Brian Sozzi

Executive Editor @YahooFinance. Host of the 'Power Players' podcast. Prior Life: Exec. Editor @TheStreet + Stock Analyst. No stopping. No excuses. 💪

[Brian Sozzi @BrianSozzi]

While Nike’s stock sinks amid several quarters of disappointment, Reebok appears to be undergoing a revival of sorts.

“We do a wonderful job of content. We’re very careful of the players we select. One of our first selections was [WNBA star] @Reese10Angel … Her shoe has just been sold out,” NBA legend @SHAQ told me at the Milken Institute conference this week.

The former Laker is now Reebok’s president of basketball and the second-largest individual shareholder in its parent company, Authentic Brands Group.

“We just do things that are very, very strategic,” he added. “You know, for me it’s trying to reintroduce Reebok to the kids … We’ve doubled in business [just like Authentic Brands Group CEO Jamie Salter has said] and we plan on continuing to grow.”

[Brian Sozzi @BrianSozzi]

GM CFO on new Trump tariffs, new pickup trucks and 'co-bots':

(V/@YahooFinance)

[Variety @Variety]

Ed Harris says he felt “misled” about his “inconsequential” role on “Dutton Ranch,” and that halfway through filming Season 1, he was telling his team to “get me the f--- out of here.”

“Prior to signing on for it, I was talked to quite a bit about what the season was, and what my character was going to do — and that I was one of the four main characters,” Harris said. “And that wasn’t really the case... I said, ‘I’m feeling underused and inconsequential,’ and they kind of went, ‘Oh.'”

Harris explained that when he actually watched “Dutton Ranch,” he thought it was “pretty good,” and he felt his character was “relatively important to the story.” However, during filming, “it didn’t feel that way.”

“I’m being told my character will have a little bit more to do [in Season 2],” he says. “I was just a little frustrated, to tell you the truth.”

https://t.co/MCy7v8LaGK

[Brian Sozzi @BrianSozzi]

Life for GM & Ford in the tariff era:

[WrestlePurists @WrestlePurists]

Tony Khan praises Steven Borden’s work, thinks he’ll be a tremendous wrestler:

“We’re training Sting’s son, Steven, right now. He wrestles before all the shows in what we call the dark match, and I think he’s gonna be a tremendous wrestler. I’m really, really proud of the work he’s doing.”

(@BrianSozzi)

[WrestlePurists @WrestlePurists]

Tony Khan feels the excitement around AEW is at an all time high, cites the viewership between TBS and HBO Max:

“I think the excitement right now is at an all time high, which is evidenced by the viewership because last week was our highest viewership in years on TBS. It was the most since our big Blood and Guts cage match in 2024,

— But two years ago, we weren't streaming on HBO Max yet. So the viewership now, the true viewership is actually much higher because not only do we have the TBS viewers, but also we have streaming viewership.

So in reality, this is the hottest and most viewers we've had in a long time, if ever. And it feels like the excitement around AEW today is at an all-time high."

(@BrianSozzi)

[gifadamus @istomatoafruit]

"My vision and dream was to be able to put on wrestling and have it be a lasting thing." - Tony Khan

(Yahoo Finance)

https://t.co/1bMfJcr0x3

[ABC News @ABC]

Drinking up to five cups of coffee a day is safe for most adults, and regular coffee consumption may be linked to a lower risk of stroke, diabetes and heart failure, according to a new scientific statement from the American Heart Association. https://t.co/sXBCwB6at5

[Ryan Spoon @ryanspoon]

What a weekend in sports.
What a summer it's been.

[Brian Sozzi @BrianSozzi]

Fun year for tech investors...

[Brian Sozzi @BrianSozzi]

🏋️What's best for the business of wrestling promotion All Elite Wrestling is for David Ellison-led Paramount Skydance is to get a pinned victory in its deal for Warner Bros. Discovery.

"I think that's [the deal] fantastic. I'm so excited about it. And you asked me about the opportunities for @AEW and I think that's a huge opportunity for AEW because we've premiered our pay-per-view on HBO Max and we have a great audience. And now with Paramount making a deal to acquire HBO Max, for me as a show-runner that's worked at Warner Brothers for over seven years now, I have to say I'm very excited about it and really welcoming of the ownership from Paramount," AEW founder and CEO @TonyKhan said in a new drop of my Power Players podcast on @YahooFinance.

Really enjoyed hearing Tony chat about what he has learned about business from his father.

Full watch/listen
📈Yahoo Finance: https://t.co/sr1WbxmaDM
🎧Apple Music: https://t.co/56kB8FVvZX
🎙️Spotify: https://t.co/jg5YaYjec5
🔊Amazon: https://t.co/nDqVVhuLHd

[Brian Sozzi @BrianSozzi]

Time to retire the Magnificent 7:

[Charlie Bilello @charliebilello]

The US Strategic Petroleum Reserve is now at its lowest level since April 1983. Over the past 5 years we've seen a drawdown of 305 million barrels (49% decline).

[Yahoo Finance @YahooFinance]

We asked New Yorkers to guess each other's jobs ... just by looking at a picture. 📸🫢

[Elmo @elmo]

Elmo made a new friend at the game!! ⚽ Mr. Tom Cruise!!!

[Yahoo Sports @YahooSports]

Madonna brought out Brazilian legends Ronaldinho and Ronaldo during her World Cup halftime performance 🇧🇷

[Brian Sozzi @BrianSozzi]

The stock market is super concentrated in a way that makes dot-com bubble look quaint by comparison:

[Ryan Spoon @ryanspoon]

New on AlphaSpace by @YahooFinance: shareable and customizable charts and images. More coming.

[Yahoo Sports @YahooSports]

Rory McIIroy made his feelings clear when talking about his thoughts on Bryson DeChambeau 😳

[Yahoo Sports @YahooSports]

DUNKMAN athlete Darius Clark breaks the vertical jump world record at 53" 😱

[Yahoo Sports @YahooSports]

Tom Brady slapped Logan Paul on stage at Fanatics Fest 👀

(via @WWE)