help improve advertising performance.

#microsoft #PPC #microsoftadvertising

https://t.co/rbbZI0lc5s

[All Around @AllAroundDig]

Google's new Digital Marketing Playbook for the era of privacy changes: A Comprehensive guide to drive growth and achieve better results while protecting privacy.

#DigitalMarketing #Google #Privacy

https://t.co/E9pjsqYJsj

[All Around @AllAroundDig]

Generative AI Still Requires Content Strategy

#ai #contentstrategy

https://t.co/eew18Q0jkJ

[All Around @AllAroundDig]

Meta announces generative AI features for advertisers

#facebookads #meta #ai

https://t.co/KwHaVat9D4

[All Around @AllAroundDig]

Getting ready for GA4: Saving your historical data ➡️
Migrating your data to GA4 is not currently possible. Here's what you can do instead to prepare before the July 2023 deadline.

#ga4 #ppc #performancemarketing

https://t.co/gpnvBKLBtw

[All Around @AllAroundDig]

Choose CMS Plugins Wisely 🔒 Discover practical tips for choosing, using and maintaining WordPress plugins while ensuring performance and security on your website. Read the full post! ➡️

https://t.co/KmWP0qWlPI

[All Around @AllAroundDig]

Once your Google Ads account is well-managed, optimized, and humming along, where should you turn to keep improving on performance? Tips to further optimize your Google Ads’ post-click content.

https://t.co/7s9fijRhmg

#googleads #ppc #performancemarketing

[All Around @AllAroundDig]

Meta introduces promotional ads for ecommerce deals

#facebookads #meta #ecommerce

https://t.co/RuuV9iuUq7

[All Around @AllAroundDig]

Google Analytics 4 audience builder gets a refresh adding new dimensions and metrics, more robust manipulation of event value and event count, and matching between dates.

#ga4 #ppc #performancemarketing

https://t.co/6p37v9zmrY

[All Around @AllAroundDig]

TikTok, Meta, Vevo announce new ad products and planning tools on IAB NewFronts

https://t.co/Fb85UlnRTP

#meta #tiktok #vevo #newfronts

[All Around @AllAroundDig]

First glimpse at what ads look like in the new Google Search generative experience.

#googleio #AI #googleads

https://t.co/SRFlFLr0OB

[All Around @AllAroundDig]

Which is better Shopify or Woocommerce? If you're wondering which is better for your online store, our Creative Developer, Cristina, examines the advantages and disadvantages of each platform to help you decide.

#shopify #woocommerce #ecommercewebsite #webdesign

[All Around @AllAroundDig]

The current cookie consent mechanisms can be very complex with cookie banners popping up every time users visit a new website, leading to "Cookie fatigue". EU Comsission wants to put an end to this.

#gdprcompliance #cookies

https://t.co/P7EbmCG1d4

[All Around @AllAroundDig]

Why Facebook advertisers should test Performance Max

https://t.co/ghchlwdwHE

#googleads #facebookads #performancemarketing

[All Around @AllAroundDig]

What Do Your B2B Customers Really Want? We often think of customers as rational decision-makers who seek to maximize value, reduce costs & save time. The results of this study highlight the limits of this perspective.

https://t.co/wUbp4R927E

#BusinessStrategy #customerinsight

[All Around @AllAroundDig]

LinkedIn ads survey reveals humans, cities, and numbers increase performance

https://t.co/t0A3iURmwh

#linkedinads #performancemarketing #ppc