Blu Mint

SEO, AI search and content marketing for scale-ups and enterprises. | #AISearch | #ContentWriting | #SEO | #PPC | #SocialMedia | #Web3 | #WebDesign

[Blu Mint @Blu_Mint]

Whoever is doing this is not us or our team… we only email and using our office email addresses #scammers

[Blu Mint @Blu_Mint]

Our CEO @davidbailey66 wrote up exactly who we build for — and it's never the client chasing a quick lift before the next board meeting. Real budget, real timeline, real fit. Read it here: https://t.co/S7RRbLyzYG

[Blu Mint @Blu_Mint]

Median SEO ROI: 748% over 3 years.
B2B SaaS: 702%, breaking even around month 7.
Content marketing: $3 back per $1, vs $1.80 for paid ads.
None of this happens by month one. That's the whole point of what we do.

[Blu Mint @Blu_Mint]

The compounding isn't linear either. One 2026 B2B SaaS benchmark: ~300% ROI by month 12, ~700% by month 24, 1,100%+ by month 36.

Year two doesn't just add to year one. It multiplies it.

[David Bailey @davidbailey66]

@rustybrick Yes I noticed this too for our company @Blu_Mint favicon. Thanks for sharing

[Jeff Bullas @jeffbullas]

The old way to win at Google was keyword stuffing.

You picked a phrase like "email marketing tips" and repeated it. In the title. The first line. Three subheadings. The name of the photo file.

I did that for years. I taught other people to do it. It worked.

Here is what changed, and it is not what most people think.

Ranking still works. Clicking stopped.

68% of US Google searches now end without anyone clicking anything. When Google puts an AI answer at the top, people click one of the sources about 1% of the time.

HubSpot built one of the biggest content operations on earth doing exactly what I taught. Their organic traffic is estimated to be down 70 to 80%.

You can still reach the top of Google.

It is just no longer a door to anything.

Open your own analytics and compare this June to June two years ago. That number is the whole story.

Sources: SparkToro 2026, Pew Research, Digital Bloom IQ

[Barry Schwartz @rustybrick]

Creepy robot at Google window https://t.co/VOvVewoqDI

[Blu Mint @Blu_Mint]

Does your site say "colour" in one section and "color" in another?

For ecommerce specifically, this isn't a style choice. "Trainers" and "sneakers" are different keywords with different search volumes. Wrong one = invisible product.

Full piece: https://t.co/hZojvZSDgw

[Fortivus @FortivusGroup]

We're mentioned as excellent at #AIsearch marketing and #SEO by a leading #SEOAgency

[Blu Mint @Blu_Mint]

Defence tech funding hit $14.6bn in the first 5 months of 2026. Venture-backed companies still get under 1% of DoD contracts.

We went through the agencies serving this sector. None mention #AI search. None mention multilingual #SEO. Here's the gap: https://t.co/RJxYTZ43Qa

[Blu Mint @Blu_Mint]

@davidbailey66 We do David’s recommendations for all our clients! #SEO

[David Bailey @davidbailey66]

Spent way too long half-believing the #AEO hype before I actually checked the data from @Blu_Mint clients.

Turns out most of it is featured-snippet advice from a decade ago, wearing a new acronym.

Wrote up what's actually real vs. repackaged: https://t.co/E0xtPB2uuI

[Blu Mint @Blu_Mint]

84% of #AIOverview citations come from pages already ranking top 3 (Surfer). Only 38% come from the top 10 (Ahrefs) — down from 76% a year ago.

Two different stats, same shift. We broke down what's real and what's just #AEO hype: https://t.co/GNB39ig0tj

[Blu Mint @Blu_Mint]

The field service #SaaS market is heading to $9.87B by 2031. Most of its #content still reads like generic B2B copy.

We ran a 15-20 pieces/month content programme for two platforms in this space for 2 years. Here's what actually works: https://t.co/sGCjAn3Fgm

[Blu Mint @Blu_Mint]

SEO was built on links. GEO is built on language.

AI queries run ~23 words vs. 4 on Google. ChatGPT alone already sends traffic to tens of thousands of domains.

The $80B+ SEO market's foundation is cracking. Here's what's replacing it 👇
https://t.co/CapmTZ5uib

[Blu Mint @Blu_Mint]

Looking to get more #bluesky followers: https://t.co/7uctzgLp3e

[Blu Mint @Blu_Mint]

Let us help your brand get found more in the world of SEO/AEO: https://t.co/0t0uSTBRkW #seo #aeo

[David Bailey @davidbailey66]

Happy Independence Day to my American friends and colleagues! 🇺🇸 #USA250

[David Bailey @davidbailey66]

Getting some much needed rest and relaxation in Rīga 🇱🇻 #avoidingburnout #burnout #mentalhealth

[David Bailey @davidbailey66]

Bon fête nationale ! Champagne, croissants, cheeses and amazing connections.🇫🇷 #fetenationale

[Blu Mint @Blu_Mint]

🇪🇪 #Estonia ranked 8th least corrupt country in the world — ahead of the UK and the US.
Score: 76/100. UK: 70. US: 64.
For a digital growth agency built on trust and transparency — it's why Blu Mint is based in Tallinn.
#AntiCorruption #Governance #DigitalMarketing #AI #SEO