My idea is to give our collection attitude. My new PFP should give you a feel for what I mean.
And I mean "feel" in the literal sense, because my ambition is for you to genuinely feel something when you look at our art.
That's why our PFPs will express a variety of attitudes, to ensure everyone with their own unique personality finds the right piece that moves them.
I always wanted to create something provocative, defying, rebellious, peculiar and beautiful. But it was a mystery to me how to do that without appearing try hard or cringe. So I started with the goal of giving our art soul, and with soul comes life, and with life comes the attitude of your being.
That attitude might be introverted or extroverted. It might be polarizing or inconspicuous. But it's there. It's your soul, your being... it's: you.
I want to give you art in which you see part of you. A good part. Something which gives you hope, ambition or peace.
Maybe something that reminds you of a quality you thought you had lost. Or it will give you a piece of yourself back which you once valued. Or maybe it will add a new piece to your identity which makes you whole.
Whatever it may be - spiritual comfort or creative inspiration - my purpose is to make you feel something extraordinary.
The early concepts of BAYC reveal an important secret: it's not only the traits which made them iconic, but the expressions which gave each character its own personality.
It's very interesting to see how @allseeingseneca found the visual identity of the apes and created one of the most important contributions to digital collectibles with @BoredApeYC.
Still to this day I have not seen any IP do it better when it comes to quality, variety and diversity, and to making each PFP feel alive.
An original IP needs a coherent world, but great artists also require creative freedom to fully realize their talent. In this clip I explain how I balance both while building Majin.
For our original IP to achieve mainstream adoption, it's important that we strategically develop the right character archetypes.
Below you see a concept of a personality which is bubbly, warm and cheerful. In Japan this archetype is often described as 元気っ子 (genkikko). This character's enthusiasm brings energy and forward movement to the cast.
This in return makes Majin more colorful and approachable. Good examples of similar identity types are Carrot (One Piece), Pan (Dragon Ball) and Sakura (Naruto).
This character is influenced by the style of Tekken and based on a concept which I created for an effortlessly cool antihero. I like to think that even without going into the lore, the laid-back attitude, physical strength and capability are immediately obvious.
That's also important to separate him from other characters like the introverted Fallen Angel, and to ensure that the world of Majin offers something for everyone's taste and personality.
It will be a big plus when the vibe of the collection isn't flat and when not every character carries the exact same attitude. So we pursue variety and contrast in our character, trait, and weapon designs.
That in return allows you to more accurately choose your favorite combination of traits, and creates a stronger bond and sense of identity across the entire community.
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“THE FALL” is an important event in MAJIN referring to the moment when an angel is cast down from Heaven to Earth, and it is also the title of the artwork depicting that event.
The wings are lost or torn apart, and the golden halo shatters and turns black.