Beard Bros

[Beard Bros @BeardBrosPharms]

https://t.co/5umRcQw8jy

[Beard Bros @BeardBrosPharms]

The FDA just gave psychedelic trials a clearer rulebook.

Better science and safer studies are good. A system only well-funded pharma can navigate is not.

Can psychedelic medicine gain legitimacy without becoming another pay-to-play industry?

https://t.co/eiJB8BlsCk

[Beard Bros @BeardBrosPharms]

Rob Pero founded ICIA in 2022 because no trade association existed for cannabis and hemp in Indian Country.

On Beard Bros Media’s Financing Your Cannabis Future, Rachel Wright asks how ICIA is building structure, networks, capacity, partnerships, capital, and banking access.

What part matters most?

https://t.co/PwdFsZZsQh

[Beard Bros @BeardBrosPharms]

Pennsylvania has public support, a ready market, and billions in projected cannabis sales. What it does not have is a Senate leader willing to allow a vote.

When one politician controls the calendar, is that representation or obstruction?

Here is where legalization got buried.

https://t.co/sb5sWQhepq

[Beard Bros @BeardBrosPharms]

Doctors and nurses largely agree that medical cannabis has real therapeutic value.

The awkward part? Many are advising patients without formal cannabis training.

Acceptance is here. Education is lagging.

Are patients still being forced to teach their providers?

https://t.co/I3tHDipWqd

[Beard Bros @BeardBrosPharms]

Cannabis retail is not just about inventory. It is about access, trust, pricing, and whether customers leave more informed than when they walked in.

Catalyst Lancaster is serving a region where that still matters.
What makes a dispensary worth the drive?

https://t.co/MxRMf30NDe

[Beard Bros @BeardBrosPharms]

Cannabis networking is easy. Building relationships that still matter after the event is harder.

The State (of) Flower Tour kept New Jersey small, focused, and connected.

What actually makes an industry event worth attending?

Written exclusively for Beard Bros Media by Veronica Castillo, The Traveling Cannabis Writer. (@Vcannavegwriter)

https://t.co/ni1ywh2tMa

[Beard Bros @BeardBrosPharms]

Ask RX Green Technologies Anything.

On Wednesday, July 22 at 10:00 AM PT, we're sitting down with two of the industry's most experienced operators for a live AMA. Gary Santo, CEO, Rx Green Technologies and Sean Cute, VP of Product & Quality Control.

From cultivation strategy and plant health to operational efficiency, product development, and where the industry is heading, nothing is off limits.
Whether you're managing thousands of plants or growing your first few, this is your chance to learn directly from people who've built successful cultivation operations across the country.

We hope you'll join us. Please DM or comment with any questions for Gary or Sean and we may answer them during the broadcast.

Register: https://t.co/e5tMxh9n3K

[Beard Bros @BeardBrosPharms]

Cannabis history did not start with legalization.

Bob McKee helped people build lives, farms, and community in Whitethorn Valley. Now The Cannabis Trail is making sure that legacy is not erased.

Who else deserves a permanent place in cannabis history?

https://t.co/SGXVpoNPrX

[Beard Bros @BeardBrosPharms]

In Travel Tuesday Episode 25 premiering tomorrow, host Brian Applegarth sits down with Jess Durfee, former Chair of the California State Fair Board, to explore the remarkable story behind launching the first state-sanctioned cannabis awards and educational exhibit in the United States.

Together they discuss how years of collaboration, education, public policy, tourism planning, and agricultural leadership transformed cannabis from a prohibited topic into a respected part of one of California's most iconic public events.

https://t.co/d169m0rzbB

✅ Meet Jess Durfee

Former Chair of the California State Fair Board of Directors, Jess played a pivotal role in helping guide the launch of the nation's first state-sanctioned cannabis competition and educational exhibit while balancing public policy, agriculture, tourism, and community engagement.

✅ How the California State Fair Made History

Discover the behind-the-scenes process that brought licensed cannabis into one of California's largest public events through careful planning, education, coalition building, and regulatory collaboration.

✅ Cannabis Tourism & Destination Development

Learn why cannabis belongs within conversations around cultural tourism, agricultural tourism, destination marketing, and authentic visitor experiences.

✅ Building Public Trust Through Education

Brian and Jess discuss why education—not consumption—became the foundation for introducing cannabis to millions of fair attendees through scientific judging, historical storytelling, and agricultural representation.

✅ Lessons for Fair Boards & Event Organizers

Hear practical insights for destination marketing organizations, festivals, public events, and tourism professionals interested in responsibly integrating emerging industries into established visitor experiences.

✅ The Future of Cannabis Tourism

Explore how California continues to lead conversations around cannabis tourism, public education, cultural preservation, and destination innovation.

🗣️ Quote from the Video:

"We had a responsibility to normalize cannabis the same way California celebrates wine, olive oil, and every other agricultural commodity." — Jess Durfee

[Beard Bros @BeardBrosPharms]

The hidden cost of manual vape filling isn't labor.

It's variability.
Waste.
Rework.
Downtime.
Missed production goals.

AI isn't replacing cannabis operators. It's taking over the repetitive precision work that quietly eats away at margins.

https://t.co/Adivjzpltk

[Beard Bros @BeardBrosPharms]

710 should be more than “cheap cart day.”

The real story is hash culture, oil-based wellness, solventless craft, consumer education, and whether cannabis can celebrate potency without worshipping it blindly.

What actually makes a concentrate good?

https://t.co/6cbFHF9R9m

[Beard Bros @BeardBrosPharms]

Nearly 77% of THC beverage users say they’re drinking less alcohol.
That is bigger than a product trend. It is a culture shift with a policy problem attached.

If hemp-derived THC drinks are helping adults cut back on booze, why are lawmakers so eager to swing the ban hammer?

https://t.co/ks8UOcsrZm

[Beard Bros @BeardBrosPharms]

A dispensary menu should not feel like homework.
Embarc Woodland gives Yolo County shoppers local cannabis retail access, daily hours, a broad menu, helpful staff, and Beard Bros Pharms products on the shelf.

What keeps you loyal to a dispensary?

https://t.co/9GVpoMFTDP

[Beard Bros @BeardBrosPharms]

Legal cannabis gave beginners more access. It did not automatically give them more understanding.

THC, CBD, CBN, terpenes, edibles, RSO, dosing, tolerance. It gets real fast.

What should every first-time cannabis consumer know before buying?

https://t.co/heUEIlTfmV

[Beard Bros @BeardBrosPharms]

Federal cannabis rescheduling met Wyoming prohibition and prohibition won, for now.

No medical program. No state access. No Schedule III shift under Wyoming law.

Cannabis policy headlines are one thing. Patient reality is another.

Who should control medical cannabis access?

https://t.co/CMmSUKE7EM

[Beard Bros @BeardBrosPharms]

In Episode 21 of Financing Your Cannabis Future premiering tomorrow, host Rachel Wright, CPA, MST, welcomes Rob Pero, founder of Canndigenous and the Indigenous Cannabis Industry Association (ICIA), for an important conversation about tribal sovereignty, Indigenous entrepreneurship, cannabis policy, hemp, and the future of Indigenous participation in the legal cannabis industry.

Rob shares the story behind founding ICIA, the challenges and opportunities facing Indigenous cannabis businesses, and why collaboration, education, advocacy, and economic development are essential to creating lasting opportunities for Indigenous communities.

https://t.co/xrQuJ25MH8

📌 Episode Highlights:

✅ Meet Rob Pero

Founder of Canndigenous and the Indigenous Cannabis Industry Association (ICIA), Rob is a Bad River/Ojibwe entrepreneur, hemp farmer, filmmaker, and national advocate working to expand Indigenous participation in cannabis, hemp, and plant medicine while supporting sustainable economic development across Indian Country.

✅ Why ICIA Was Created

Learn why Rob founded the Indigenous Cannabis Industry Association to provide advocacy, education, networking, policy leadership, and business resources for Indigenous cannabis and hemp entrepreneurs.

✅ Cannabis, Hemp & Tribal Sovereignty

Discover how tribal sovereignty creates unique opportunities for Indigenous communities to build cannabis businesses while preserving culture, protecting intellectual property, and strengthening local economies.

✅ Building Indigenous Cannabis Businesses

Explore the challenges of finding trusted partners, access to capital, banking, education, workforce development, and long-term economic sustainability for Indigenous operators.

🗣️ Quote from the Video:

"We're creating our own narrative now, documenting our own data, so we can make informed decisions and move policy." – Rob Pero

[Beard Bros @BeardBrosPharms]

Michigan voters legalized cannabis in 2018.
The state Supreme Court just said probation courts cannot use federal prohibition as a backdoor excuse to ban legal use across the board.

That is not a technicality. That is legalization growing teeth.

Should every legal state follow Michigan’s lead?

https://t.co/JRDGNEcr84

[Beard Bros @BeardBrosPharms]

Cannabis vape production has a dirty little secret: the margin often gets stolen between stations.

More handoffs. More defects. More downtime. More “we’ll fix it later.”
Xylem’s XCB is about turning that chaos into real production flow.

What bottleneck is cannabis still pretending is normal?

https://t.co/CngtsrvPls

[Beard Bros @BeardBrosPharms]

Hemp beverages are past the “is this a real category?” stage.

Now it’s about taste, distribution, compliance, shelf placement, and whether brands can survive the regulatory roller coaster without spilling the whole cooler.

https://t.co/NMg3TqLb6F

[Beard Bros @BeardBrosPharms]

California cannabis does not need permission to matter.

But seeing it recognized at the State Fair with the California Cannabis Awards (@CalCannaAwards), from home grow to tinctures, says plenty about where the culture is headed.

Beard Bros Pharms took gold for tinctures. What cannabis category deserves more respect than it gets?

https://t.co/L1lkfu2Msz