Anmol

Founder @ Mashooriya / Learning and building in the Indian music industry / I try to read, train and write

[yashgarg.sol @yash431garg]

Building first Ai Indie Product. More about it soon.

[Raghav @lifeofraghav19]

🚨Launching Depth (building in public)

I've been tracking my body obsessively for 18 months.

Wearables. CGM. Blood-work. Lost 25kgs. 3x Hyrox. Multiple marathons.

I still couldn't answer one basic question: what's actually working?

So I built something. 🧵

[Aditya Mishra @adityamtweets]

Aayat is out now.

📍Lucknow

[Aditya Mishra @adityamtweets]

agla gaana mere sheher se uska agla bhi mere sheher se uske baad ek aur mere sheher se aur fir ek mere sheher se

[Anmol @anmo7singh]

Most people think a song that works sits inside “current taste.”

It doesn’t.

Imagine a Venn diagram.

Circle A is what people already understand : the sound they’re comfortable with, can hum instantly, don’t need to decode.

Circle B is what they don’t fully understand yet : unfamiliar textures, new emotion, a slightly unstable idea of what music is supposed to feel like.

A song that may not travel easily often lives too far inside Circle A (too predictable) or too far inside Circle B (too unfamiliar).

The ones that tend to cut through sit in the overlap—familiar enough to enter the ear, strange enough to stay in the mind.

[Anmol @anmo7singh]

India’s next global music export probably won’t come from an artist trying to sound international.

It’ll come from someone who is deeply regional,
but packaged with the confidence of a global act.
That’s what people misunderstand about culture export:
the world doesn’t reward imitation.

It rewards specificity with conviction.

[Anmol @anmo7singh]

The internet made music abundant.

So listeners stopped valuing access
and started valuing identity.

People don’t just stream songs anymore.

They use music to signal who they are,
what they’ve survived,
and what world they belong to.

Make the listener feel like they are the main character.
Win.

[Anmol @anmo7singh]

And now heard @balajis speak at @ns

[Anmol @anmo7singh]

Heard the wonderful @balajis on the @SuperteamDAO podcast. It is wonderful how Balaji is able to condense information into quotes and phrases & then expand them through the podcast.

Here's a summary of a few ideas discussed - compiled using quotes and memes.🧵

[Anmol @anmo7singh]

The gap isn’t talent.

It’s 'taste' ; in what to push and discipline in how long to push it.

Most people switch too early or stick too late.

[Anmol @anmo7singh]

The music business isn’t about making hits.
It’s about making hits inevitable.

If your marketing can fail, it will.
So the real job is stacking so many unfair advantages that the song working feels obvious in hindsight.

Most people market songs.
We engineer outcomes.

[Karun Pal @karunpal]

If you want a life that feels like yours, you have to get in touch with your inner madness. Become a rebel. Unapologetically you. Take the path nobody dares to walk. Read 700 page philosophy books. Work for a month straight. Build something from nothing. Then disappear for a week. Don't be rational. Don't be logical Don't be normal ever. Be rare. Be obsessive. Be exactly who you are. This one mindset shift can absolutely change everything.

[y @ysuckme]

PICK THE MOST INSANE PATH AND DONT LOOK BACK

[Anmol @anmo7singh]

one of my favourite things about travelling is seeing the joy of first time flyers

[Aditya Mishra @adityamtweets]

Mashooriya Originals | Ladki Kathiyawadi - Bhadrankar is yours now

[j @meadandjuniper]

Your 20s are for realizing that all your grandiose life plans pale in comparison to having people you really like being around

[Anmol @anmo7singh]

4. The Autobiography of a Yogi.

This book was given out at Steve Jobs’ funeral.

And even if you don’t believe in the woo-woo spiritual stuff, it will still fill you with awe and make you question foundational beliefs.

Instead of having to wrestle with the author’s thoughts, this book leads to more of a dance between your current belief system and the author’s life experiences.

[Anmol @anmo7singh]

I was a voracious reader growing up - from newspapers to thick novels, nothing intimidated the 12 year old me.

But somewhere along the way I lost my attention span to the wonders of the internet.

As I build a reading habit in my 20s, here are 4 books that helped me reclaim my attention span

[Anmol @anmo7singh]

3. Tumhari Auqaat Kya Hai, Piyush Mishra

The (almost) autobiography of a man of many talents. I say almost because Piyush dons an alter ego and lets his imagination flow as he takes the reader through his life, generously sprinkled with anecdotes, humour and couplets.

Piyush keeps you hooked till the end of this book, as he does with his acting performances and vocal enchantments.