Tweets are funny. Anybody ever think about how much this platform actually matters? Maybe it does, a lot. Maybe not. Life is different for everyone. Values. Goals. Agendas.
My guess: its a 10 year deal, at the 5 year mark Kanye can renegotiate terms. They will realize he is their main stream of revenue, and they won’t be able to meet his financial demands (because you know Kanye needs that). He will, in turn, get stake in the company. GAP -> YZY