Gislain Armand 🧭

Do something different, every single day.

[Gislain Armand 🧭 @ArmandGislain]

Most people still think AI in ecommerce means pretty pictures and chatbots.

I run a distributor that ships for 2,000 stores across Canada, and the reality is very different.

Here's how I'd rank what AI is actually good for when you're building a store:

1. Interviewing you before it builds anything

The agent asks why you started, who your customer is and what makes them anxious, and everything it builds afterwards comes from that brief. When the store is built around a story, the AI has a direction to follow.

2. Product selection with real market research

It pulls 5 to 10 products that fit your customer, then researches each one online to find out which alternatives matter and why customers choose them. Nothing gets listed until you approve it.

3. The store audit

This is the most boring part and the most crucial one, because your policies decide whether Google and Meta approve you. The agent checks your privacy, refund and shipping policies and then walks you through the fixes one at a time.

4. Email drip sequences

It writes your welcome, abandonment and post-purchase flows, but it refuses to start until your domain authentication is set up, because without it every email goes straight to spam.

5. Building the pages

The agent sketches each page in text, revises it until you approve it, and only then builds it in Shopify.

6. Pictures and chatbots

The agent can generate images and video for your ads and answer questions about your catalog in plain language, which is useful, but it's the last 10% of the work.

You point the direction and the agent executes, which is how a one-person business moves like a full team.

What about you?

[Gislain Armand 🧭 @ArmandGislain]

This is the exact system in the Randmar Academy. Six documents, every prompt written, and students with zero e-commerce experience have launched stores with it in 2 days.

All of it is free:  https://t.co/EKRW4hVVc0

[Gislain Armand 🧭 @ArmandGislain]

If you want to make $10k/month, NEVER start with:

- Freelancing
- Youtube/TikTok
- Selling AI services

Instead, start with:

[Gislain Armand 🧭 @ArmandGislain]

15. Add products in the same silos.

Keep it to 3 to 5 categories and 10 to 50 products. A customer who bought once gets shown the accessory in the day 3 upsell email, and the post delivery email asks them for an unboxing video that becomes your next ad.