Book of Charms

Our brand has a story to tell; what's your's?! #tellusyourbrandstory

[Book of Charms @BookofCharms]

We are attending the 16th #digitalmarketing colloqui in Paris! #DigitalMarketing #MarketingDigital

[Book of Charms @BookofCharms]

Fashion businesses and marketing- Back to basics https://t.co/OkscoHWFZR

[Book of Charms @BookofCharms]

The Fashion Environment- A Lebanese perspective https://t.co/jUl9pS4GQR

[Book of Charms @BookofCharms]

The fashion environment- A lebanese perspective https://t.co/IuafxwVtGG

[Book of Charms @BookofCharms]

Vers un système de points de ventes éphémères ? https://t.co/NZyBzbPVDS

[Book of Charms @BookofCharms]

🙌🏼 The value of branding! #BIFEX17 @LFAlebanon Thank you LFA team for this year's event!

[Book of Charms @BookofCharms]

Culture is a business driver. However, it is a culture that embraces change or only focuses on sales? #BIFEX17 @AlanONeill_Irl @LFAlebanon

[Book of Charms @BookofCharms]

"People embrace change when they see the value in it; when they are involved in it" @AlanONeill_Irl @LFAlebanon #BIFEX17

[Book of Charms @BookofCharms]

Retailers cannot have it all They have to choose whatever works for them and their customers. @AlanONeill_Irl @LFAlebanon #BIFEX17

[Book of Charms @BookofCharms]

Retail is a numbers game. The basics of retail haven't gone away. #BIFEX17 @AlanONeill_Irl @LFAlebanon

[Book of Charms @BookofCharms]

How relevant would you be if you don't change? @AlanONeill_Irl @LFAlebanon #BIFEX17

[Book of Charms @BookofCharms]

Customers are changing/ Competitors are changing. You cannot allow yourself to be complacent. #BIFEX17 @AlanONeill_Irl @LFAlebanon

[Book of Charms @BookofCharms]

Change brings opportunities ...we need to be able to cope with change #BIFEX17 @LFAlebanon @AlanONeill_Irl

[Book of Charms @BookofCharms]

But, have you understood which customer-orientation category you are talking to? #BIFEX17 @LFAlebanon

[Book of Charms @BookofCharms]

Having a bottom-up approach:Going back to customers and asking them what they want, what are their projections towards the future. #BIFEX17

[Book of Charms @BookofCharms]

#BIFEX17 the future? it's about mindsets

[Book of Charms @BookofCharms]

The future... becoming more difficult to describe in a few words. Welcome to the era of ambiguity! #BIFEX17 @LFAlebanon

[Book of Charms @BookofCharms]

Company lifecycles are not as expanded as they used to be! @LFAlebanon #BIFEX17

[Book of Charms @BookofCharms]

The future is perceived as a space of oppportunities... but it is a mindset! ❤ #bifex17 @LFAlebanon