BTS’ SOLD-OUT concerts drove a massive economic impact, generating ₩78 BILLION (~$58.1M) within a short period for Lima, Peru.
• A phenomenon widely referred to as "BTSNomics"
• 151,500 attendees across 3 SOLD-OUT shows
• Got over 50,000 people visiting Lima
• Generated a tourism-related impact of 25.1 BILLION KRW (~$18.7 MILLION)
• Was originally a Two show run, but an extra date was added due to MAJOR demand
• Ride-hailing requests to the stadium via Cabify INCREASED up to 15 times, and SOARED to 48 times after the performance.