PROPAGANDA IM PUSHING:
- it’s the best time to start a business ever
- have a kid. It’s hard but way cooler than having a dog
- take the wonder drugs. Glp1s are cool.
- walk 13,000 steps a day. It’s easy.
- you can reach any successful person on earth just by posting and trying to find their email for 10 minutes
- meta ads are working the best they have in 4 years
- the world needs more podcasts, not less
- the world needs more creators, not less
- we have already reached the age of abundance
- YouTube is finally a good ad channel
- things are about to get even better
- Tik tok shop isn’t a big sales channel, but the ability to engage thousands of motivated creators will 2x your business by sheer amount of ads
- sauna and cold plunge combo is great for mental health
- think more, it’s better than reading
- you can’t be a millionaire overnight, but you can be a billionaire in a decade.
- get married.
- attention is everything. Good or bad, attention is everything.
- play a physical sport once a week. It’s the only way to get friends together as we get old
- do stuff now that’s high risk, it’s okay to look stupid
- there is a billion dollars in your computer, and 100m in your phone
- want to do cool shit? Ask. Anyone will work with you as long as you have a good plan and can deliver
GO DO SOME GOOD
my wife thinks i'm obsessed...but I will keep repeating this.
Claude + SEO is going to create more “self made millionaires” this year than the last decade combined.
don't bookmark this if it crosses your timeline.
just paste this entire thing into Claude.
thank me later.
Most people misunderstand Elon's ultimate goal
He is trying to make our entire civilization win. To view it as anything less is just shortsighted
Elon winning means humanity winning
While most people are stuck in a zero-sum mentality, he operates with a "grow-the-pie" mindset
You can see all the things he built till now and also his future plans
He started working on things long before it was popular or considered possible:
• Zip2 & payment systems
• Electric vehicles & batteries
• Pure vision self-driving
• Humanoid robots
• Starlink Internet
• AI (OpenAI)
• Neuralink
• The Boring Company
And the future is even bigger: 1TW compute clusters, space datacenters, lunar bases, mass drivers on the Moon, and making life multi-planetary... basically driving humanity toward becoming a star-faring civilization
He consistently takes on the world’s hardest problems to push our civilization forward... He freakin makes sci-fi real
I’d do it all over again the same way—just faster.
I’d focus on one product,
get it to cash flow as quickly as possible,
and reinvest everything back into growth.
No distractions.
No overthinking.
Just execution and data.
The game is simple—most people just don’t stick with it long enough
BITCOIN IS ACTUALLY SO EASY
PRICE BELOW MA200 -> ACCUMULATE
PRICE BREAKOUT ABOVE MA200 -> SELL
USE THIS AND YOU WILL BEAT 90% OF TRADERS IN 2 YEARS
The easiest money in ecom?
Sell to an insecurity that never goes away.
Height.
Hair.
Skin.
Weight.
Aging.
Social proof.
Status.
Nobody really wants:
the cream
the gadget
the supplement
They want:
better presence
better dating outcomes
better social perception
less self-hate in mirrors
The best brands don’t say:
“Here’s a cool product.”
They say:
“Here’s your life after this stops bothering you.”
Angle > product.
Trump: "We just ordered about 20 brand new B2 bombers.
I know Putin when I was riding with him in Alaska, we passed a lot of them and he said, 'That really did the trick.' I said, 'Yeah it did.'"
The way you handle small tasks predicts how you'll handle big opportunities. People are always watching.
Make everything you touch better than you found it.
I don’t know who needs to hear this but,
If you’re in a saturated market, better ads won’t save you.
You need a new WAY to position the same outcome.
Can be a story, can be a testimonial, can be anything.
So I don’t care how pretty your ads are.
Just change your angle or your funnel stays dead.
Explain why our electric bills never decrease, even though we have swapped to all LED lights, energy star appliances, built massive solar and wind farms.
So much wasted talent DROPSHIPPING.
I see good ad buyers, good ecom operators, stuck doing 1-5m a year, launching a new thing, bouncing between ideas, never committing.
Just rip off brand, rip off ip, lie to customers, NEXT.
They get excited seeing revenue grow.
But there is no profit.
No liquidity.
Just chasing revenue, getting banned, and doing it again.
The alpha isnt in telegrams called "$MONEY$BOYZ$$"
The alphs is just commiting to something.
Year after year, even when it gets hard.
ESPECIALLY WHEN IT GETS HARD!!!
My revenue grew by MILLIONS in april year over year.
I have POs from big retailers for millions.
I got new product lines doing millions.
I just did 8 figures in a random April.
That isnt out of nowhere.
It is after 10 years of doing this.
I think of hexclad.
5 years, selling in person at trade shows and costco.
Stuck doing 15 million a year.
Now, they can do 15 million A DAY.
Never trend maxing.
Never drop surfing.
Never looking sideways.
Stop quitting.
Just do something you believe in and do it for a decade.
I was listening to MrBeast on Diary of a CEO last night, and he said something that really stuck with me:
The key to going viral is doing something that’s never been done before.
He gave this great example:
You see a cow on the side of the road — no one cares.
But if that cow is purple? Everyone stops and stares.
Why? Because it’s novel.
And that same idea applies not just to content, but to products too.
If you can create something truly new that solves a real problem, you’ll make fuck you money:
✅ When ChatGPT released image capabilities — it went nuclear
✅ When the first Iphone was launched same thing
✅ Uber — Tap a button, get a ride. No cash, no hailing. It was a radically new experience, and it spread like wildfire.
But let’s be real: most of us aren’t inventing the next iPhone. We’re marketers. We don’t need to reinvent the wheel...
We just need to paint it purple.
Tabs Chocolate didn’t invent anything groundbreaking — They took caffeinated chocolate and added a couple other ingredients than made the "worlds first sex chocolate"
Nads took organic cotton underwear and called it the worlds first sperm and testosterone protecting underwear
Poppi didn’t invent soda.
They added a splash of fruit juice and prebiotics fiber, and called it the "soda that's actually good for you."
Novelty sells but you don't actually have to be the first: you just have to make it feel like the first.
During this morning's cabinet meeting, Elon Musk wears a hat that says "Trump was right about everything" while describing how DOGE found $330 million in fraudulent SBA loans to people under age 11.
If the Tesla Terrorists thought they were going to intimidate Elon, think again.
You can only watch training, listen to podcasts, and read books for so long.
At some point, you need to step in the ring and get punched in the face.
And once you do, you’ll learn the most important lesson: it’ll hurt, you’ll get better - and most importantly - you’ll survive.
this is what's keeping me up at night these days...
1. google has become unusable. once you get used to "deep research" (thanks grok, perplexity etc), google feels like bringing a typewriter to a macbook meeting.
2. MCP will do for ai agents what REST did for web services - this standard protocol means an ai agent built for healthcare can instantly talk to billing systems, patient records, and insurance databases without custom code, unlocking thousands of new startup opportunities. it's really exciting!
3. we're seeing the entire cost structure of building businesses collapse - you can now build profitable companies serving tiny, weird niches that were impossible to reach when you needed a full team. what used to need 1000 customers to break even now needs 10.
4. it's not too late to be a creator or build a media business. creators are evolving into the new holding companies, consolidating influence, revenue streams, and audiences in ways that mirror corporate giants. somehow it's still early
5. really big arbitrage opportunity to buy businesses without taste and add taste. "taste private equity" has a nice ring to it.
6. figuring out LLM seo. billions of dollars will flow to new players who figure out how to get "cited" by LLMs. finally.
7. most ai apps are designed for websites not mobile. ai-first consumer mobile is really interesting. we saw with cal ai and the looksmaxing apps, that this is just the beginning.
8. every product launch needs video now - i'm watching great features die on landing pages while quick screen recordings go viral and drive thousands of signups. the social feeds have spoken.
9. what used to require millions in vc funding now needs an api key, some prompts and a tweet. this fires me up!!
10. faster than ever to launch something of quality. faster than ever to pivot. knowing when to pivot is an art.
11. i dont understand anyone who sitting in business school right now. literally everything is being rewritten.
12. who is building the app store for ai agents? companies will browse and hire pre-trained, specialized agents like we download apps
13. the way to stop a big player to compete with you in this new world is to own distribution.
14. you can spend a lot of time thinking about politics or checking emails or on social in the name of research, but not really moving forward anywhere.
15. we're about to see software companies capture value that used to belong to agencies, consulting firms, and entire departments.
16. we're about to go from "there's an app for that" to "there's your app for that.
17. minimum viable audience is more important than minimum viable product
18. I don't know how long this window stays open, but we're in a moment where all the rules of building businesses are being rewritten. and for the people who are playing with this new tools, putting stuff out there, creating audiences/communities, you've got an unfair advantage.
i hope you get some sleep.
Best ways to make money during 2025:
- digital service based business
- eCommerce (always and forever)
- rotate a part of your income into large cap cryptos (BTC, ETH, SOL,etc)
- short form content creation
- reduce corporate overhead by introducing AI tools
- buy more BTC