Aaron Smith

Sports addict. Boomer Sooner and Thunder Up.

[Lil Wayne WEEZY F @LilTunechi]

Just saw the news abt the Legend Barry Melrose and I literally can’t stop the fkn tears rn and I be damn if I try to, you’re worth them all sir may you rest peacefully and may God bless your family and friends with your memories forever. Bucci,Levy,Ms Linda, my condolences.

[BaseballHistoryNut @nut_history]

People went nuts when the hot dog found its way into the bun.

[LEARFIELD @Learfield]

Learfield and @PRCAProRodeo are launching PRORODEO Partnerships, creating new opportunities for brands to connect with western lifestyle audiences across 700+ sanctioned rodeos nationwide.

Learn more: https://t.co/hGhS1G55rh

#PRORODEO #SportsMarketing #BrandPartnerships

[Aaron Smith @Asmith4131]

Big time!!

[LEARFIELD @Learfield]

A new patch across 36 varsity programs represents an even bigger commitment to Buckeye student-athletes by @@jpmorgan.

@Chase is now the official bank sponsor and jersey patch partner of @OhioStAthletics, expanding NIL, financial education and career resources.

Facilitated by Learfield.

Learn more: https://t.co/zfk5p3hV3M

#GoBucks #NIL #CollegeAthletics

[Maximiliano Bretos @MaxBretosSports]

Imagine you are heading to Times Square NYC to see “Les Miserables” and you stumble into this …
#Norway play #Senegal tomorrow at MetLife Stadium

[ArmyWestPoint Sports @GoArmyWestPoint]

Built on service. Rooted in tradition. Focused on the future.

The Army West Point – @USAA Partnership will help preserve what makes Army special while investing in generations of cadet-athletes to come.

→ https://t.co/3uFtaYdEq1

[Ben Portnoy @bportnoy15]

Oklahoma is set to announce a five-year extension of its deal with Learfield through 2037, the parties tell @SBJ.

The extension centers on the creation of the Sooner Evolution Center, an on-campus facility geared toward helping OU athletes activate on NIL deals.

[LEARFIELD @Learfield]

A landmark partnership in Fayetteville.

@ArkRazorbacks + Learfield’s Razorback Sports Properties announce @TysonFoods as the official jersey patch partner for all 19 Razorback teams and the Official Protein of the Razorbacks.

Look for the patch beginning in 2026–27.

Learn more: https://t.co/9nqKU0AO2I

#OneArkansas #ONERazorback #Razorbacks #TysonFoods #SEC

[LEARFIELD @Learfield]

Learfield’s Kelly Collyar and Rodney Anderson joined The Transaction Report to discuss the future of NIL.

This clip features @OU_Kelly on real NIL dealmaking and how student-athlete storytelling elevates fan engagement for brand partners.

Watch the full episode: https://t.co/uxwQ7CXq31

#NIL #CollegeAthletics #SportsBiz

[Aaron Smith @Asmith4131]

@PCobbs43 Congrats coach! Go be great!

[LEARFIELD @Learfield]

A first for Sanford Stadium 🐾✈️

@Delta becomes the first corporate partner featured on the field at Dooley Field at Sanford Stadium — a milestone in its 40+ year partnership with @UGAAthletics.

Partnership powered by Georgia Bulldogs Sports Marketing. Learn more: https://t.co/vBhP7JlRDO

#GoDawgs #DeltaAirLines #Learfield #CollegeFootball

[Gabe Ikard @GabeIkard]

Not sure who needs to hear this but I know someone does…

The Riverwind logo being on the field will have 0 impact on the outcome of the football game.

[Oklahoma Football @OU_Football]

Always a good time in Gaylord Family – Oklahoma Memorial Stadium

@RiverwindCasino | @Learfield

[LEARFIELD @Learfield]

Learfield’s @TexasLSP and @TexasLonghorns announced today a landmark sponsorship with @LiveHumann that will see the company’s branding on every athletic venue’s playing surface while elevating cardiovascular health for student-athletes and fans.

https://t.co/jzukbI2zMT

[Oklahoma Football @OU_Football]

Sharp look. Sharper game. @John_Mateer4 is gameday ready with @beatsbydre.

#BoomerSooner | #BeatsPartner | #BeatsElite

[Men in Blazers @MenInBlazers]

A moving and magnificent You'll Never Walk Alone rings around Anfield, as champions Liverpool play their first competitive game since the passing of Diogo Jota ❤️

[Men in Blazers @MenInBlazers]

Liverpool captain Virgil van Dijk pays an emotional tribute to the late Diogo Jota ❤️

---

"Man, I can’t believe it, I don’t wanna believe it. Absolutely devastated and in total disbelief.
What a human being, what a player, but most importantly what an unbelievable family man.
You meant so much to all of us and you always will! For your family to lose two sons, a husband and a father is just unimaginable. So cruel and unfair. My heart is breaking for all of your beautiful family, for Rute and for your kids. I promise you that in these difficult times and beyond we will always be there for your family.

A champion forever, number 20 forever. It’s been a privilege to have stood by your side on the pitch, and to have been your friend off it.

We will miss you beyond words and never forget you. Your legacy will live on, we will make sure of it!

Rest in perfect peace Diogo & André."

[Ben Portnoy @bportnoy15]

USC is set to announce a 15-year multimedia rights deal with Learfield, @SBJ has learned.

The school's current deal with Playfly expires in 2026.

Details here:
https://t.co/NgwklbJ5vL

[Oklahoma Softball @OU_Softball]

Sooner sighting on @notthefakeSVP's 𝐁𝐞𝐬𝐭 𝐓𝐡𝐢𝐧𝐠 𝐈 𝐒𝐚𝐰 𝐓𝐨𝐝𝐚𝐲!

+ our own @PlankShow on the call 🎙️

@ellaparkerrr_ | #WCWS

[LEARFIELD @Learfield]

Learfield's Sooner Sports Properties and @UofOklahoma introduce an on-field logo sponsorship with @HomelandStores at L. Dale Mitchell Baseball Park.

The logo debuts today as the No. 19 Sooners open a three-game series vs. No. 17 Vanderbilt.

🔗https://t.co/XLmW5vgSyy