@bryanfcasey Fantastic job and thank you for the informative thread. A couple of questions: given the (huge) partner channel IBM has, will this ripple out or affect partner content and assets as well? Do your solutions and products pages cross-link to blog topics (thought leadership)?
Jamie Austin of CAS Worldwide turned the tables on me in his Professional Service Provider Podcast! Please watch and let me know how you think I did: https://t.co/ViBWZoVNaP
Is your branding an afterthought?
No judgement - everyone's busy. But if your brand positioning is taking a back seat, I may be able to help!
https://t.co/lZ0jYbqoXp
https://t.co/lZ0jYbqoXp
(via Andertoons Daily Cartoon! ๐)
This Is Why No One Uses Your Content [Rose-Colored Glasses]
Poor sales and #marketing alignment typically isnโt a content quality or usage problem. Itโs a communication problem, says @Robert_Rose via @CMIContent. https://t.co/ZDD6HroV6A
Brandtelling Podcast - 3 things to keep in mind when sharing your brand story
Here are 3 things to keep in mind when sharing your brand story in this episode of Brandtelling Podcast.
https://t.co/MV8QmlAGGt
Get rid of your "marketing funnel" and learn the right way to stager your content instead!
Make sure to use the right content at the right time at every point along the buyers journey.
Download this simple infographic and follow these simple guidelines.
https://t.co/K4VIB3Axi6
How Do I Develop my Brand Voice on Social Media? (via Buffer)
Your brand voice is the way you communicate online with your customers and followers. So how do you do it? https://t.co/yzXgGqkxoa
Brandtelling Podcast - Place, Space or Face
Here are three ways to think about the impact of location on your B2B brand in this episode of Brandtelling Podcast.
https://t.co/cJLFqTBq7T
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#brandstorytelling#brandstrategy#branding#marketing#brandtelling
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