I will love to build an app that helps students in University (Unilag for now), get Past questions and also relevant PDFs for various levels and Departments.
Using the hashtag ‘fyp’ may be hurting your posts on TikTok silently.
Here’s why 👇
Hashtag ‘FYP’ pushes your content to everyone. Not the right people, just everyone.
If you’re promoting a local gym membership and you use hashtag ‘FYP’, people who live thousands of miles away will still see it. They can’t sign up, so they scroll past without engaging.
TikTok reads that behavior as “this content isn’t relevant” and slowly reduces your reach.
Now compare that to using focused hashtags like GymLifeNYC, FitnessLondon, or WorkoutCommunity. Fewer people see the post, but the right people interact.
That tells the algorithm your content is worth showing to more similar users.
Hashtag ‘FYP’ works best for awareness plays like music, trends, or viral content where you want mass exposure.
But when you’re selling something tied to a location or a specific audience, broad hashtags can quietly hurt your performance.
Target the right people first. The algorithm will handle the rest.😅
Starting as a reply guy is stressful at first.
It feels forced.
It feels awkward.
But you get used to it.
I used to just doomscroll.
Now, I come on here to drop useful replies.
That shift changed everything.
I finally did it.
Stopped posting just to post.
Started making content that actually means something.
The posts that feel real get the most attention.
Doing this taught me one thing:
engagement comes when you’re genuine, not random.
I am looking to get to 120k followers before the end of the week 😅
I am looking to connect with;
Digital marketers
Social media strategists
Growth marketers
Copywriters
Product designers
Brand identity designers
Graphic designers
Visual artists
Ui/Ux designers
Motion designers
Creative strategists
Social media managers
Let us grow together in this space.
Most brands do not need more marketing, they need clearer thinking.
Apple won with “1,000 songs in your pocket,” and Nike sells belief, not shoes.
Airbnb survived pressure by anchoring on one feeling, “Belong anywhere.”
People buy when the value clicks emotionally, not when you explain more.
Growth tip 😅
If you are a small account, also focus on quoting big accounts you already engage with and add your own thoughts.
Why this works:
→ Quote tweets get more eyes than your normal tweets would.
→ The original account might retweet you, giving you more reach.
→ When people visit your page, they see your takes and can reply or follow easily.