Ben Dyer

[Ben Dyer @BenDyerDTC]

@Mike92476199184 @DTCMidas Need to put a rocket up their ass, seems like a set and forget from their side 😒

[Ben Dyer @BenDyerDTC]

@obviceo @CarawayHome Question is if you learn who your perfect customer is then is it beneficial to segment for that specific type of person when targeting cold audiences?

[Ben Dyer @BenDyerDTC]

@AdbyJitesh Is this not a saturated market ?

[Ben Dyer @BenDyerDTC]

If you were given $100k and told you need to get to $100k monthly revenue in 12 months what industry /niche would you go into?

[Ben Dyer @BenDyerDTC]

@Grizzly_Jared It’s all about fitting in on feeds 🤌

[Ben Dyer @BenDyerDTC]

@jforjacob Storehero is what we use

[Ben Dyer @BenDyerDTC]

New Agency: We can do a way better job than your current agency is doing

Come in, rename campaigns to their name, duplicate all your ads.

See, we are better 🤡

Age old story

[Ben Dyer @BenDyerDTC]

@PhilKiel nothing like waking up to see 100x on an ad which hasn't got a sale in 3 days 😅

[Ben Dyer @BenDyerDTC]

Review mining is under utilised when looking for new hooks for ads on Meta. People literally telling you what’s good and bad about your product

[Ben Dyer @BenDyerDTC]

@zachmstuck Similar to what your talking about here. sometimes we know with certain clients that we generally see the “pop” 2 weeks after sending out and we generally see about 6 weeks of action so when calculating blended CAC we aggregate the cost of the mailer over these 6 weeks

[Ben Dyer @BenDyerDTC]

@Grizzly_Jared take out the emtional connecion to certain ads and focus only on metrics and kill faster those are the people who are winning big right now

[Ben Dyer @BenDyerDTC]

What having a new born has taught me about marketing

Nothing at all really just that my calander doesn’t always suit her changing and feeding times and that’s that and they gotta be done as a priority 🤣

[Ben Dyer @BenDyerDTC]

@codyplof When does it loose its flair, for example if you do a sprint each week do you loose buy in?

[Ben Dyer @BenDyerDTC]

@TaylorHoliday The question is , if you owned both , which one would you prefer to exit and why? 🧐

[Ben Dyer @BenDyerDTC]

@benradack And if you don’t strong following what are you options ??

[Ben Dyer @BenDyerDTC]

@Grizzly_Jared Book look 3 years ago we did try it 😂😂

[Ben Dyer @BenDyerDTC]

One thing I always say to brands is you can do as much advertising as you want but if the product is bad it won’t sell. Ads are a magnifier, if your business is doing well ads magnify this and vis versa

[Ben Dyer @BenDyerDTC]

Hailey (Hawk Tuah Girl) allegedly just sold her Twitter account for $325k.

This is now my goal

[Ben Dyer @BenDyerDTC]

Spoke today with a partner today about the holiday cutoff dates

[Ben Dyer @BenDyerDTC]

@souravghosh We generally do a much smaller split than a normal funnel splits, with 10-20% going to play thrus anda larger portion into retargeting, closer to 40-50%

[Ben Dyer @BenDyerDTC]

The year is 2̶0̶1̶5̶ 2025 , and we are running video play thru optimised audience in our TOF with educational videos and retargeting all people who watched 75% or more of the videos, and it's crushing