People forget one MV alone can cost ₩100–300M. LNGSHOT gave us 5 MVs in their debut EP and 4 in Mixtape 2, while the kids could buy new iPhones and copyright checks within months. I genuinely don’t get why (some) stans keep complaining.
Now that 4SHOVILLE is available for preorder, it feels like they’ve figured out the physical album production side better and maybe the company’s cash flow is more stable now too.
Instead of investing things with money, he uses connection to build up business other way around.
I saw someone post about #MOREVISION ‘s revenue and honestly, they made a good point.
I used to stan a boy group from a small company before, and the company spent HUGE amounts on MVs, constant comebacks, and multiple album versions.
and producing albums in huge quantities probably requires a lot of upfront deposits and cash flow. That’s probably why the Shot Caller EP production and distribution felt slower at first.